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		<title>electric cars &#8211; Official POSCO Group Newsroom</title>
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            <title>electric cars &#8211; Official POSCO Group Newsroom</title>
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        <currentYear>2017</currentYear>
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				<title>The Fuel of Tomorrow: Mining Lithium for Tomorrow’s Cars</title>
				<link>https://newsroom.posco.com/en/fuel-tomorrow-mining-lithium-ev-cars/</link>
				<pubDate>Wed, 29 Nov 2017 23:13:48 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
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									<description><![CDATA[The fate of widespread electric vehicle (EV) adoption lies in the car battery. So far, automakers have achieved a range of 100 to 300 miles on a single charge,]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">The fate of widespread electric vehicle (EV) adoption lies in the car battery. So far, automakers have achieved a range of 100 to 300 miles on a single charge, but it’s still not enough to calm drivers’ range anxiety or compete with traditional fuel options. Ultimately, drivers want an affordable long-range EV with super fast charge, factors that are often at odds with each other. </span><span style="font-weight: 400;"><br />
</span></p>
<div id="attachment_13295" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs.jpg" target="_blank" rel="noopener"><img class="wp-image-13295" src="https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs-1024x509.jpg" alt="A street lined with EV charging stations and EVs. " width="800" height="398" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs-1024x509.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs-800x398.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs-768x382.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/EVs.jpg 1600w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">EVs will make up 54 percent of new car sales in 2040. (Source: <a href="https://electrek.co/2017/04/19/denmark-electric-vehicle-incentive/" target="_blank" rel="noopener">Electrek</a>)</p></div>
<p><span style="font-weight: 400;">Even though EVs make up about 1 percent of total new car sales in the U.S., EVs are on a steady, steep path upwards. According to a </span><a href="https://about.bnef.com/electric-vehicle-outlook/" target="_blank" rel="noopener"><span style="font-weight: 400;">report by Bloomberg New Energy Finance</span></a><span style="font-weight: 400;">, EVs will make up 54 percent of new car sales by 2040, and by 2029, EVs will be cheaper to buy than gasoline and diesel-fueled cars. </span></p>
<p><span style="font-weight: 400;">The figures are significant and will translate into a sharp increase in demand for rechargeable batteries and their materials. </span></p>
<p><strong>SEE ALSO: <a href="https://newsroom.posco.com/en/ask-an-expert-electric-vehicles-and-the-future-of-the-automotive-market/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">Ask an Expert: Electric Vehicles and the Future of the Automotive Market</a></strong></p>
<h2><b>The Evolution of EV Batteries</b></h2>
<p><span style="font-weight: 400;">Before diving into the juicy details, it’s always helpful to cover the </span><a href="http://www.visualcapitalist.com/evolution-of-battery-technology/" target="_blank" rel="noopener"><span style="font-weight: 400;">basics</span></a><span style="font-weight: 400;">. Batteries are made up of 3 main components. The anode, or negative electrodes, the cathode, or positive electrodes and some type of electrolyte through which the electrodes travel to release chemical energy.</span><span style="font-weight: 400;"><br />
</span></p>
<div id="attachment_13297" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery.jpg" target="_blank" rel="noopener"><img class="wp-image-13297" src="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery-1024x576.jpg" alt=" A lightbulb lights up thanks to a simple potato battery cell. " width="800" height="450" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery-1024x576.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery-800x450.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery-768x432.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Potato-Battery.jpg 1280w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">A simple battery can be made out of a potato, copper penny and galvanized nail. (Source: <a href="http://www.tested.com/science/weird/459270-boiled-potatoes-are-ten-times-better-batteries-raw/" target="_blank" rel="noopener">Tested</a>)</p></div>
<p><span style="font-weight: 400;">The first rechargeable battery, lead-acid battery, was invented in </span><a href="http://www.visualcapitalist.com/evolution-of-battery-technology/" target="_blank" rel="noopener"><span style="font-weight: 400;">1859 by a physicist named Gaston Plante</span></a><span style="font-weight: 400;">. Lead dioxide was the cathode material used, and lead was the anode material with a liquid solution of sulphuric acid and water as the electrolyte. The materials were affordable and the battery was applied to many early models of EVs, including early models of the </span><a href="https://www.tesla.com/models" target="_blank" rel="noopener"><span style="font-weight: 400;">Tesla Model S</span></a><span style="font-weight: 400;">. </span></p>
<p><span style="font-weight: 400;">Another widely used battery that came after the lead-acid battery is the nickel-metal hydride (NiMH) battery developed at the </span><a href="https://www.battelle.org/" target="_blank" rel="noopener"><span style="font-weight: 400;">Battelle-Geneva Research Center</span></a><span style="font-weight: 400;"> in 1967. Nickel hydroxide was used as the cathode material while a hydrogen-absorbing alloy was used as the anode material. A liquid solution served as electrolytes. The research for NiMH batteries was extensive, and funded jointly by Daimler-Benz and Volkswagen AG. The batteries were also applied to many EV models such as the Toyota Prius, prior to 2015. </span></p>
<h2><b>The Advent of Lithium-Ion Batteries</b></h2>
<p><span style="font-weight: 400;">The introduction of lithium-ion batteries was a game-changer. </span><a href="http://www.economist.com/node/1176209" target="_blank" rel="noopener"><span style="font-weight: 400;">Sony first introduced them in 1991</span></a><span style="font-weight: 400;">, and today, most EVs have them, including the </span><a href="http://fortune.com/2016/08/24/tesla-100kwh-battery-pack/" target="_blank" rel="noopener"><span style="font-weight: 400;">Tesla Model 3</span></a><span style="font-weight: 400;">. The batteries consist of lithium-cobalt oxide cathodes, graphite anodes and the electrolyte is usually a solution of lithium salt and an organic solvent, though some automakers are experimenting with solid-state electrolytes. </span></p>
<div id="attachment_13299" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3.jpg" target="_blank" rel="noopener"><img class="wp-image-13299" src="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3-1024x680.jpg" alt="People gather around to look at a Tesla Model 3’s battery." width="800" height="531" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3-1024x680.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3-800x531.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3-768x510.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Tesla-Model-3.jpg 1600w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The Tesla Model 3 has a lithium-ion battery. (Source: <a href="https://www.greencarreports.com/news/1110149_tesla-model-s-battery-life-what-the-data-show-so-far" target="_blank" rel="noopener">Green Car Reports</a>)</p></div>
<p><span style="font-weight: 400;">Compared to its predecessors, lithium-ion batteries have the highest amount of stored energy and specific power, which is kind of like horsepower for electric cars. As a result of improved technology and lower costs, lithium-ion batteries are projected to make up </span><a href="http://www.visualcapitalist.com/explaining-surging-demand-lithium-ion-batteries/" target="_blank" rel="noopener"><span style="font-weight: 400;">70 percent of the total rechargeable battery market by 2025</span></a><span style="font-weight: 400;">, which will be worth roughly USD 112 billion. </span></p>
<h2><b>Good as Gold</b></h2>
<p><span style="font-weight: 400;">It is estimated that every 1 percent increase of EVs in the auto market will result in an additional </span><a href="http://www.visualcapitalist.com/critical-ingredients-fuel-battery-boom/" target="_blank" rel="noopener"><span style="font-weight: 400;">70,000 tons of lithium demand LCE per year</span></a><span style="font-weight: 400;">. </span></p>
<p><span style="font-weight: 400;">In 2016, Australia topped the list for the most lithium produced with </span><a href="https://investingnews.com/daily/resource-investing/energy-investing/lithium-investing/lithium-producing-countries/" target="_blank" rel="noopener"><span style="font-weight: 400;">14,300 metric tons</span></a><span style="font-weight: 400;">. China and Zimbabwe are also top contenders producing 2000 and 900 metric tons in 2016, respectively. Then, there are the South American countries of Argentina, Chile, and Bolivia, also referred to as the “lithium triangle,” and home to 75 percent of the world’s lithium supply. </span></p>
<div id="attachment_13298" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Rockwood-Lithium-Plant.jpg" target="_blank" rel="noopener"><img class="wp-image-13298 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Rockwood-Lithium-Plant.jpg" alt="Two workers in a boat take samples of brine at the Rockwood Plant for mining lithium." width="800" height="533" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/11/Rockwood-Lithium-Plant.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/Rockwood-Lithium-Plant-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">Workers at a brine pool at the Rockwood Lithium Plant on the Atacama salt flat. (Source: <a href="https://www.reuters.com/article/us-latam-lithium/battery-hungry-world-turns-to-south-americas-lithium-triangle-idUSKCN0WH1BZ" target="_blank" rel="noopener">Reuters</a>)</p></div>
<p><span style="font-weight: 400;">Does that mean the world has enough lithium to fuel the cars of tomorrow? The answer is yes, but there aren’t enough mines to produce them. In order to prevent environmental damage and the exploitation of unprotected workers, lithium producers have to get smart about lithium mining and production. </span></p>
<p>[clickToTweet tweet=&#8221;It is estimated that every 1 percent increase of EVs in the auto market will result in an additional 70,000 tons of lithium demand LCE per year- Visual Capitalist&#8221; quote=&#8221;It is estimated that every 1 percent increase of EVs in the auto market will result in an additional 70,000 tons of lithium demand LCE per year- Visual Capitalist&#8221; theme=&#8221;style6&#8243;]</p>
<h2><b>POSCO’s Lithium Production  </b></h2>
<p><span style="font-weight: 400;">Starting in 2010, POSCO and the Research Institute of Industrial Science &amp; Technology (RIST) teamed up to develop a chemically based lithium extraction technology. The innovation cut down extraction time from up to </span><a href="https://newsroom.posco.com/en/posco-innovation-shapes-lithium-market/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">18 months down to between 8 hours and 1 month</span></a><span style="font-weight: 400;">, delivering a purity rate of 99.9 percent. The recovery rate of lithium also increased to over 80 percent. POSCO is the world’s first corporation to commercialize the technology. </span></p>
<p><strong>SEE ALSO: <a href="https://newsroom.posco.com/en/lithium-rocks-posco-at-forefront-of-a-green-energy-future/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">Lithium Rocks: POSCO at Forefront of a Green Energy Future</a></strong></p>
<div id="attachment_13296" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium.jpg" target="_blank" rel="noopener"><img class="wp-image-13296" src="https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium-1024x433.jpg" alt="POSCO CEO Kwon Ohjoon holds lithium in both his hands while employees watch on at the PosLX, POSCO’s battery production factory for mining lithium." width="800" height="338" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/11/POSCO-Kwon-Ohjoon_lithium.jpg 1300w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">POSCO CEO Kwon Ohjoon holds lithium on his visit to PosLX, POSCO’s battery production factory in Korea.</p></div>
<p><span style="font-weight: 400;">It’s also at the heart of the lithium triangle. POSCO currently operates facilities in Chile’s Maricunga Salt Lake, Argentina’s Cauchari Salt Lake and Argentina’s Pozuelos Salt Lake, which alone will boost POSCO’s annual lithium production to 2,500 tons. POSCO also opened its </span><a href="https://newsroom.posco.com/en/koreas-first-lithium-production-plant/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">first battery production plant</span></a><span style="font-weight: 400;"> in Korea earlier this year.  </span></p>
<p><span style="font-weight: 400;">The future of EVs is promising thanks to advancements being made in electric batteries, and there’s a lot at stake for the health and well being of future generations. Increasingly, the availability and costs of EV battery materials will play a vital role in market outcomes and widespread EV adoption. It is vital for companies like POSCO to provide abundant, sustainable and cost-friendly EV battery materials so automakers can continue to enhance the batteries of tomorrow’s cars. </span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of </span><a href="https://qz.com/783314/this-is-what-electric-cars-are-doing-to-the-lithium-market/" target="_blank" rel="noopener"><span style="font-weight: 400;">Quartz</span></a><span style="font-weight: 400;">.</span></p>
<p>&nbsp;</p>
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					<item>
				<title>7 Ways POSCO is Building a More Sustainable World</title>
				<link>https://newsroom.posco.com/en/7-ways-posco-building-sustainable-world/</link>
				<pubDate>Fri, 21 Apr 2017 17:00:16 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[POSCO Reports]]></category>
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									<description><![CDATA[Ranked as the 35th most sustainable corporation in the world by the Global 100 and having been listed on the Dow Jones Sustainability Index for 12 straight]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">Ranked as the </span><a href="https://newsroom.posco.com/en/global-100-most-sustainable-companies/" target="_blank" rel="noopener"><span style="font-weight: 400;">35th most sustainable corporation in the world</span></a><span style="font-weight: 400;"> by the Global 100 and having been </span><a href="https://newsroom.posco.com/en/posco-listed-djsi-12-consecutive-years-first-world-steel-industry/" target="_blank" rel="noopener"><span style="font-weight: 400;">listed on the Dow Jones Sustainability Index</span></a><span style="font-weight: 400;"> for 12 straight years, POSCO is proud of its work in building a more sustainable world.  </span></p>
<p><span style="font-weight: 400;">Advancements in products, production methods, and new technologies have helped POSCO expand the expectations of what a sustainable steel company should be.  </span></p>
<p><b>In honor of Earth Day, </b><b><i>The Steel Wire</i></b><b> takes a look back at seven recent initiatives &amp; breakthroughs from the last year that have helped POSCO become an industry leader in sustainable development. </b></p>
<h2><b>POSCO GIGA STEEL: Lighter for EVs, Less Production Emissions</b></h2>
<p><span style="font-weight: 400;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04.jpg" target="_blank" rel="noopener"><img class="aligncenter wp-image-11467 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04.jpg" alt="POSCO GIGA STEEL: Lighter for EVs, Less Production Emissions" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_04-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a><a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/" target="_blank" rel="noopener"><br />
</a>As the auto industry heads toward producing lighter, more fuel efficient vehicles, they need materials that are both strong and light. Car bodies manufactured with POSCO GIGA STEEL and other advanced high strength steels could see a </span><a href="http://www.poscopac.com/eng/sub02/05_01.php" target="_blank" rel="noopener"><span style="font-weight: 400;">26% reduction in total weight</span></a><span style="font-weight: 400;">. Also, based on its life cycle assessment measuring carbon dioxide emissions from production to recycling, POSCO GIGA STEEL performs remarkably well as an eco-friendly material. According to the </span><a href="https://www.worldsteel.org/" target="_blank" rel="noopener"><i><span style="font-weight: 400;">World Steel Association</span></i></a><span style="font-weight: 400;">, steel emits 2.0 to 2.5 kg of carbon emissions when producing 1 kg of material while aluminum emits 11 to 12.6 kg when producing the same amount.</span></p>
<p>See how <a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/" target="_blank" rel="noopener">POSCO GIGA STEEL offers an ideal material solution</a> for automakers looking to make more lightweight and fuel efficient cars.</p>
<h2><b>POSCO’s Smart Factory Introduces Artificial Intelligence</b></h2>
<p>When POSCO introduced artificial intelligence into its smart factory operations in February, they were able to create higher quality products using a more sustainable production method. Coating weight control is a highly sophisticated process that keeps the coating layer consistent. Quality can deviate depending on the worker, but with POSCO’s new AI technology they can ensure quality control while reducing wasted zinc during production.</p>
<p>Read more about how <a href="https://newsroom.posco.com/en/poscos-smart-factory-introduces-artificial-intelligence/" target="_blank" rel="noopener">POSCO is using AI and smart factory technology to make its operations more efficient and sustainable</a>.</p>
<h2><b>POSCO’s Advancements in Lithium Extraction Recharge the Battery Industry</b></h2>
<p><span style="font-weight: 400;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01.jpg" target="_blank" rel="noopener"><img class="aligncenter wp-image-11468 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01.jpg" alt="POSCO’s Advancements in Lithium Extraction Recharge the Battery Industry" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_01-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a><a href="https://newsroom.posco.com/en/posco-innovation-shapes-lithium-market/" target="_blank" rel="noopener"><br />
</a>Lithium extraction traditionally takes anywhere from 12-18 months using a slow evaporation technique. However, POSCO’s new extraction method, which came online in February of this year, takes from 8 hours up to one month while also offering a purity rate of 99.9% and increasing the lithium recovery rate to over 80%, which reduces the resources needed for extraction making the process more sustainable and eco-friendly. Also, in a first for the industry, POSCO developed a way to extract lithium from recycled batteries. Both of these innovations have helped create more eco-friendly processes for an industry that is expected to grow exponentially in coming years.</span></p>
<p><span style="font-weight: 400;">Find out more about </span><a href="https://newsroom.posco.com/en/posco-innovation-shapes-lithium-market/" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO’s developments in lithium extraction and its efforts to reshape the industry</span></a><span style="font-weight: 400;">.</span></p>
<h2><b>POSCO Expands Production of its Non-Oriented Silicon Steel for Electric Vehicle Drive Motors</b></h2>
<p>Top-grade non-oriented silicon steel is a core ingredient in high-efficiency premium consumer electronics and electric vehicles. It is an environmentally-friendly material that saves energy and reduces CO2 emissions. With the completion of its non-oriented silicon steel (Hyper NO) facility on February 20, production has increased from 80,000 to 160,000 tons, which is enough to supply parts for approximately 2.6 million electric vehicle drive motors.</p>
<p><a href="https://newsroom.posco.com/en/posco-expands-production-non-oriented-silicon-steel/" target="_blank" rel="noopener">Read more about POSCO’s efforts</a> secure its position as a leading supplier to the growing electric vehicle market.</p>
<h2><b>POSCO Humans Selected as Innovation Leader for Sustainable Solar Power Development</b></h2>
<p><span style="font-weight: 400;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02.jpg" target="_blank" rel="noopener"><img class="aligncenter wp-image-11469 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02.jpg" alt="POSCO Humans Selected as Innovation Leader for Sustainable Solar Power Development" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_02-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a><a href="https://newsroom.posco.com/en/posco-humans-selected-innovation-leader-sustainable-solar-power-development/" target="_blank" rel="noopener"><br />
</a>POSCO Humans received excellent evaluations last January for its steel structures that were built for solar facility installations. In particular, POSCO Humans received high marks for its structure that are used exclusively for floating solar power generation facilities and exclusive bolts that utilize PosMAC. It is a bolt-assembled structure that eliminates the need for hole machining and special tools.</span></p>
<p><a href="https://newsroom.posco.com/en/posco-humans-selected-innovation-leader-sustainable-solar-power-development/" target="_blank" rel="noopener">Discover how POSCO developed floating solar panels using PosMAC</a>.</p>
<h2><b>POSCO’s World Premium Stainless Steel Shows No Corrosion After 18 Years at Incheon Airport</b></h2>
<p><span style="font-weight: 400;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03.jpg" target="_blank" rel="noopener"><img class="aligncenter wp-image-11470 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03.jpg" alt="POSCO’s World Premium Stainless Steel Shows No Corrosion After 18 Years at Incheon Airport" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/POSCO_content_watermark_1300x550_170421_03-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a><a href="https://newsroom.posco.com/en/stainless-steel-adds-strength-beauty/" target="_blank" rel="noopener"><br />
</a>The first passenger terminal at Incheon International Airport was built in 2001 using </span><a href="http://www.posco.co.kr/homepage/docs/eng5/jsp/product/info/s91e8000010c.jsp" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO’s 446M steel</span></a><span style="font-weight: 400;">, and after 18 years, few signs of corrosion have been seen. Building exteriors and roofs are the most visible parts of buildings, while also being the most vulnerable to corrosion. Materials used in their construction should be both corrosion-resistant and aesthetically pleasing. Therefore, when planning for the second terminal, they decided to use the same type of steel along with the application of the bead blast process that will create a rough texture on the roof to lower the reflectivity rate for aircraft pilots during take-offs and landings.</span></p>
<p><span style="font-weight: 400;">Find out how </span><a href="https://newsroom.posco.com/en/stainless-steel-adds-strength-beauty/" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO’s stainless steel products offer decorative and durable interior and exterior options</span></a><span style="font-weight: 400;"> in buildings.</span></p>
<h2><b>PosMAC Shines at Renewable Energy India </b></h2>
<p><span style="font-weight: 400;">PosMAC was recognized at the Renewable Energy India expo for its unique properties that make it uniquely suited for solar energy development. PosMAC is not just lightweight, it is also non-corrosive and durable enough to last 20-30 years.</span></p>
<p><span style="font-weight: 400;">Find out more about </span><a href="https://newsroom.posco.com/en/posmac-shines-renewable-energy-india-2016-asias-largest-energy-trade-expo/" target="_blank" rel="noopener"><span style="font-weight: 400;">PosMAC at the Renewable Energy India expo</span></a><span style="font-weight: 400;">, or find out more </span><a href="https://newsroom.posco.com/en/poscos-posmac-leads-new-generation-specialized-steel/" target="_blank" rel="noopener"><span style="font-weight: 400;">about PosMAC</span></a><span style="font-weight: 400;">.</span></p>
<p>&nbsp;</p>
<p>Throughout April &amp; May, The Steel Wire will explore the uses and benefits of POSCO GIGA STEEL and what POSCO is doing to lead the industry with new automotive steel solutions.<b>  <b> </b><strong><a href="https://newsroom.posco.com/en/subscribe/" target="_blank" rel="noopener">Subscribe to our newsletter today</a>.</strong></b></p>
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				<title>Automakers Look to Steel for Lower CO2 Emissions</title>
				<link>https://newsroom.posco.com/en/automakers-look-to-steel-for-lower-co2-emissions/</link>
				<pubDate>Mon, 17 Apr 2017 11:00:15 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[POSCO Reports]]></category>
		<category><![CDATA[advanced high strength steel]]></category>
		<category><![CDATA[AHSS]]></category>
		<category><![CDATA[auto industry]]></category>
		<category><![CDATA[automakers]]></category>
		<category><![CDATA[automobile industry]]></category>
		<category><![CDATA[automobile manufacturers]]></category>
		<category><![CDATA[automotive industry]]></category>
		<category><![CDATA[automotive steel]]></category>
		<category><![CDATA[BMW i3]]></category>
		<category><![CDATA[car]]></category>
		<category><![CDATA[car makers]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[cars]]></category>
		<category><![CDATA[Chevrolet Volt]]></category>
		<category><![CDATA[CO2 emissions]]></category>
		<category><![CDATA[eco-friendly]]></category>
		<category><![CDATA[electric car]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[giga steel]]></category>
		<category><![CDATA[global]]></category>
		<category><![CDATA[greenhouse gases]]></category>
		<category><![CDATA[IIHS]]></category>
		<category><![CDATA[lightweight]]></category>
		<category><![CDATA[Lightweight Cars]]></category>
		<category><![CDATA[material]]></category>
		<category><![CDATA[MIT]]></category>
		<category><![CDATA[PBC-EV]]></category>
		<category><![CDATA[POSCO GIGA STEEL]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[recycling]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[steel production]]></category>
		<category><![CDATA[steel products]]></category>
		<category><![CDATA[Tesla Model S]]></category>
		<category><![CDATA[Toyota Prius]]></category>
		<category><![CDATA[transportation]]></category>
		<category><![CDATA[vehicle]]></category>
									<description><![CDATA[Twenty years ago, Toyota debuted the first mass-produced hybrid vehicle, but today almost every major car manufacturer has a hybrid or electric car on the]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">Twenty years ago, Toyota debuted the first mass-produced hybrid vehicle, but today almost every major car manufacturer has a hybrid or electric car on the production line. Just last week, </span><a href="https://www.bloomberg.com/news/articles/2017-04-10/tesla-passes-gm-as-musk-s-carmaker-becomes-america-s-top-valued" target="_blank" rel="noopener"><span style="font-weight: 400;">Tesla surpassed Ford and GM</span></a><span style="font-weight: 400;"> to become the most valuable car maker in the US, signaling to the auto industry that investors are serious about banking on the future of electric vehicles. </span></p>
<p><span style="font-weight: 400;">Several factors are contributing to the growing interest in electric vehicles. Stricter CO2 emission standards are changing the way cars are being made, and consumers are becoming more environmentally conscious at the same time. To produce more fuel efficient vehicles, car makers are looking to advanced materials in lightweighting that can help make vehicles more eco-friendly while being safe and affordable. </span></p>
<h2><b>The Push to Reduce Carbon Emissions</b></h2>
<p><span style="font-weight: 400;">In the US, the transportation sector produces </span><a href="https://www.epa.gov/ghgemissions/sources-greenhouse-gas-emissions" target="_blank" rel="noopener"><span style="font-weight: 400;">nearly 30 percent of all global warming emissions</span></a><span style="font-weight: 400;">, and more than half of those emissions come from passenger vehicles. Between 1990 and 2004, the average fuel economy of new vehicles actually decreased, but since 2005 those numbers have begun to improve, resulting in less greenhouse emissions (see chart below). </span></p>
<div id="attachment_11285" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart.png" target="_blank" rel="noopener"><img class="wp-image-11285 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart-1024x853.png" alt="Between 1990 and 2004, greenhouse gas emissions increased, but since 2005 those numbers have begun to improve, resulting in less greenhouse emissions (chart below)." width="640" height="533" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart-1024x853.png 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart-800x667.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart-768x640.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/chart.png 1200w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Greenhouse gas emissions from the transportation sector remain high but have gone down in recent years. Increased efforts by the auto industry to produce more fuel-efficient cars is helping this trend. (Source: EPA Inventory of US Greenhouse Gas Emissions and Sinks: 1990-2014)</p></div>
<p><span style="font-weight: 400;">As air pollution gets worse and global temperatures continue to rise, governments, consumers, and car manufacturers have all seen the urgency in creating more fuel-efficient vehicles. However, in order to build electric vehicles, hybrid cars, and even more fuel efficient combustion engine autos, new materials and production methods must be used. Specifically, cars need to be lighter. </span></p>
<h2><b>Reducing Weight, Reducing CO2 Emissions </b></h2>
<p><span style="font-weight: 400;">The heavier a car is, the more fuel is required to move it. A </span><a href="http://www.nrcan.gc.ca/energy/efficiency/transportation/cars-light-trucks/buying/16755" target="_blank" rel="noopener"><span style="font-weight: 400;">study from MIT found that for each 100-kg reduction in a car’s body weight</span></a><span style="font-weight: 400;">, fuel consumption could decrease by about 0.3 L/100 km for cars and about 0.4 L/100 km for light trucks. This not only translates into fewer CO2 emissions but also into cost savings for consumers. The following table provides estimated fuel cost savings for a range of weight reductions. Today’s cars and light trucks weigh between 1,000 to 3,800 kg.</span></p>
<table class=" aligncenter" style="width: 600px; height: 501px;" cellpadding="2">
<tbody>
<tr style="height: 37px;">
<td style="width: 586px; height: 37px; text-align: center;" colspan="3">
<h3><strong>Estimated Fuel Cost Savings</strong></h3>
</td>
</tr>
<tr style="height: 74px;">
<td style="width: 188px; height: 74px;"><strong>Weight reduction</strong></td>
<td style="width: 192px; height: 74px;"><strong>Estimated fuel cost savings over 200,000 km &#8211; cars</strong></td>
<td style="width: 194px; height: 74px;"><strong>Estimated fuel cost savings over 200,000 km &#8211; light trucks</strong></td>
</tr>
<tr style="height: 50px;">
<td style="width: 188px; height: 50px; background-color: #d9d9d9;"><strong>10 kg</strong></td>
<td style="width: 192px; height: 50px; background-color: #d9d9d9;">$65</td>
<td style="width: 194px; height: 50px; background-color: #d9d9d9;">$87</td>
</tr>
<tr style="height: 50px;">
<td style="width: 188px; height: 50px;"><strong>25 kg</strong></td>
<td style="width: 192px; height: 50px;">$164</td>
<td style="width: 194px; height: 50px;">$218</td>
</tr>
<tr style="height: 50px;">
<td style="width: 188px; height: 50px; background-color: #d9d9d9;"><strong>50 kg</strong></td>
<td style="width: 192px; height: 50px; background-color: #d9d9d9;">$327</td>
<td style="width: 194px; height: 50px; background-color: #d9d9d9;">$436</td>
</tr>
<tr style="height: 50px;">
<td style="width: 188px; height: 50px;"><strong>100 kg</strong></td>
<td style="width: 192px; height: 50px;">$654</td>
<td style="width: 194px; height: 50px;">$872</td>
</tr>
<tr style="height: 51px;">
<td style="width: 188px; height: 51px; background-color: #d9d9d9;"><strong>200 kg</strong></td>
<td style="width: 192px; height: 51px; background-color: #d9d9d9;">$1,308</td>
<td style="width: 194px; height: 51px; background-color: #d9d9d9;">$1,744</td>
</tr>
<tr style="height: 51px;">
<td style="width: 188px; height: 51px;"><strong>400 kg </strong></td>
<td style="width: 192px; height: 51px;">$2,616</td>
<td style="width: 194px; height: 51px;">$3,488</td>
</tr>
<tr style="height: 51px;">
<td style="width: 188px; height: 51px; background-color: #d9d9d9;"><strong>1,000 kg</strong></td>
<td style="width: 192px; height: 51px; background-color: #d9d9d9;">$6,540</td>
<td style="width: 194px; height: 51px; background-color: #d9d9d9;">$8,720</td>
</tr>
<tr style="height: 51px;">
<td style="width: 188px; height: 51px; background-color: #ffffff;" colspan="3">Note: For illustrative purposes, savings are based on a fuel price of $1,09/L and the average fuel consumption and weight relationship reported by MIT.</p>
<p>[Source: Savings are based on a fuel price of $1.09/L and the average fuel consumption and weight relationship reported by MIT.]</td>
</tr>
</tbody>
</table>
<h3></h3>
<h3></h3>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><span style="font-weight: 400;">Manufacturers have been testing new materials to use in their cars in order to make the weight reductions necessary for a viable EV. Utilization of </span><span style="font-weight: 400;">alternative materials like aluminum, magnesium, and carbon fiber components</span><span style="font-weight: 400;"> are increasing due to their lightweight properties. However, additional </span><a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/" target="_blank" rel="noopener"><span style="font-weight: 400;">financial and environmental costs remain high</span></a><span style="font-weight: 400;">. </span></p>
<p>In the past, in order to make steel lighter, sacrifices had to be made in strength and ductility. However, recent innovations in advanced high-strength steels (AHSS) have been able to bridge that gap. To demonstrate the recent advancements made with AHSS, engineers designed the <a href="http://www.poscopac.com/eng/sub02/05_01.php" target="_blank" rel="noopener">PBC-EV, or POSCO Body Concept-Electric Vehicle</a>, using POSCO GIGA STEEL. <span style="color: #000000;">The PBC-EV car body was able to achieve a 26.4% reduction in total weight when compared to cars of the same size without any sacrifices in safety or structural integrity. </span></p>
<h2><b></b>The Eco-friendly Life Cycle of AHSS</h2>
<p>When measuring greenhouse emissions of cars, one must also look beyond the immediate impact of gasoline consumption and view the material more holistically through a life cycle assessment. The emissions costs related to the extraction and production of automobile materials can be high. However, technological advancements in steel production have been able to reduce CO2 emissions &#8211; helping to make it one of the most eco-friendly materials for car makers.</p>
<p><span style="color: #000000;">Based on its life cycle assessment, measuring carbon dioxide emissions from production to recycling, <a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/" target="_blank" rel="noopener">POSCO GIGA STEEL</a> performs remarkably well as an eco-friendly material. Steel emits 2.0 to 2.5 kg of carbon emissions when producing 1 kg of material while aluminum emits 11 to 12.6 kg when producing the same amount. Even after production, cumulative greenhouse gas emissions of vehicles made with steel is 10% lower when looking at the full life cycle.</span></p>
<p>Lastly, steel remains the most recycled materials on the planet, and automobiles maintain a recycling rate of nearly 100 percent. Almost all steel products contain recycled steel as steel scrap is a necessary ingredient when producing new steel.</p>
<p><span style="font-weight: 400;">Advancements in AHSS have allowed the auto industry to move beyond the barriers that have held it back in the past. As consumers demand more fuel efficient driving options and as governments around the world impose more strict emissions standards, material advancements in steel will become more critical. It is the breakthroughs in steel technology like these that are helping to bring lightweight, fuel-efficient cars to market.</span></p>
<p>&nbsp;</p>
<p>Throughout April and May, <em>The Steel Wire</em> is exploring trends in the auto industry and how POSCO’s innovations in automotive steel is leading the way toward lighter, stronger, and more affordable cars.</p>
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				<title>3 Trends that Will Forever Change the Automotive Industry</title>
				<link>https://newsroom.posco.com/en/3-trends-that-will-forever-change-the-automotive-industry/</link>
				<pubDate>Mon, 10 Apr 2017 10:00:10 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[POSCO Reports]]></category>
		<category><![CDATA[advanced high strength steel]]></category>
		<category><![CDATA[AHSS]]></category>
		<category><![CDATA[auto industry]]></category>
		<category><![CDATA[automotive industry]]></category>
		<category><![CDATA[automotive steel]]></category>
		<category><![CDATA[autonomous cars]]></category>
		<category><![CDATA[battery]]></category>
		<category><![CDATA[eco-friendly]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[EV]]></category>
		<category><![CDATA[future cars]]></category>
		<category><![CDATA[lithium extraction technology]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[self driving cars]]></category>
		<category><![CDATA[shared mobility]]></category>
		<category><![CDATA[steel industry]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[technology trends]]></category>
		<category><![CDATA[vehicle]]></category>
									<description><![CDATA[For the last 100 years, the automotive industry has advanced in a fairly linear fashion. Each decade consumers saw incremental changes in speed, size, and]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">For the last 100 years, the automotive industry has advanced in a fairly linear fashion. Each decade consumers saw incremental changes in speed, size, and safety. However, the last 15 years have seen cars that are connected, autonomous, shared, and electric. These recent trends represent a turning point for an industry that is being forced to recognize the quickly changing habits of its consumers as well as the increasingly strict safety and fuel efficiency regulations.</span></p>
<p><span style="font-weight: 400;">In order to adapt, the automotive industry is learning to make cars differently. Underpinning all of these advancements is a need for stronger, lighter, and more durable materials.</span></p>
<p>Below we take a closer look at three trends that are fundamentally changing the way consumers think about cars, and what the car industry is doing to stay ahead.</p>
<h2><b>Shared Mobility</b></h2>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate.png" target="_blank" rel="noopener"><img class="alignright wp-image-11172" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate-502x1024.png" alt="Lyft app screen" width="200" height="408" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate-502x1024.png 502w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate-392x800.png 392w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate-768x1568.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/4a_iphone_price_estimate.png 864w" sizes="(max-width: 200px) 100vw, 200px" /></a></p>
<p><b></b><span style="font-weight: 400;">Companies like Uber and Lyft have left an indelible mark on the way people use cars. While it used to be understood that a vehicle was one’s personal property and space, those ideas are changing. Over the last five years, car sharing services have seen 30 percent annual growth, and </span><a href="http://www.mckinsey.com/industries/high-tech/our-insights/disruptive-trends-that-will-transform-the-auto-industry" target="_blank" rel="noopener"><span style="font-weight: 400;">McKinsey predicts that one out of 10 cars will be a shared vehicle by 2030</span></a><span style="font-weight: 400;">. </span></p>
<p><span style="font-weight: 400;">With this much sharing, vehicles will need to be replaced more frequently as they will be used more often and experience more everyday wear and tear. As consumers move away from owning one car and begin to use services that offer on-demand vehicles for specific uses, the materials used to make these cars need to improve. </span></p>
<p><span style="font-weight: 400;">Recently, many steelmakers have been working toward </span><a href="http://www.worldautosteel.org/steel-basics/automotive-steel-definitions/" target="_blank" rel="noopener"><span style="font-weight: 400;">advanced high-strength steel (AHSS)</span></a><span style="font-weight: 400;"> solutions. AHSS steel solutions are also more durable than conventional steels, making them ideal for new cars that are going to be on the road with more frequency. This advancement is necessary as consumers begin to change their driving behaviors while maintaining high standards for safety and quality in the cars they use.  </span></p>
<h2><b>Self-Driving Cars</b></h2>
<p><span style="font-weight: 400;">Self driving cars are a fairly new idea, but in a short amount of time, they have consumed the imagination of the public and R&amp;D labs around the world. </span><span style="font-weight: 400;">Seemingly every company in the automotive industry is</span><a href="http://www.businessinsider.com/companies-making-driverless-cars-by-2020-2016-8/#google-has-never-given-a-formal-deadline-but-has-suggested-its-working-on-having-the-technology-ready-by-2020-3" target="_blank" rel="noopener"><span style="font-weight: 400;"> working on some form of a self-driving vehicle</span></a><span style="font-weight: 400;">, and even those not in the industry are getting involved (see Google’s Waymo video below).</span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/uHbMt6WDhQ8?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p><span style="font-weight: 400;">While autonomous cars are not yet market-ready, they will be soon. However, because it causes such a dramatic shift to the way people use cars, manufacturers will need to jump many hurdles before they are fully accepted by the public at large. </span></p>
<p><span style="font-weight: 400;">As with any new technology, access will be limited and expensive. In the beginning at least, it is unlikely that self-driving cars will be affordable enough for mass distribution. In addition, they must become more accessible for consumers. Most people have never seen, much less taken a ride in, a self-driving car. It is hard for people to imagine the experience, and even more difficult for them to place their trust in a piece of software located in a multi-ton vehicle. In order to ensure the trust of consumers, the auto industry must work to manufacture cars that are safer and more secure. </span></p>
<p><span style="font-weight: 400;">Advancements made in AHSS have allowed auto manufacturers to design cars with even stronger steel. Now, with auto steel being produced that goes beyond the 1,000 MPa range, consumers can feel more at ease with the software that enables them to get the grocery store.   </span></p>
<h2><b>Electric Vehicles </b></h2>
<p><span style="font-weight: 400;">Electric cars represent the forefront of the trend toward more fuel-efficient cars. Hybrid cars that use a combination of a gasoline powered engine and a rechargeable battery captured the attention of the industry after Toyota successfully launched its Prius in 1997. As car makers race to produce an electric vehicle that is viable for mass production, seemingly every major player is working toward a true electric car solution with zero emissions. </span></p>
<div id="attachment_11173" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280.jpeg" target="_blank" rel="noopener"><img class="wp-image-11173 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280-1024x682.jpeg" alt=" The 2017 Chevrolet Bolt EV on display at the 2016 Volt Silent Cruise, Tuesday, August 16, 2016 at The Kingsley Inn in Bloomfield Hills, Michigan." width="640" height="426" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280-1024x682.jpeg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280-800x533.jpeg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280-768x512.jpeg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/04/cq5dam.web_.1280.1280.jpeg 1280w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">The Chevrolet Bolt EV offers a range of 200+ miles, a key milestone for consumers. (Photo by <a href="http://media.chevrolet.com/media/us/en/chevrolet/photos.detail.html/content/media/us/en/chevrolet/vehicles/bolt-ev/2017/_jcr_content/rightpar/galleryphotogrid_2.html" target="_blank" rel="noopener">Jeffrey Sauger for Chevrolet</a>)</p></div>
<p><span style="font-weight: 400;">Having relied on gas powered engines for over 100 years, the change to battery powered cars is changing the fundamental nature of how a car is made. Consumers have proven unwilling to change their driving habits and expectations, so manufacturers have struggled to build electric cars that can match the performance of their gas-powered cousins. </span></p>
<p><span style="font-weight: 400;">Advancements in lightweighting are required for electric cars as they will not be equipped with gas-powered engines. Also, improvements in battery technology are also needed so that EVs can increase their driving range and allow consumers to drive distances similar to what they can today. </span></p>
<p><span style="font-weight: 400;">Innovations in steel technology have given car manufacturers ideal options for lightweighting as </span><a href="https://newsroom.posco.com/en/auto-industry-finds-steel-solution-lightweighting" target="_blank" rel="noopener"><span style="font-weight: 400;">new advanced high-strength steels (AHSS) offer lightweight, strong automotive steel</span></a><span style="font-weight: 400;">. Compared to other alternatives, these new ultra high strength steels are also more eco-friendly to produce. Advancements in lithium extraction technology have also made the process faster and more environment-friendly. </span></p>
<p><span style="font-weight: 400;">The automotive industry is going through a renaissance. New expectations from consumers coupled with stricter regulations are forcing quick changes to an industry that has moved at its own pace for 100 years. As car manufacturers work to build cars that are safer, more durable, and much lighter, POSCO’s innovations in steel technology provide material solutions that are stronger, lighter, and more durable. Together with </span><a href="https://newsroom.posco.com/en/posco-innovation-shapes-lithium-market/" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO’s work in lithium extraction technology, they have also created more eco-friendly</span></a><span style="font-weight: 400;"> ways to make the rechargeable batteries for electric cars.     </span></p>
<p><span style="font-weight: 400;">This month, </span><i><span style="font-weight: 400;">The Steel Wire</span></i><span style="font-weight: 400;"> will continue to look at how POSCO is driving the future of the automotive industry with its new advanced automotive steel solutions.</span></p>
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				<title>The Future of Transportation Will Transform the Way We Travel</title>
				<link>https://newsroom.posco.com/en/future-transportation-will-transform-way-travel/</link>
				<pubDate>Thu, 16 Mar 2017 10:00:53 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[auto steel]]></category>
		<category><![CDATA[automobile]]></category>
		<category><![CDATA[autonomous driving]]></category>
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									<description><![CDATA[The way we move and products is changing. Transportation is becoming automated, connected, and much, much faster as the wild, unthinkable ideas of science]]></description>
																<content:encoded><![CDATA[<p>The way we move and products is changing. Transportation is becoming automated, connected, and much, much faster as the wild, unthinkable ideas of science fiction novels are becoming real. Multiple industries are coming together, led by some of the most influential people in Silicon Valley. This will reshape the way we move goods and people and their influence will be needed as they face multiple barriers.</p>
<p>Take a look at three of the ways transportation is restructuring itself for faster, more sustainable travel. Some are closer to realization than others, but all of them are changing the way we think about movement. When realized, all of these ideas will have an impact far beyond what we can see now.</p>
<h3>The Hyperloop &#8211; Fast &amp; Frictionless</h3>
<h5>An Idea by Elon Musk</h5>
<p>In 2013, Elon Musk came up with the idea for the Hyperloop as he grew frustrated with the high-speed rail being developed in California at that time. He called it “both one of the most expensive per mile and one of the slowest in the world.” Musk said, “It would be great to have an alternative to flying or driving, but obviously only if it is actually better than flying or driving.”</p>
<p>He imagined capsules, zooming by at speeds faster than any train or plane, that would allow him to get to San Francisco from LA in 35 minutes. The basic concept was that the capsules would float through partially evacuated steel tubes propelled by fans and electromagnets. Because there would be less friction from air and rails, there could be significant increases in speed and durability, while decreasing reliance on fuel at the same time.</p>
<div id="attachment_10912" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/2.-Stater-Install-Desert_0.jpg" target="_blank" rel="noopener"><img class="wp-image-10912 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/2.-Stater-Install-Desert_0-1024x683.jpg" alt="Workers install Hyperloop’s stator blocks at our test and development site in North Las Vegas" width="640" height="427" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/2.-Stater-Install-Desert_0-1024x683.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/2.-Stater-Install-Desert_0-800x534.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/2.-Stater-Install-Desert_0-768x512.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Workers install Hyperloop’s stator blocks at our test and development site in North Las Vegas. (Photo courtesy of <a href="https://hyperloop-one.com" target="_blank" rel="noopener">Hyperloop One</a>)</p></div>
<p>Because Musk was so involved transforming the space industry with SpaceX, the auto industry with Tesla, and the energy industry with SolarCity, he did not seem to have much time for Hyperloop. So, he developed a <a href="http://www.spacex.com/sites/spacex/files/hyperloop_alpha.pdf" target="_blank" rel="noopener">58-page outline of his ideas</a> and left it to others to develop. And they have.</p>
<h5>Hyperloop One Unveils Testing Site</h5>
<p>To fulfill this improbable dream, a handful of startups have stepped in &#8211; one of them being California-based <a href="https://hyperlooptech.com/" target="_blank" rel="noopener">Hyperloop Technologies</a>. They have been building a test site, called DevLoop, 30 minutes outside of Las Vegas in the Nevada desert that was unveiled last week to the public. According to their press release, <a href="http://www.prnewswire.com/news-releases/hyperloop-one-reveals-first-images-of-nevada-desert-development-site-devloop-at-middle-east-rail-300418921.html?tc=eml_cleartime" target="_blank" rel="noopener">DevLoop is a 500-meter full-scale Hyperloop test structure</a> weighing over one million kilograms. The Hyperloop One tube measures 3.3 meters in diameter and they are expected to perform their first full test sometime in the first half of 2017.</p>
<div id="attachment_10913" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track.jpg" target="_blank" rel="noopener"><img class="wp-image-10913 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track-1024x576.jpg" alt="Hyperloop unveiled its first test site, the DevLoop on March 7. Later this year, they will run their first test of the Hyperloop" width="640" height="360" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track-1024x576.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track-800x450.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/3.-Hyperloops-DevLoop-test-track-768x432.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Hyperloop unveiled its first test site, the DevLoop on March 7. Later this year, they will run their first test of the Hyperloop. (Photo courtesy of <a href="https://hyperloop-one.com" target="_blank" rel="noopener">Hyperloop One</a>)</p></div>
<p>In November, Hyperloop Tech signed an agreement with the Dubai Roads and Transport Authority to evaluate building a <a href="http://www.businessinsider.com/hyperloop-one-test-track-nevada-photos-2017-3/#in-november-hyperloop-one-signed-an-agreement-with-the-dubai-roads-and-transport-authority-to-evaluate-building-a-hyperloop-between-dubai-and-abu-dhabi-3" target="_blank" rel="noopener">Hyperloop between Dubai and Abu Dhabi</a>. When completed, a commute that once took several hours will take just 12 minutes.</p>
<p>All parties involved realize the costs are going to be high. Creating a new form of transportation infrastructure is not simple and building large steel semi-vacuum tubes over ground (or under) is technologically difficult requiring trained engineers and highly skilled workers. To offset this, Hyperloop Tech is focusing some of its energy in attracting industrial freight clients.</p>
<h3>The Future of Freight</h3>
<p>One of Hyperloop Tech’s Transportation Economists,<a href="https://hyperloop-one.com/node/2201" target="_blank" rel="noopener"> Dapeng Zhang, recently presented on transformational freight</a> explaining that their “vision at Hyperloop One is to connect cities into mega-regions, and turn metro areas into metro stops. This will inevitably improve the efficiency of freight supply chains. By connecting two distant metros, Hyperloop One creates a geographical cluster which could help reduce inventory costs, promote even more just-in-time strategies, and expand same-day delivery service areas.”</p>
<div id="attachment_10914" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/4.-Hyperloop-Tube-Processing.jpg" target="_blank" rel="noopener"><img class="wp-image-10914 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/4.-Hyperloop-Tube-Processing-1024x768.jpg" alt="A Hyperloop steel tube awaits entry into the tube processing building, where they are painted and prepped for use." width="640" height="480" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/4.-Hyperloop-Tube-Processing-1024x768.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/4.-Hyperloop-Tube-Processing-800x600.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/4.-Hyperloop-Tube-Processing-768x576.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">A Hyperloop steel tube awaits entry into the tube processing building, where they are painted and prepped for use. (Photo courtesy of <a href="https://hyperloop-one.com" target="_blank" rel="noopener">Hyperloop One</a>)</p></div>
<p>Whether or not this is completely feasible is still up for debate, but it is exciting to see the strides being made in this type of supersonic transportation technology. Other developments such as electric cars, autonomous vehicles, and SkyTran (below) will help us move short distances, but ideas like the Hyperloop are needed to connect the larger metropolitan areas.</p>
<h3>SkyTran &#8211; Personal Rapid Transit</h3>
<p>Apart from the Hyperloop and autonomous driving technology, other personal mobility developments are being made. One of those is <a href="http://www.skytran.com/" target="_blank" rel="noopener">SkyTran</a>, a company working to develop a personal rapid transit system that<a href="http://knowledge.ckgsb.edu.cn/2016/08/10/technology/skytran-ceo-jerry-sanders-future-transportation-elevated/" target="_blank" rel="noopener"> carries people in autonomous pods</a>. Located near Mountain View, California, SkyTran has focused its efforts on relieving congestion in cities by creating a system that rides on an elevated monorail. It is both quick and efficient, and unlike the Hyperloop, it is nearing completion with plans to open in Israel, Nigeria, and France.</p>
<div id="attachment_10915" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/5.-skyTran_AboveStreet-045.jpg" target="_blank" rel="noopener"><img class="wp-image-10915" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/5.-skyTran_AboveStreet-045.jpg" alt="A SkyTran capsule stops to drop off passengers." width="640" height="213" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/5.-skyTran_AboveStreet-045.jpg 900w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/5.-skyTran_AboveStreet-045-800x267.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/5.-skyTran_AboveStreet-045-768x256.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">This concept image shows a drop-off point for one of SkyTran’s capsules. (Photo courtesy of <a href="http://www.skytran.com" target="_blank" rel="noopener">SkyTran</a>)</p></div>
<p>Using what is called maglev technology (magnetic levitation), the SkyTran uses electromagnets (similar in concept to the Hyperloop) to propel itself forward (up to 155 mph) while using little to no electricity. SkyTran says that <a href="http://www.businessinsider.com/skytran-flying-pods-will-launch-in-nigeria-2015/#its-capable-of-traveling-155-mph-but-the-pods-in-lagos-will-likely-travel-45-to-65-mph-to-start-sanders-says-based-on-need-the-city-may-increase-the-systems-speed-6" target="_blank" rel="noopener">when the pod reaches 10 mph, it can continue to glide</a> and accelerate without any extra power. SkyTran’s CEO says the pods can on the same amount of electricity as two hair dryers.</p>
<div id="attachment_10916" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/6.-skyTran_LAStreet-045.jpg" target="_blank" rel="noopener"><img class="wp-image-10916" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/6.-skyTran_LAStreet-045.jpg" alt="SkyTran capsules move about elevated above the city streets." width="640" height="213" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/6.-skyTran_LAStreet-045.jpg 900w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/6.-skyTran_LAStreet-045-800x267.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/6.-skyTran_LAStreet-045-768x256.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">SkyTran capsules are elevated above the city streets avoiding traffic and giving them the freedom to move at high speeds. (Photo courtesy of <a href="http://www.skytran.com" target="_blank" rel="noopener">SkyTran</a>)</p></div>
<p>In addition to being highly efficient to operate, SkyTran benefits in its low upfront costs. Unlike the Hyperloop, which requires rather large infrastructure and maintenance costs to ensure proper functionality of the pipe’s vacuum and propulsion system, SkyTran is projected to be a much more economic option. Because the system is set up above the streets, its footprint is small &#8211; requiring only an 18-inch steel pole to hold the steel and aluminum capsules.</p>
<p>The company estimates that it will only cost about USD 13 million per mile to build, compared to a subway system that can cost around USD 160 million for the same distance. Because of the low upfront costs, SkyTran believes that malls, hotels, and other private businesses will want to build their own offshoot lines &#8211; not only for their customers but because it will be profitable.</p>
<h3>POSCO&#8217;s Advanced Auto Steel in Future Cars</h3>
<p>Autonomous, connected, electric. These are the common buzzwords that come to mind when we think about future trends in personal transportation. <a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/" target="_blank" rel="noopener">At CES earlier this year,</a> seemingly everyone had their own solution to made driving cars more connected and safer, and with less human involvement.</p>
<p>Nissan and BMW unveiled plans to use Microsoft’s personal assistant technology, Cortana, with their cars. Honda became the first major manufacturer to develop an electric concept car specifically designed for ride-sharing. And as for self-driving cars – Nissan announced it would bring autonomous driving support to its Leaf electric car, Hyundai introduced one that would be affordable enough for the masses, and Audi announced a partnership with Nvidia to bring self-driving cars to market by 2020.</p>
<p><span style="font-weight: 400;">At the 2016 North American International Auto Show (NAIAS), </span><a href="https://newsroom.posco.com/en/posco-announces-new-steel-sheets-at-detroit-motor-show/" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO showcased its advanced automotive steel products</span></a><span style="font-weight: 400;"> that are both strong and lightweight, making them uniquely suited for the electric cars of the future. </span></p>
<p><span style="font-weight: 400;">The weight of POSCO’s advanced auto steel is about 26.4 percent lighter compared to that used in most mid-sized vehicles. But despite being lighter, it received the highest level possible ratings from Europe and North America’s automobile collision evaluation Institute, Euro NCAP and IIHS.</span></p>
<p><span style="font-weight: 400;">In addition, the Life Cycle Assessment (LCA), which measures the amount of CO2 discharged throughout the entire life cycle from material production to recycling, showed that emissions from the internal combustion engine body were 50 percent lower. Electric car emissions were also decreased by about 9 percent. </span></p>
<div id="attachment_10917" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design.jpg"><img class="size-large wp-image-10917" src="https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design-1024x433.jpg" alt="POSCO’s advanced auto steel is uniquely developed to be lighter and stronger for the cars of the future" width="640" height="271" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/03/7.-POSCO-PCB-electric-vehicle-design.jpg 1300w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">POSCO’s advanced auto steel is uniquely developed to be lighter and stronger for the cars of the future</p></div>
<p><span style="font-weight: 400;">The displayed products included the new PosM Steel and hot press forming steel (HPF). PosM Steel is a “dream material” for car manufacturers because it is five times stronger than other steel in terms of machinability while also having an impact absorption of up to 100 kg per mm². While many steelmakers have been developing PosM Steel type steel, it has never been produced on a commercial scale before. In addition, POSCO’s HPF steel is stronger than many other steel alloys making it a good solution for manufacturers looking to improve car safety. </span></p>
<p><span style="font-weight: 400;">POSCO currently supplies advanced auto steel sheets to car and component manufacturers, including Toyota, Volkswagen, and GM. POSCO has 10 automobile production plants and 24 machining centers around the globe. In addition to providing its World Premium Products, POSCO also provides Solution Marketing services that offer customized technologies developed in-house (such as welding and molding) that are customized to fit a customer’s unique needs depending on the product and manufacturing process. </span></p>
<p><span style="font-weight: 400;">Innovations in the transportation industry require big ideas, big investments, and new technological advancements. Right now, all of these seem to be coming together for what is expected to be some big changes. If the investors at Hyperloop and SkyTran have their way, pretty soon we will be able to travel across Europe on a Hyperloop, transfer to a SkyTran, and arrive in our hotel in less than an hour. </span></p>
<p><span style="font-weight: 400;">*Cover photo courtesy of </span><a href="https://hyperloop-one.com" target="_blank" rel="noopener"><span style="font-weight: 400;">Hyperloop One</span></a><span style="font-weight: 400;">.</span></p>
<p>&nbsp;</p>
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				<title>CES 2017: Who are the First Movers in the Automotive Industry?</title>
				<link>https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/</link>
				<pubDate>Thu, 12 Jan 2017 11:16:12 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[2017]]></category>
		<category><![CDATA[audi]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[auto industry]]></category>
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		<category><![CDATA[automotive]]></category>
		<category><![CDATA[autonomous driving]]></category>
		<category><![CDATA[BMW]]></category>
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		<category><![CDATA[CES]]></category>
		<category><![CDATA[CES 2017]]></category>
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		<category><![CDATA[detroit]]></category>
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									<description><![CDATA[With so many auto exhibits at CES 2017, one might be forgiven for thinking they had fast forwarded to the Detroit Auto Show. Alongside the computers, TVs, and]]></description>
																<content:encoded><![CDATA[<p><a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/ces-2017-who-are-the-first-movers-in-the-automotive-industry_main/" rel="attachment wp-att-10245"><br />
</a>With so many auto exhibits at CES 2017, one might be forgiven for thinking they had fast forwarded to the <a href="http://naias.com/" target="_blank">Detroit Auto Show</a>. Alongside the computers, TVs, and smart household appliances, seemingly all of the major car manufactures were there (<a href="https://www.ff.com/en/" target="_blank">along with some new ones</a>) to show that innovation is no stranger to an industry more than 100 years old.</p>
<p><a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/autonomous-driving-technology-takes-over-ces-2017/" rel="attachment wp-att-10246"><img class="aligncenter size-full wp-image-10246" src="https://newsroom.posco.com/en/wp-content/uploads/2017/01/Autonomous-driving-technology-takes-over-CES-2017.jpg" alt="Autonomous driving technology takes over CES 2017" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/01/Autonomous-driving-technology-takes-over-CES-2017.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Autonomous-driving-technology-takes-over-CES-2017-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Autonomous-driving-technology-takes-over-CES-2017-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Autonomous-driving-technology-takes-over-CES-2017-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a></p>
<p>Advancements in electric cars, autonomous driving, car connectivity, and AI were on full display. <a href="http://www.theverge.com/ces/2017/1/5/14184140/microsoft-cortana-nissan-bmw-car-integration" target="_blank">Nissan and BMW unveiled plans to use Microsoft’s personal assistant technology</a>, Cortana, with their cars. Honda became the first major manufacturer to develop an <a href="https://techcrunch.com/2017/01/05/hondas-neuv-is-a-mini-electric-concept-car-with-emotional-intelligence/" target="_blank">electric concept car specifically designed for ride-sharing</a>. And as for self-driving cars &#8211; Nissan announced it would bring <a href="https://www.cnet.com/news/nissan-pledges-affordable-self-driving-car-models-by-2020/" target="_blank">autonomous driving support to its Leaf electric car</a>, <a href="http://www.hyundai.com/eu/en/UpcomingVehicle/IONIQ/index.html" target="_blank">Hyundai introduced one that would be affordable enough</a> for the masses, and <a href="http://www.nvidia.com/object/audi-and-nvidia.html" target="_blank">Audi announced a partnership with Nvidia</a> to bring self-driving cars to market by 2020.</p>
<p><a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/auto-design-and-weight-are-important-in-electric-cars/" rel="attachment wp-att-10247"><img class="aligncenter size-full wp-image-10247" src="https://newsroom.posco.com/en/wp-content/uploads/2017/01/Auto-design-and-weight-are-important-in-electric-cars.jpg" alt="Auto design and weight are important in electric cars" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/01/Auto-design-and-weight-are-important-in-electric-cars.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Auto-design-and-weight-are-important-in-electric-cars-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Auto-design-and-weight-are-important-in-electric-cars-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/Auto-design-and-weight-are-important-in-electric-cars-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a></p>
<p>With all of the focus on electric cars and autonomous driving, it is easy to forget the basic building blocks that are needed to make these cars a reality. As Toyota Research Institute CEO Gill Pratt noted at CES, &#8220;Historically humans have zero tolerance of death by machine,&#8221; and for further adoption by the public, safety must be reinforced in autonomous vehicles. Increased safety in cars often goes hand-in-hand with heavier materials that can withstand more pressure. However, the push for more fuel efficient electric cars is pushing the industry to build with more lightweight components.</p>
<p>Car manufacturers are working to find the right balance between strength, weight, and price. <a href="http://www.fueleconomy.gov/feg/driveHabits.jsp" target="_blank">The EPA has estimated</a> that reducing a vehicle’s weight by 45kg (100lbs) will improve fuel efficiency by 1%, and while more lightweight materials do exist in aluminum and magnesium, they are often too cost-prohibitive for general use.</p>
<p>&nbsp;</p>
<h2>POSCO Body Concept Electric Vehicle</h2>
<div id="attachment_10248" style="width: 1310px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/posco-pcb-electric-vehicle-design/" rel="attachment wp-att-10248"><img class="size-full wp-image-10248" src="https://newsroom.posco.com/en/wp-content/uploads/2017/01/POSCO-PCB-electric-vehicle-design.jpg" alt="POSCO’s PBC-EV is both safe and lightweight" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/01/POSCO-PCB-electric-vehicle-design.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/POSCO-PCB-electric-vehicle-design-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/POSCO-PCB-electric-vehicle-design-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/01/POSCO-PCB-electric-vehicle-design-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></a><p class="wp-caption-text">POSCO’s PBC-EV is both safe and lightweight</p></div>
<p>On this front, POSCO has been working to develop solutions for car manufacturers. The <a href="http://www.poscopac.com/eng/sub02/05_01.php" target="_blank">PBC-EV, or POSCO Body Concept Electric Vehicle</a>, is one product of that research as POSCO sought to create a lighter car with the same strength and safety that is expected in today’s modern car market. POSCO focused on two main points when developing this lightweight car body. The first was the application of a combination of POSCO’s most advanced steels including TRIP, PosMCT950E, and PosMCT980B. Secondly, POSCO optimized existing construction methods and worked to introduce new techniques in order to both lighten and strengthen the body of the automobile. With its PBC-EV, POSCO was able to reduce weight by 26% while still maintaining the highest levels of body strength.</p>
<p>&nbsp;</p>
<h2>Magnesium technology</h2>
<div id="attachment_10249" style="width: 655px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/first-movers-auto-industry-ces-2017/posco-worked-with-renaults-eolab-concept-car/" rel="attachment wp-att-10249"><img class="size-full wp-image-10249" src="https://newsroom.posco.com/en//wp-content/uploads/2017/01/POSCO-worked-with-Renault’s-EOLAB-concept-car.jpg" alt="POSCO materials were used in the design of Renault’s EOLAB concept car" width="645" height="376" /></a><p class="wp-caption-text">POSCO materials were used in the design of Renault’s EOLAB concept car</p></div>
<p>Many in the auto industry are setting their sights on magnesium as the future of car manufacturing. Magnesium can be easily molded and it is both <a href="https://newsroom.posco.com/en/posco-signs-agreement-expansion-magnesium-production-facilities/" target="_blank">lightweight and strong</a>. Due to its high price, car makers have not fully embraced the move to magnesium yet, but POSCO is already preparing for this probability. Last month, POSCO&#8217;s World Premium Materials (WPM) &#8211; Magnesium Business Division organized a <a href="https://newsroom.posco.com/en/magnesium-automotive-engineering/" target="_blank">seminar with industry experts and automotive engineering students</a> to discuss the future of magnesium in car manufacturing. Experts in magnesium, molding, bonding, and surface treatment were invited to speak about the application of magnesium technology in automobiles and students gave presentations on their own experience developing race cars.</p>
<p>Even though cars have been around since the late 19<sup>th</sup> century, new ideas continue to force the industry to adapt and change. And whether it is optimizing existing manufacturing processes or working to utilize technologies for the future, POSCO remains committed to finding innovations in the auto industry.</p>
<p>&nbsp;</p>
<p><strong><a href="https://newsroom.posco.com/en/subscribe/" target="_blank"><b>Don</b><b><span lang="EN-US"><span lang="EN-US">’</span></span></b><b>t miss any of the exciting stories from The Steel Wire </b><b><span lang="EN-US"><span lang="EN-US">–</span></span></b><b> subscribe via email today</b></a>.</strong></p>
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				<title>Lithium Rocks: POSCO at Forefront of a Green Energy Future</title>
				<link>https://newsroom.posco.com/en/lithium-rocks-posco-at-forefront-of-a-green-energy-future/</link>
				<pubDate>Thu, 21 Apr 2016 13:41:47 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[POSCO Reports]]></category>
		<category><![CDATA[batteries]]></category>
		<category><![CDATA[Beyond]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[Goldman Sachs]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[Industry and Energy]]></category>
		<category><![CDATA[lithium]]></category>
		<category><![CDATA[lithium extraction]]></category>
		<category><![CDATA[lithium extraction technology]]></category>
		<category><![CDATA[lithium-ion battery]]></category>
		<category><![CDATA[material]]></category>
		<category><![CDATA[plant]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[Related Link]]></category>
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		<category><![CDATA[secondary batteries]]></category>
		<category><![CDATA[technology]]></category>
									<description><![CDATA[Lithium is considered by many analysts to be the hottest commodity on the planet. Goldman Sachs called it the “new gasoline” and predicted demand for the soft]]></description>
																<content:encoded><![CDATA[<p>Lithium is considered by many analysts to be the hottest commodity on the planet. <a href="http://www.goldmansachs.com/our-thinking/pages/macroeconomic-insights-folder/what-if-i-told-you/report.pdf" target="_blank">Goldman Sachs</a> called it the “new gasoline” and predicted demand for the soft alkaline element could triple by 2025. It is an important part of the latest rechargeable battery technology, offering more power to a wide range of devices, like mobile phone batteries and electric cars.</p>
<p>The use of lithium is soaring. It’s gone from 70,000 tons in 2002 to 170,000 tons in 2014, and some estimate that could grow to 470,000 tons by 2025. And with that surging demand, POSCO has identified lithium as a major product for the company’s future business growth.</p>
<p>“POSCO is accelerating the lithium material industry after lithium was selected as the new growth business that will lead the future of the company,” said CEO Ohjoon Kwon when he became the head of POSCO in 2014. “If steel is the ‘rice’ of the current industry, lithium will take on that role in the future.”</p>
<h2><strong>What Is Lithium?</strong></h2>
<p><img class="aligncenter size-full wp-image-8813" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/1300x550GettyImages-481507899_sizelogo.jpg" alt="Lithium Rocks: POSCO at Forefront of a Green Energy Future" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/1300x550GettyImages-481507899_sizelogo.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/1300x550GettyImages-481507899_sizelogo-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/1300x550GettyImages-481507899_sizelogo-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/1300x550GettyImages-481507899_sizelogo-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>For such a common element, most people don’t know a lot about lithium. The soft, silver-white metal is the third element on the periodic table, making it the lightest metal and least-dense solid element. It is found commonly around the Earth, but because it is highly reactive, it is rarely found in a pure, elemental form, and instead is present in very low concentrations in sea water, in rock in the Earth’s crust (especially granite), and in brines and salt lakes.</p>
<p>Importantly, lithium is also very energy-dense—in fact, it has twice the energy density of the next closest alternative—making it a great option for portable energy storage applications.</p>
<p>Lithium, however, is quite difficult to extract. In the past, it was gathered on large salt farms, and required months for the water to evaporate, leaving lithium salts behind. But in 2010, POSCO (with support from the Ministry of Trade, Industry and Energy) developed a high-efficiency technique for extracting lithium from water. Instead of a large and slow evaporation process, POSCO uses a chemical reaction to extract the lithium more quickly. It also increased its extraction capabilities to 200 tons per year.</p>
<p><img class="aligncenter size-full wp-image-8812" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/22.jpg" alt="Lithium Rocks: POSCO at Forefront of a Green Energy Future" width="670" height="492">Now POSCO is expanding its lithium processing even more, opening a cutting-edge lithium<a href="https://newsroom.posco.com/en/posco-expands-lithium-manufacturing-business/" target="_blank"> processing plant</a> at Pozuelos Salt Lake in Argentina this year. Built high in the Argentine mountains, some 4,000 meters above sea level, the new plant had a groundbreaking ceremony on February 14, and once operational later this year it will boost POSCO’s annual lithium production to 2,500 tons.</p>
<h2><strong>Lithium in IT Gadgets</strong></h2>
<p><img class="aligncenter size-full wp-image-8810" src="https://newsroom.posco.com/en//wp-content/uploads/2016/05/1300x550_combine2.jpg" alt="Lithium Rocks: POSCO at Forefront of a Green Energy Future" width="1300" height="550"></p>
<p>Lithium is a key element in lithium-ion batteries, which power many of our most popular devices, including mobile phones and laptops. Lithium-ion batteries can generate a 3 volt charge in each cell, much more than lead-acid and zinc-carbon cells, meaning it can provide more power more efficiently.</p>
<p>For portable devices, like mobile phones, size and weight are at a premium, so being able to contain more power means being able to create smaller and more useful mobile gadgets. Lithium-ion batteries are also commonly used in portable power tools, like drills, saws and lawn trimmers.</p>
<p>In addition to the success of lithium-ion rechargeable batteries, regular lithium batteries are also in high demand, often used in such devices as pacemakers, cameras and watches.</p>
<h2><strong>Lithium for a Green Future</strong></h2>
<p>Beyond gadgets, lithium-ion batteries are a big part of the future of green energy. Solar, wind and other renewable energy sources are important, but you still need an energy storage device to store that power between peaks and valleys.</p>
<p>In particular, they are at the heart of the latest developments in electric cars, like the very popular Tesla cars. And as an electric car usually requires around 40 kilograms of lithium for its lithium-ion battery, that adds up quickly. In fact, Goldman Sachs estimates that the amount of lithium needed for electric car batteries will go up 11-fold over the next nine years.</p>
<p>But the eco-friendly applications don’t stop with cars. Motorcycles, large-scale residential facilities and industrial facilities are all increasingly using lithium-ion batteries, too.</p>
<h2><strong>POSCO Leads the Way Toward a Lithium Future</strong></h2>
<p>“With the supply of electric cars and the development of smart grid technology, the market is expected to result in massive growth,” noted CEO Kwon. “In order to raise competitiveness of the domestic secondary cell industry, it is crucial to develop lithium resources along with localizing core material.”</p>
<p>Pozuelos Lake, where POSCO is building its new processing facility, covers 106 square kilometers, and has an estimated 1.5 million tons of lithium reserves. That’s enough for millions of large-scale lithium-ion cells, which is good news for the environment and our planet.</p>
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				<title>POSCO Starts 2016 with Exciting News from Around the World</title>
				<link>https://newsroom.posco.com/en/posco-starts-2016-exciting-news-around-world/</link>
				<pubDate>Wed, 06 Apr 2016 11:19:53 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[Argentina]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[Panama]]></category>
		<category><![CDATA[plant]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[South Korea]]></category>
		<category><![CDATA[stainless steel]]></category>
		<category><![CDATA[Switzerland]]></category>
		<category><![CDATA[The steel wire]]></category>
									<description><![CDATA[POSCO may be based in South Korea, but its businesses reach out all over the world. Already in 2016, we’ve enjoyed major news stories in the United States,]]></description>
																<content:encoded><![CDATA[<p>POSCO may be based in South Korea, but its businesses reach out all over the world. Already in 2016, we’ve enjoyed major news stories in the United States, Panama, Argentina, Switzerland and, of course, Korea. Let’s take a look back at five of the biggest POSCO stories from the first quarter of 2016.</p>
<p>&nbsp;</p>
<p><strong>1. <a href="https://newsroom.posco.com/en/posco-announces-new-steel-sheets-at-detroit-motor-show/" target="_blank">POSCO Announces New Steel Sheets at Detroit Motor Show</a></strong></p>
<p><img class="alignleft size-full wp-image-8356" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Announces-New-Steel-Sheets-at-Detroit-Motor-Show.jpg" alt="POSCO Announces New Steel Sheets at Detroit Motor Show" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Announces-New-Steel-Sheets-at-Detroit-Motor-Show.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Announces-New-Steel-Sheets-at-Detroit-Motor-Show-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Announces-New-Steel-Sheets-at-Detroit-Motor-Show-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Announces-New-Steel-Sheets-at-Detroit-Motor-Show-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p>POSCO became the first-ever steelmaker to attend the North American International Auto Show. From January 11 to 24, POSCO revealed many of its automotive-related steel products, such as twinning-induced plasticity steel, hot press forming steel, 1GPa-TRIP and PosM-XP. POSCO already supplies automotive steel sheets to many of the world’s leading automotive and component manufacturers, and has been named “This Year’s Supplier” from leading companies like Toyota and GM.</p>
<p>&nbsp;</p>
<p><b>2. <a href="https://newsroom.posco.com/en/posco-ranks-40th-most-sustainable-corporation-in-the-world/" target="_blank"><strong>POSCO Ranks as 40<sup>th</sup> Most Sustainable Corporation in the World</strong></a></b></p>
<p><img class="alignleft size-full wp-image-8358" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Ranks-as-40th-Most-Sustainable-Corporation-in-the-World.jpg" alt="POSCO Ranks as 40th Most Sustainable Corporation in the World" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Ranks-as-40th-Most-Sustainable-Corporation-in-the-World.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Ranks-as-40th-Most-Sustainable-Corporation-in-the-World-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Ranks-as-40th-Most-Sustainable-Corporation-in-the-World-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Ranks-as-40th-Most-Sustainable-Corporation-in-the-World-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p>The 2016 Global 100 Most Sustainable Corporations report by World Index ranked POSCO 40th, making it the only steel company in the world to make the list. Announced at the World Economic Forum in Davos, Switzerland, the list examines 12 key performance indicators to come up with the ranking, rating companies for R&amp;D innovation, energy efficiency, governance and more. Coming in at 40<sup>th</sup>, POSCO was the second-highest ranked Korean company, beating many of the world’s biggest businesses, like GE and Apple, despite the market difficulties faced last year.</p>
<p>&nbsp;</p>
<p><b>3. <a href="https://newsroom.posco.com/en/posco-expands-lithium-manufacturing-business/" target="_blank"><strong>POSCO Expands Lithium Manufacturing Business</strong></a></b></p>
<p><img class="alignleft size-full wp-image-8357" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Expands-Lithium-Manufacturing-Business.jpg" alt="POSCO Expands Lithium Manufacturing Business" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Expands-Lithium-Manufacturing-Business.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Expands-Lithium-Manufacturing-Business-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Expands-Lithium-Manufacturing-Business-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-Expands-Lithium-Manufacturing-Business-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p>POSCO President Ohjoon Kwon led a groundbreaking ceremony in Salta, Argentina on February 14 for a commercial lithium processing plant. The lithium processing plant will be located at Pozuelos Salt Lake, 4,000 meters above sea level, with the capacity to produce 2,500 tons of high-purity lithium annually. Lithium, which is a key element in many important technologies, such as electric car batteries, was identified by POSCO in 2010 as a main business in developing production technologies. With world lithium market has increased from 70,000 tons in 2002 to 170,000 tons in 2014 and with the growing popularity of electric cars is expected to reach 270,000 tons by 2020.</p>
<p>&nbsp;</p>
<p><b>4. <a href="https://newsroom.posco.com/en/poscos-sts-steel-used-for-membrane-type-lng-carriers/" target="_blank"><strong>POSCO’s Stainless Steel (STS) Use for Membrane-Type LNG Carriers</strong></a></b></p>
<p><img class="alignleft size-full wp-image-8360" src="https://newsroom.posco.com/en//wp-content/uploads/2016/04/POSCO’s-Stainless-Steel-STS-Use-for-Membrane-Type-LNG-Carriers.jpg" alt="POSCO’s Stainless Steel (STS) Use for Membrane-Type LNG Carriers" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO’s-Stainless-Steel-STS-Use-for-Membrane-Type-LNG-Carriers.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO’s-Stainless-Steel-STS-Use-for-Membrane-Type-LNG-Carriers-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO’s-Stainless-Steel-STS-Use-for-Membrane-Type-LNG-Carriers-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO’s-Stainless-Steel-STS-Use-for-Membrane-Type-LNG-Carriers-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p>Beginning in February, POSCO began supplying all the stainless steel for membrane-type Liquefied Natural Gas (LNG) carriers being produced by Korean Gas Corporation. Membrane-type carriers refers to ships that use a single, non-cylindrical tank to hold their LNG cargo, making them more efficient and economical. Korea Gas Corporation developed its own membrane design technology in 2014, so POSCO does not have to pay any royalties abroad for the important new design.</p>
<p>&nbsp;</p>
<p><b>5. <a href="https://newsroom.posco.com/en/posco-ec-awarded-650-million-project-in-panama/" target="_blank"><strong>POSCO E&amp;C Awarded $650 Million Project in Panama</strong></a></b></p>
<p><img class="alignleft wp-image-8355 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-EC-Awarded-650-Million-Project-in-Panama.jpg" alt="POSCO E&amp;C Awarded $650 Million Project in Panama" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-EC-Awarded-650-Million-Project-in-Panama.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-EC-Awarded-650-Million-Project-in-Panama-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-EC-Awarded-650-Million-Project-in-Panama-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/04/POSCO-EC-Awarded-650-Million-Project-in-Panama-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p>POSCO E&amp;C signed a major deal with AES Corporation, a U.S.-based power company, to construct a combined cycle power plant and gas terminal in Colon, Panama. The plant will have a power generation capacity of 380MW, the largest in Panama and enough to supply up to 15 million households. The gas terminal will have a storage capacity of 180,000 m<sup>3</sup>. With the $650 million Panama deal, POSCO E&amp;C has achieved about $5.6 billion in orders in Latin America over the past decade, making the company a major player in the energy plant market in the region.</p>
<p>As you can see, POSCO has started 2016 with a bang, with a wide range of exciting new projects all over the world, in steel, energy, sustainability and other fields. It’s an exciting start to the year, and a sign of even more exciting things to come.</p>
<p>&nbsp;</p>
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				<title>POSCO Expands Lithium Manufacturing Business</title>
				<link>https://newsroom.posco.com/en/posco-expands-lithium-manufacturing-business/</link>
				<pubDate>Thu, 18 Feb 2016 13:49:02 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[2016]]></category>
		<category><![CDATA[Argentina]]></category>
		<category><![CDATA[batteries]]></category>
		<category><![CDATA[construction]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[lithium]]></category>
		<category><![CDATA[lithium extraction]]></category>
		<category><![CDATA[lithium extraction technology]]></category>
		<category><![CDATA[plant]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[Pozuelos Salt Lake]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[production facilities]]></category>
		<category><![CDATA[secondary batteries]]></category>
		<category><![CDATA[technology]]></category>
									<description><![CDATA[POSCO held a groundbreaking ceremony for its commercial lithium processing plant in Salta, Argentina on February 14 (local time), which was attended by about]]></description>
																<content:encoded><![CDATA[<p>POSCO held a groundbreaking ceremony for its commercial lithium processing plant in Salta, Argentina on February 14 (local time), which was attended by about 20 state government officials including POSCO CEO Ohjoon Kwon.</p>
<div id="attachment_7991" style="width: 680px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en//wp-content/uploads/2016/02/13.jpg"><img class="wp-image-7991 size-full" src="https://newsroom.posco.com/en//wp-content/uploads/2016/02/13.jpg" alt="POSCO CEO Ohjoon Kwon." width="670" height="447" /></a><p class="wp-caption-text">POSCO CEO Ohjoon Kwon, fourth from left, with company executive during a ceremony to mark the construction of the steelmaker’s lithium processing plant in Salta, Argentina, February 14 (local time)</p></div>
<p>&nbsp;</p>
<p>&#8220;We have brought our advanced and environmental-friendly technology to extract and process lithium,&#8221; said Kwon at the ceremony. &#8220;We will continue to expand our operations in Argentina and boost cooperation with our partners here to create a win-win solution for all.&#8221;</p>
<p>POSCO&#8217;s lithium processing plant will be located at Pozuelos Salt Lake, which rises 4,000 meters above sea level. It will have an annual processing capacity of 2,500 tons of high-purity lithium for rechargeable batteries, and will supply them to domestic and international mineral manufacturing enterprises that produce minerals for car batteries. Considering the fact that it takes an average of 40 kilograms of high-purified lithium to make a single electric car battery, this equates to about 60,000 electric cars a year.</p>
<p>Pozuelos Lake, which spans 106 square kilometers and is estimated to have about 1.5 million tons of lithium reserves, is considered to be an optimal location to produce lithium.</p>
<p>&nbsp;</p>
<div id="attachment_7992" style="width: 680px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en//wp-content/uploads/2016/02/22.jpg"><img class="wp-image-7992 size-full" src="https://newsroom.posco.com/en//wp-content/uploads/2016/02/22.jpg" alt="POSCO_Pozuelos Salt Lake" width="670" height="492" /></a><p class="wp-caption-text">Pozuelos Salt Lake is considered to be an optimal location for producing lithium. POSCO plans to extract and process about 2,500 tons of lithium annually after completing the construction of the plant here by the end of this year.</p></div>
<p>&nbsp;</p>
<p>Earlier this year, POSCO signed a supply contract with Lithea Inc. of Argentina, the company owning the mining rights of Pozuelo Salt Lake and securing the stable permissions to access the lake. POSCO also set a solid foundation for entering the lithium business through developing an independent technology that is economically-friendly.</p>
<p>The Pozuelo Salt Lake plant will use POSCO’s innovative and independent technology that dramatically reduces the lithium extraction period, which usually takes more than a year, through chemical reaction.</p>
<p>POSCO’s high-efficiency lithium extract technology, which was developed with support from the energy resource technology development project led by the Ministry of Trade, Industry and Energy in 2010, does not require a large area of salt farm compared to the conventional evaporation and extraction method, and is less affected by changes in climate. Moreover, since there is very little loss when extracting lithium, it is possible to extract the same amount of lithium, compared to the conventional process, even by using a less amount of salt water. Therefore, POSCO’s high-efficiency lithium extract technology is an economical and environmental-friendly technology.</p>
<p>POSCO’s lithium business is one of the main businesses that has taken the lead in developing production technologies since 2010, when POSCO CEO Ohjoon Kwon was the Director at the Research Institute of Industrial Science &amp; Technology (RIST). Since the development of the company’s high-efficiency lithium extract technology in 2010, POSCO has been beefing up pilot production from 2 tons to 200 tons, while examining the economic viability of the technology.</p>
<p>The world’s lithium market has grown from 70,000 tons in 2002 to 170,000 tons in 2014, and is a promising market that is projected to grow to 270,000 tons by 2020. Of this, the lithium market for electric car batteries, which will be produced by POSCO, is expected to be 135,000 tons, accounting for half of the entire market. Nonetheless, the Korean battery manufacturers that depend entirely on lithium imports are currently suffering from unstable supplies and price hikes.</p>
<p>With an increase in sales of electric cars worldwide including China, which is aiming to further promote electric cars across the nation, the lithium industry is welcoming POSCO for its new lithium business. Due to the recent shortage of lithium supplies and price increases, global battery manufacturers are already starting to discuss the possibility of lithium supply contracts with POSCO.</p>
<p>Meanwhile, CEO Ohjoon Kwon had an exclusive meeting with Mauricio Macri, the president of Argentina, on February 15 following the ceremony marking the construction of the steelmaker’s lithium processing plant in Argentina. Kwon discussed POSCO’s excellent lithium extract technology and the technology development process. He also talked about future plans for building a consistent and cooperative relationship with Argentina for lithium development.</p>
<p>&nbsp;</p>
<p><strong>POSCO Lithium Business Progress </strong></p>
<p><strong>2010</strong>: Development of the world’s first independent lithium extract technology using chemical reaction</p>
<p><strong>2011</strong>: Establishment and operation of pilot production facilities with RIST (Annual Capa: 2 tons)</p>
<p>– Process aim was 100% achieved and qualification process for enlargement was completed</p>
<p><strong>2013</strong>: Completion of pilot production at Maricunga Salt Lake in Chile (Annual Capa: 20 tons)</p>
<p><strong>2014</strong>: Completion of pilot production at Pozuelos Salt Lake in Argentina (Annual Capa: 20 tons)</p>
<p><strong>2015</strong>: Completion of pilot production at Cauchari Salt Lake in Argentina (Annual Capa: 200 tons)</p>
<p><strong>2016</strong>: Start of construction of lithium processing plant at Pozuelos Salt Lake in Argentina (Annual Capa: 2,500 tons); Projected to complete construction and begin production this year</p>
<p>&nbsp;</p>
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				<title>What Makes the Car of the Future?</title>
				<link>https://newsroom.posco.com/en/what-makes-the-car-of-the-future/</link>
				<pubDate>Thu, 12 Mar 2015 15:15:22 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[apple car]]></category>
		<category><![CDATA[Apple's Titan project]]></category>
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		<category><![CDATA[benz]]></category>
		<category><![CDATA[car]]></category>
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		<category><![CDATA[cars]]></category>
		<category><![CDATA[conceptcars]]></category>
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		<category><![CDATA[electric car]]></category>
		<category><![CDATA[electric cars]]></category>
		<category><![CDATA[f 015]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[future cars]]></category>
		<category><![CDATA[google car]]></category>
		<category><![CDATA[Google's self-driving car]]></category>
		<category><![CDATA[icar]]></category>
		<category><![CDATA[intermetallic compounds]]></category>
		<category><![CDATA[Mercedes-Benz]]></category>
		<category><![CDATA[Nissan Leaf]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[self-driving car]]></category>
		<category><![CDATA[Source Wikipedia]]></category>
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		<category><![CDATA[steelmaker]]></category>
		<category><![CDATA[Tesla Model S]]></category>
		<category><![CDATA[Tesla Motors]]></category>
		<category><![CDATA[The Wall Street Journal]]></category>
		<category><![CDATA[Titan]]></category>
									<description><![CDATA[Could the next generation of drivers have an iCar sitting in their driveway? The future of the car market is heating up, with Apple recently rumored to be]]></description>
																<content:encoded><![CDATA[<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3.png"><img class="aligncenter wp-image-5946 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3-1024x554.png" alt="Picture3" width="640" height="346" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3-1024x554.png 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3-800x432.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3-768x415.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/Picture3.png 1354w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p><span style="font-size: 10pt;">Could the next generation of drivers have an iCar sitting in their driveway?</span></p>
<p><span style="font-size: 10pt;">The future of the car market is heating up, with Apple recently rumored to be building its own electric car. The iPhone maker has hired 200 staff members to build its own kind of vehicle by 2020, according to <a href="http://www.bloomberg.com/news/articles/2015-02-19/apple-said-to-be-targeting-car-production-as-soon-as-2020?hootPostID=9f3917f4905f086a568d81c5d794101a">Bloomberg</a>.</span></p>
<p><span style="font-size: 10pt;">If Apple does enter the market, it will also face another tech competitor, Google, which has been investing in creating a self-driving car since 2010. And beyond Silicon Valley, both of the tech companies will also have to compete with Tesla Motors and luxury brands like Mercedes-Benz and Audi.</span></p>
<p><span style="font-size: 10pt;">With everyone in the mix, the car of the future can be anyone’s guess.</span></p>
<p><span style="font-size: 10pt;">POSCO’s research team predicts the lightweight steel will make its way into the car of the future. The research team developed new steel materials that can significantly improve gas mileage of automobiles by reducing their weight by 15 percent. Car manufacturers are currently experimenting with lightweight steel to increase fuel mileage and reduce emissions. The new steel will not only enhance passenger safety but will provide remarkable strength.</span></p>
<p><span style="font-size: 10pt;">With burgeoning trends making their way into the cars of today, we can gather that a few standout features will come standard in the years ahead. Here is a list of the top six companies revolutionizing the car market of today.</span></p>
<p><span style="font-size: 12pt;"><strong><span style="color: #3366ff;">Luxury meets tech: Mercedes-Benz F 015 concept car</span></strong></span></p>
<p style="text-align: center;"><span style="font-size: 10pt;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/forbes_car1.jpg"><img class="aligncenter wp-image-5936" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/forbes_car1.jpg" alt="forbes_car1" width="640" height="372" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/forbes_car1.jpg 892w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/forbes_car1-800x465.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/forbes_car1-768x447.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a>Source: <a href="http://blogs-images.forbes.com/aliciaadamczyk/files/2015/01/01-Mercedes-Benz-F-015-Luxury-in-Motion-1180x686-e1420647258641.jpg">Forbes</a></span></p>
<p><span style="font-size: 10pt;">While Mercedes-Benz’s F015 is only a research experiment of what cars in the future might look and drive like, the results are truly stunning. With a sleek exterior that beautifully reflects its environment, the self-driving car has a great balance of luxury and convenience.</span></p>
<p><span style="font-size: 10pt;">According to Car and Driver magazine, the body of the car used aluminum, high-strength steel and other composite materials.</span></p>
<p><span style="font-size: 10pt;">Car manufacturers have been seeking to lighten car bodies through increased use of lightweight alloys such as aluminum, rather than steel, which has a high density. However, reducing density through an increase in aluminum content within steel leads to the creation of intermetallic compounds, which has the disadvantage of making the steel rather easy to break.</span></p>
<p><span style="font-size: 10pt;">POSCO’s new materials provide 50 percent enhanced strength with features that are light and soft. This means they are not easy to break when transforming compared to other low-density materials which have been studied in the past.</span></p>
<p><span style="font-size: 10pt;">The use of lightweight steel also opens up opportunities for manufacturers to incorporate more tech into cars to make them an immersive living experience.</span></p>
<p><span style="font-size: 12pt;"><strong><span style="color: #3366ff;">Form follows function: Google’s self-driving car</span></strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/google_car2.jpg"><img class="aligncenter wp-image-5938 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/google_car2-1024x683.jpg" alt="google_car2" width="640" height="427" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/google_car2-1024x683.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/google_car2-800x533.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/google_car2-768x512.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">Source: <a href="https://lh6.googleusercontent.com/-RNyt6Hd_5h8/VJhBXM8VpPI/AAAAAAAAASo/sdeU_Cb-mKw/w2048-h1365/Vehicle%2Bprototype.jpg">Google Self-Driving Car Project</a></span></p>
<p><span style="font-size: 10pt;">On an entirely different spectrum, Google has used functionality as a focal point for its new self-driving prototype. The pint-size car is a drastic turnaround from the gas guzzlers we’ve seen on the road. As personal cars reduce in size and shape, POSCO’s role will increasingly be affected. Smaller cars also need strength, but they can’t be heavy. </span></p>
<p><span style="font-size: 10pt;">Luckily, the steelmaker’s new materials will be a great fit for the new Google car. With a production cost that is one-tenth compared to titanium and a reduction of auto weight by 15 percent, POSCO’s new steel is both cost-effective and light &#8212; and still provides excellent strength.</span></p>
<p><span style="font-size: 10pt;">But while the tech company has been testing the car on the roads of California, it won’t be available for commercial use until 2020. </span></p>
<p><span style="font-size: 10pt;">The autonomous car uses <strong>years of Google’s Maps technology</strong> to drive passengers comfortably and safely around town. It features two seats with plenty of leg space in the front and has a “stop” button. The car itself can only go 25 miles per hour (40 kilometers per hour), but Google plans to increase that speed in the future &#8212; maybe even going up to 100 miles per hour. </span></p>
<p><span style="font-size: 12pt; color: #3366ff;"><strong>Apple’s “Titan” project</strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/concepticar_car3.jpg"><img class="aligncenter wp-image-5939 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/concepticar_car3-1024x575.jpg" alt="concepticar_car3" width="640" height="359" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/concepticar_car3.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/concepticar_car3-300x168.jpg 300w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/concepticar_car3-210x118.jpg 210w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">Source: <a href="http://www.coroflot.com/francograssi/car-design-icar">Concept iCar design by Franco Grassi</a></span></p>
<p><span style="font-size: 10pt;">Could we be looking at the new Apple car? It might be too soon to say, but what we do know is that the iPhone maker has launched a project with some 200 employees who have previously worked for hybrid and electric car companies.</span></p>
<p><span style="font-size: 10pt;">Many news organizations and experts have pointed out that Apple might not be ready to go from manufacturing gadgets to producing full-blown vehicles. </span></p>
<p><span style="font-size: 10pt;">Yet if the car does go on the market, it will definitely need steel. As <a href="http://www.investopedia.com/articles/investing/052014/how-googles-selfdriving-car-will-change-everything.asp">Investopedia pointed out in its article in May last year</a>, “cars will always need steel, glass, an interior, a drivetrain and some form of human interface.” This bodes well for POSCO, whose lightweight, high-strength steel will always be in demand. </span></p>
<p><span style="font-size: 10pt;">But it’s not as though Apple hasn’t entered the game with smartcar tech already. Just like Google, Apple plans to have its smartphones integrate with car consoles using its CarPlay platform. Passengers will be able to use the iOS system right in their in-dash touchscreens. </span></p>
<p><span style="font-size: 12pt; color: #3366ff;"><strong>Practical and all electric: Nissan Leaf</strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/nissan_leafcar4.jpg"><img class="aligncenter wp-image-5940" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/nissan_leafcar4.jpg" alt="nissan_leafcar4" width="640" height="375" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/nissan_leafcar4.jpg 1003w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/nissan_leafcar4-800x468.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/nissan_leafcar4-768x449.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">Source: <a href="http://upload.wikimedia.org/wikipedia/commons/7/77/2011_Nissan_Leaf_SL_--_10-28-2011.jpg">Wikipedia</a></span></p>
<p><span style="font-size: 10pt;">Unlike all of the rumored vehicles and concept cars, Nissan has already released an electric vehicle that has been sold to about 40,000 buyers. It is entirely electric and is supported by a lithium-ion battery. </span></p>
<p><span style="font-size: 10pt;">As part of its eco-concept design, the Nissan Leaf <a href="http://gas2.org/2014/07/16/2015-nissan-leaf-made-from-25-recycled-materials/">used recycled steel</a> for its body. As we know already, <a href="https://newsroom.posco.com/en/steel-circular-economy-life-cycle-perspective/">steel has incredible recycle potential</a>. The same steel can be used about nine times throughout the material’s life cycle. The Nissan Leaf is a great example of how steel fits into the new eco-friendly era. </span></p>
<p><span style="font-size: 10pt;">Also, when drivers slow down, they’re actually helping to regenerate power. The car’s regenerative braking system helps store that power in the battery </span></p>
<p><span style="font-size: 12pt; color: #3366ff;"><strong>Powerful and eco-friendly: Tesla Model S</strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/tesla-model-S_car5.jpg"><img class="aligncenter wp-image-5941 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/tesla-model-S_car5-1024x680.jpg" alt="tesla model S_car5" width="640" height="425" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/tesla-model-S_car5.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/tesla-model-S_car5-800x531.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/tesla-model-S_car5-768x510.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">Source: <a href="http://uncrate.com/stuff/tesla-model-s-p85d">Uncrate</a></span></p>
<p><span style="font-size: 10pt;">Car manufacturer Tesla has been at the forefront of the changing car landscape since the beginning. </span></p>
<p><span style="font-size: 10pt;">The combination of luxury and eco-friendly almost seemed like oil and water before Tesla developed its lineup. And it keeps getting better. For example, the Model S P85D surpasses expectations that electric vehicles are shy, slow-moving creatures. The car goes zero to 60 miles per hour in 3.2 seconds, rivaling the Porsche 911 Turbo.</span></p>
<p><span style="font-size: 10pt;">The Tesla Model S uses sheets of aluminum to reduce weight. Another alternative to reduce that weight is to use low-density steel, which also provides strength thanks to its use of intermetallic compounds.</span></p>
<p><span style="color: #3366ff; font-size: 12pt;"><strong>High-end and supercharged: Audi R8 e-tron</strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/audi_car6.jpg"><img class="aligncenter wp-image-5942" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/audi_car6.jpg" alt="audi_car6" width="640" height="480" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/audi_car6.jpg 1023w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/audi_car6-800x600.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/audi_car6-768x576.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">Source: <a href="http://upload.wikimedia.org/wikipedia/commons/4/4b/Audi_R8_e-Tron.JPG">Wikipedia</a></span></p>
<p><span style="font-size: 10pt;">Audi’s R8 e-tron electric car is truly mesmerizing. The all-electric had a profound effect when it was unveiled this month at the Geneva Auto Show, Europe’s biggest auto event. Audi is traditionally known as a luxury brand, and its jump into the electric market certainly raised some eyebrows. </span></p>
<p><span style="font-size: 10pt;"><a href="http://www.wsj.com/articles/auto-makers-gear-up-to-take-on-the-challenge-from-google-and-apple-1425417019">The Wall Street Journal reported</a> that the R8 is made of lightweight aluminum and carbon fiber. In fact, carbon fiber-reinforced plastics are traditionally used in sports cars, which is one of the reasons why they’re so fast. </span></p>
<p><span style="font-size: 10pt;">The fact that the Audi is entering the electric car market offers the possibility that luxury cars will also be electric in the future. And with the introduction of electric cars, weight will also need to be reduced &#8212; another reason why POSCO’s new steel can help automakers achieve their weight goals.</span></p>
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