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				<title>Steel Runs through Iconic Monuments in the Big Apple and Beyond</title>
				<link>https://newsroom.posco.com/en/steel-runs-iconic-monuments-big-apple-beyond/</link>
				<pubDate>Tue, 04 Jul 2017 11:33:06 +0000</pubDate>
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						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[3d printing]]></category>
		<category><![CDATA[Abu Dhabi]]></category>
		<category><![CDATA[abu dhabi national exhibition centre]]></category>
		<category><![CDATA[Beyond]]></category>
		<category><![CDATA[buildings]]></category>
		<category><![CDATA[capital building tower]]></category>
		<category><![CDATA[Capital Gate Building]]></category>
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		<category><![CDATA[concrete]]></category>
		<category><![CDATA[construction]]></category>
		<category><![CDATA[empire state building]]></category>
		<category><![CDATA[fourth of July]]></category>
		<category><![CDATA[France]]></category>
		<category><![CDATA[iconic monuments]]></category>
		<category><![CDATA[Independence Day]]></category>
		<category><![CDATA[international]]></category>
		<category><![CDATA[iron]]></category>
		<category><![CDATA[lady liberty]]></category>
		<category><![CDATA[Mesh Mould]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[steel 3d printing]]></category>
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									<description><![CDATA[For our readers in the U.S., Happy Fourth of July! The U.S. is the birthplace of many iconic figures, movies, and buildings. The Statue of Liberty is one such]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">For our readers in the U.S., Happy Fourth of July!</span></p>
<p><span style="font-weight: 400;">The U.S. is the birthplace of many iconic figures, movies, and buildings. The Statue of Liberty is one such work of art which stands as a symbol of freedom and independence. The Empire State building is another architectural icon in the center of New York, a city which in and of itself represents the U.S. Although these monuments appear majestic on the exterior, it is their interior composition that has kept them standing tall all these years. These and other international iconic structures embody the limitless ways steel builds culture around the globe.</span></p>
<div id="attachment_12342" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty.jpg" target="_blank" rel="noopener"><img class="wp-image-12342" src="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty-1024x683.jpg" alt="The Statue of Liberty against a clear blue sky" width="800" height="534" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty-1024x683.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty-800x534.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty-768x512.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Statue-of-Liberty.jpg 1300w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The Statue of Liberty</p></div>
<h2><b>A Gift from the French</b></h2>
<p>&nbsp;</p>
<div id="attachment_12339" style="width: 192px" class="wp-caption alignright"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/06/A-blueprint-for-the-Statue-of-Liberty.jpg" target="_blank" rel="noopener"><img class="wp-image-12339 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/06/A-blueprint-for-the-Statue-of-Liberty.jpg" alt="An early sketch of the Statue of Liberty showing its internal skeleton in brown, armature in black and copper exterior in white" width="182" height="404" /></a><p class="wp-caption-text">An early sketch of the Statue of Liberty (Image courtesy of <a href="https://www.copper.org/education/liberty/liberty_reclothed2.html" target="_blank" rel="noopener">Copper Development Association Inc.</a>)</p></div>
<p>More than a hundred years ago, the French sent a giant gift to celebrate America’s independence and to honor their friendship. The Statue of Liberty was first assembled in France, taken apart, shipped to the U.S. and then erected once more. It still stands tall, but even stronger today thanks to some important improvements made along the way.</p>
<p>As the Leaning Tower of Pisa is to Italy and the Eiffel Tower is to France, the Statue of Liberty embodies and represents America’s values of freedom and independence. Although Lady Liberty looks as smooth and stunning as her first debut, her journey was nothing short of rocky.</p>
<p><span style="font-weight: 400;">The statue was assembled in the U.S. in 1886. The iron and copper figure stood the test of time for almost 100 years. However, from 1982 to 1986, the statue underwent major reparations to so that Lady Liberty could make it to her centennial anniversary in 1986. It was a costly effort, and interestingly, marked one of the earliest joint efforts between the private and public sectors to fund a public project.  </span></p>
<p><span style="font-weight: 400;">What was wrong with Lady Liberty?</span></p>
<p><span style="font-weight: 400;">In short, the Statue of Liberty can be broken down into three main parts: the copper exterior (a sheet of copper that covers the entire statue), the internal skeleton or pylon made of puddled iron, and the Armature (a frame that connects the copper exterior to the internal skeleton).</span></p>
<p><span style="font-weight: 400;">The armature is made up of iron bars, 1300 of them, weighing 20 pounds each. Due to concerns about corrosion, layers of protective materials were applied to the bars, such as coal tar, aluminum, and lead. The coating itself weathered over the years and began to trap moisture. Thus, the iron started to rust.</span></p>
<p><span style="font-weight: 400;">Engineers decided to replace the entire armature, but with what?</span></p>
<p><span style="font-weight: 400;">Four prospective materials underwent extensive testing:</span></p>
<p>1. Aluminum bronze<br />
2. Cupro-nickel<br />
3. Ferralium<br />
4. Stainless steel</p>
<p><span style="font-weight: 400;">The obvious choice was stainless steel as it would not rust, but also gift builders with its elasticity, light-weight, strength, and ductility.</span></p>
<p><span style="font-weight: 400;">Ten years after the repairs, in 1996, inspectors deemed the armature corrosion-resistant and it has remained so ever since. It would have been wiser and less costly to start with steel in the first place, as the engineers of the Empire State Building did, but it seems even steel could use… even more steel. </span></p>
<h2><b>A Steel on Steel Testament </b></h2>
<p>&nbsp;</p>
<div id="attachment_12340" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building.jpg" target="_blank" rel="noopener"><img class="wp-image-12340" src="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building-1024x683.jpg" alt="The Empire State Building Stands reaches to the sun-setting sky of New York City" width="800" height="534" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building-1024x683.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building-800x534.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building-768x512.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Empire-State-Building.jpg 1300w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The Empire State Building Stands tall in the middle of New York City</p></div>
<p><span style="font-weight: 400;">In the Big Apple, The 86-year-old Empire State Building also recently underwent enhancements. Engineers added 39 tons of steel plates onto the building’s existing steel mast (the pointy part at the top, also known as the tower) to improve its carrying capacity.  </span></p>
<p><span style="font-weight: 400;">The planning for this project alone took over two years. Steelworkers, engineers, and builders had to take into account the bustling city below. High winds were another factor to consider. In the end, engineers came up with a cocoon-like encasing to be placed around the tower at the top of the building during construction to keep falling pieces in and strong winds out.  </span></p>
<p><span style="font-weight: 400;">Once set inside the cocoon, workers began</span><a href="http://www.enr.com/articles/42128-how-to-add-39-tons-of-steel-to-the-top-of-the-empire-state-building" target="_blank" rel="noopener"> <span style="font-weight: 400;">wielding 39 tons worth of steel bars and plates onto the tower</span></a><span style="font-weight: 400;">. The process was tedious as steel parts could only be transported into the cocoon in small pieces.  </span></p>
<p><span style="font-weight: 400;">In the end, the sturdier mast with a greater carrying capacity was worth the struggle.</span></p>
<p><span style="font-weight: 400;">The Empire State Building was built in 1931 and was the tallest building in the world at the time. Due to its unique design, the American Society of Civil Engineers named it one of the Seven Wonders of the Modern World. It is also a significant part of American culture, as the Empire State Building has been featured in more than 90 movies, including “King Kong” in 1933.  </span></p>
<p><span style="font-weight: 400;">Every year, the Empire State Building generates more than $100 million in revenue. About 20% of the revenue comes from the antennas attached to the 200-ft-tall steel broadcast tower. The remaining 80% is generated by the flocks of tourists that visit from all over the world, confirming the Empire State Building as an international landmark.  </span></p>
<p><span style="font-weight: 400;">However, it is not the only building receiving international attention and recognition.</span></p>
<h2><b>The Leaning Tower of Abu Dhabi</b></h2>
<p>&nbsp;</p>
<div id="attachment_12343" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Capital-Gate-Building.jpg" target="_blank" rel="noopener"><img class="wp-image-12343" src="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Capital-Gate-Building-1024x767.jpg" alt="The blue Capital Gate Building reflects the sun off of its slanted exterior in Abu Dhabi, UAE" width="800" height="600" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Capital-Gate-Building-1024x767.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Capital-Gate-Building-800x600.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Capital-Gate-Building-768x576.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The Capital Gate Building in Abu Dhabi, UAE leans westward in the Abu Dhabi National Exhibition Centre complex (Image courtesy of <a href="http://www.capitalgate.ae/media.html" target="_blank" rel="noopener">Abu Dhabi National Exhibition Center</a>)</p></div>
<p><span style="font-weight: 400;">Abu Dhabi is another country where steel lays the foundation for iconic buildings. The Capital Gate Building may not have a long history, but it is an architectural wonder. It is often compared to Italy’s Leaning Tower of Pisa, but it has four times leaner The Capital Gate leans to the west a whopping 18 degrees.</span></p>
<p><span style="font-weight: 400;">How is this possible?</span></p>
<p><span style="font-weight: 400;">Engineers used a technique called pre-cambered core. Basically, they offset the core to counter the gravitational force created by the leaning mass of the building. The core or base of the building is a 7-foot mass of steel mesh and concrete locked down to almost 500 piles, which are drilled 100 feet into the ground. The external skeleton called a diagrid is also made of steel. These features, as well as some extensive math equations, allow the building to stand tall, at an angle.</span></p>
<p><span style="font-weight: 400;">The landmark leans in the center of the </span><span style="font-weight: 400;">Abu Dhabi National Exhibition Centre complex and the Capital Centre master development</span><span style="font-weight: 400;">. It captured international attention when The Guinness Book of World Records confirmed the Capital Gate Building as the &#8220;World’s furthest leaning man-made tower” in 2010.  </span></p>
<p><span style="font-weight: 400;">The list of iconic steel structures is endless&#8230;</span></p>
<p><span style="font-weight: 400;">Although the ones we discussed are just three iconic structures, it’s easy to see why steel makes up so many other buildings, statues, and memorials all over the world.  In the U.S. alone, iconic structures such as the Brooklyn Bridge, the Gateway Arch in St. Louis and the Willis (Formerly Sears) Tower are all made of steel.</span></p>
<p><span style="font-weight: 400;">Steel is cheaper, more sustainable and more durable than other materials such as iron and wood.</span></p>
<p><span style="font-weight: 400;">In addition, emerging technology will only further enhance the compatibility of steel for architecture and construction. One promising area of innovation is 3D printing for buildings. </span></p>
<div id="attachment_12332" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer.png" target="_blank" rel="noopener"><img class="wp-image-12332" src="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer.png" alt="An orange Mesh Mould 3D printer goes to work on a steel frame" width="800" height="600" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer.png 2500w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer-800x600.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer-768x576.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/06/The-Mesh-Mould-3D-Printer-1024x768.png 1024w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The Mesh Mould 3D Printer developing a steel frame (Image courtesy of <a href="http://gramaziokohler.arch.ethz.ch/web/e/forschung/221.html" target="_blank" rel="noopener">Gramazio Kohler Research</a>)</p></div>
<h2><b>Printing Steel in 3D</b></h2>
<p><span style="font-weight: 400;">The typical concrete construction process consists of:</span></p>
<p><span style="font-weight: 400;">1. Setting up a steel/metal frame (rods) for the building<br />
</span><span style="font-weight: 400;">2. Pouring concrete over the rods<br />
</span><span style="font-weight: 400;">3. Formwork- using a wooden “shell” to hold the concrete in place as it dries</span></p>
<p><span style="font-weight: 400;">The problem with this process is the formwork. Because custom-made formwork is extremely expensive and non-reusable, builders opt for standardized, block-shaped formwork. This limits design creativity on top of the economic and environmental inconvenience.</span></p>
<p><a href="http://stories.worldsteel.org/construction-building/new-way-build/" target="_blank" rel="noopener"><span style="font-weight: 400;">Mesh Mould</span></a><span style="font-weight: 400;"> is a digital 3D printer in the works by researchers at the</span><a href="https://www.ethz.ch/en/research.html" target="_blank" rel="noopener"> <span style="font-weight: 400;">ETH Zürich research institute</span></a><span style="font-weight: 400;">. The printer would produce steel frameworks that are both fine and dense, so that poured concrete would not seep out before it solidifies. The developers of Mesh Mould also created a special concrete mix to accompany the steel frames. Mesh Mould would eliminate formwork completely. Not only will this make the whole construction process more sustainable, it will lower material expenses and also save time. Others have taken notice as well. Mesh Mould received the 2016 Swiss Technology Award.</span></p>
<p><span style="font-weight: 400;">Statues, building, and monuments can be made of numerous different materials. However, when exploring iconic buildings and monuments that have stood the test of time and breached scientific barriers, steel proves to be the perfect fit.</span></p>
<p>&nbsp;</p>
]]></content:encoded>
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				<title>10 Ways Steel is Used at Sea</title>
				<link>https://newsroom.posco.com/en/10-ways-steel-used-sea/</link>
				<pubDate>Tue, 15 Nov 2016 16:55:15 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[city]]></category>
		<category><![CDATA[global]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[New York subway]]></category>
		<category><![CDATA[Royal Caribbean International]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[shipbuilding]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[Undersea Tunnels]]></category>
									<description><![CDATA[Steel has long been linked to the sea. Its extraordinary versatility enables it to be used in a variety of ways, from transporting cargo around the world to]]></description>
																<content:encoded><![CDATA[<p>Steel has long been linked to the sea. Its extraordinary versatility enables it to be used in a variety of ways, from transporting cargo around the world to preserving vulnerable marine species. Furthermore, its low carbon emissions, durability and high rate of reuse make it an incredibly sustainable material.</p>
<p>&nbsp;</p>
<p><span style="text-align: center; display: block;"><iframe src="https://www.youtube.com/embed/HR09MPNyCo4" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></span></p>
<p>&nbsp;</p>
<p>Here are ten interesting ways steel is used at sea.</p>
<p>&nbsp;</p>
<p><strong>Early Ships</strong></p>
<p><img class="aligncenter size-full wp-image-9893" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-6.jpg" alt="10 Ways Steel is Used at Sea" width="1300" height="825" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-6.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-6-800x508.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-6-768x487.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-6-1024x650.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>In 1940, the construction of the world&#8217;s first all-welded ship, the SS Exchequer, was completed in Mississippi, US. The steel plates of the cargo vessel&#8217;s hull were welded end-to-end rather than overlapped and riveted—a technique that revolutionized shipbuilding at the time.</p>
<p>Since then, ships have been made almost exclusively of welded steel, thanks to the material’s affordability and lightweight properties.</p>
<p>&nbsp;</p>
<p><strong>Flood Protection</strong></p>
<p>Steel plays a crucial role in protecting our lands from floods. Its durability and sheer strength make it an ideal underwater barrier to protect cities that are at high risk of flooding.</p>
<p><img class="aligncenter size-full wp-image-9894" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-5.jpg" alt="10 Ways Steel is Used at Sea" width="1300" height="825" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-5.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-5-800x508.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-5-768x487.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-5-1024x650.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>The <a href="http://www.bbc.com/news/magazine-26133660" target="_blank">Thames Barrier</a>, for example, fortifies central London from floods caused by tidal surges. Weighing in at 3,700 tons, the barrier is made up of 10 steel gates and stretches 520 meters across the Thames River, the UK&#8217;s most famous waterway.</p>
<p>&nbsp;</p>
<p><strong>Artificial Reefs</strong></p>
<p>Hurricane-resistant steel has been used to create hundreds of wave-resistant barriers that surround the shorelines of the Caribbean, American Gulf Coast and Southeast Asia.</p>
<p>Some of these steel reefs have been designed to force waves to break offshore and deposit their energy in a different area than directly on the coastline, thus protecting beaches. Others hold in sediment on beaches to prevent coastal erosion, while still others promote water activities like surfing.</p>
<p>&nbsp;</p>
<p><strong>Marine Life Preservation</strong></p>
<p>What do you get when you toss some 25,000 decommissioned <a href="https://newsroom.posco.com/en/recycled-steel-changing-way-world-uses-metal/" target="_blank">New York subway cars</a> into the ocean? A marine life habitat, of course.</p>
<p>Primarily consisting of steel, the Redbird Reef off the eastern coast of the United States has functioned as a source of sanctuary and food for marine life, offering more viable conditions for the growth of nutrients and organisms than the sand bottom.</p>
<p>Meanwhile, other materials like steel slag have been used to <a href="https://newsroom.posco.com/en/making-waves-in-ocean-conservation/" target="_blank">promote marine forestation</a> in damaged marine ecosystems.</p>
<p>&nbsp;</p>
<p><strong>Powering Renewable Energy</strong></p>
<p>Steel is an essential material used in the development of tidal energy solutions worldwide, from the poles which secure turbines to the ground to their rotating blades. Considering the fact that <a href="http://www.delivered.dhl.com/en/articles/2016/09/energy-the-changing-tide.html" target="_blank">tidal energy</a> could eventually satisfy more than 20 percent of global energy demand, steel plays a key role in unlocking the renewable energy capacity of our oceans.</p>
<p>Similarly, steel makes up around 80 percent of all materials used to construct <a href="https://newsroom.posco.com/en/steel-solutions-in-wind-power/" target="_blank">wind turbines</a> that emit minimal carbon dioxide when producing energy.</p>
<p>&nbsp;</p>
<p><strong>Megaships</strong></p>
<p>When it comes to building the world’s biggest megaships, there’s no material as favored by engineers than steel.</p>
<p>Take the Royal Caribbean International’s Harmony of the Seas cruise ship, for example. It was constructed with 227,000 tons of steel—enough material to build 31 Eiffel Towers. Standing upright, it is 210 feet tall, more than three times the height of London’s Olympic Stadium, and is nearly as long as four soccer fields combined.</p>
<p>&nbsp;</p>
<p><strong>Undersea Tunnels</strong></p>
<p>Noting the comparable advantages <a href="https://newsroom.posco.com/en/water-world-the-past-present-and-future-of-undersea-tunnels/" target="_blank">undersea tunnels</a> have over bridges, like their ability to divert traffic and not be affected by external factors, city planners began incorporating them into city layouts in the late 1800s.</p>
<p><img class="aligncenter size-full wp-image-9895" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-5.jpg" alt="10 Ways Steel is Used at Sea" width="1300" height="825" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-5.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-5-800x508.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-5-768x487.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-5-1024x650.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>The first notion of the Channel Tunnel, which connects England and France, was proposed in 1802, but didn’t become a reality until the 1960s. With 400 trains carrying 50,000 passengers and 54,000 tons of freight passing through it every day, steel reinforces other materials to keep the tunnel strong and sturdy.</p>
<p>&nbsp;</p>
<p><strong>Shipping</strong></p>
<p>Ninety percent of global cargo is carried by sea. Because the size of steel ships and containers allows for enormous loads to be transported in a single trip, the majority of the 17 million shipping containers currently in use are made from steel.</p>
<p>Included among these shipping giants are <a href="http://www.worldsteel.org/media-centre/Steel-news/Triple-E-Container-Ships.html" target="_blank">Maersk’s Triple-E</a>, the largest cargo ship in the world. It can fit approximately 18,000 shipping containers—enough space for 36,000 cars or 108 million pairs of sneakers!</p>
<p><img class="aligncenter size-full wp-image-9896" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-3.jpg" alt="10 Ways Steel is Used at Sea" width="1300" height="1098" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-3.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-3-800x676.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-3-768x649.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-3-1024x865.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>&nbsp;</p>
<p><strong>Submarines</strong></p>
<p>While submarine designs and oceanic capabilities have advanced over the centuries, one thing has remained constant—their steel construction.</p>
<p>Steel has the ability to withstand corrosion and avoid oxidizing reactions such as rust. It is also lightweight enough that it can be fast and effective in maneuvering underwater. As a result, the <a href="https://newsroom.posco.com/en/submarines-oceans-steel-whales/" target="_blank">submarine’s steel body</a> has enabled it to accomplish extraordinary expeditions, including James Cameron’s DEEPSEA CHALLENGER’s voyage to the deepest known part of the Earth.</p>
<p>&nbsp;</p>
<p><strong>Connecting the World</strong></p>
<p>Steel is essential in the construction of canals. It is used to form the structure which supports the entire operation and is also utilized to make the locks so that they are tough enough to withstand extreme forces like water pressure.</p>
<p>The <a href="https://newsroom.posco.com/en/steel-wonders-of-the-world-the-panama-canal/" target="_blank">Panama Canal</a>, for instance, is the largest canal in the world, with around 14,000 ships passing through it annually. Thanks to a system of large steel locks, the canal connects the Atlantic and Pacific oceans.</p>
<p>&nbsp;</p>
<p><em>This article is based on the </em><a href="http://www.worldsteel.org/media-centre/lovesteel/The-sea.html" target="_blank"><em>#lovesteel materials</em></a><em> published by the World Steel Association.</em></p>
<p>&nbsp;</p>
<p><img class="aligncenter size-full wp-image-9282" src="https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article.jpg" alt="Related Article" width="1300" height="76" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-800x47.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-768x45.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-1024x60.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p><span lang="EN-US"><a href="https://newsroom.posco.com/en/submarines-oceans-steel-whales/" target="_blank">Submarines: The Ocean’s Steel Whales</a></span></p>
<p><span lang="EN-US"><a href="https://newsroom.posco.com/en/steel-solutions-in-wind-power/" target="_blank">Steel Solutions in Wind Power</a></span></p>
<p align="left"><span lang="EN-US"><a href="https://newsroom.posco.com/en/steel-wonders-of-the-world-the-panama-canal/" target="_blank">Steel Wonders of the World: The Panama Canal</a></span></p>
<p><span lang="EN-US"><a href="https://newsroom.posco.com/en/water-world-the-past-present-and-future-of-undersea-tunnels/" target="_blank">Water World: The Past, Present and Future of Undersea Tunnels</a></span></p>
<p><span lang="EN-US"><a href="https://newsroom.posco.com/en/making-waves-in-ocean-conservation/" target="_blank">Making Waves in Ocean Conservation</a></span></p>
<p><span lang="EN-US"><a href="https://newsroom.posco.com/en/recycled-steel-changing-way-world-uses-metal/" target="_blank">Recycled Steel Changing the Way the World Uses Metal</a></span></p>
<p>&nbsp;</p>
<p><a style="cursor: pointer;" data-target="#subscribeModal" data-toggle="modal"><strong>Be sure you never miss any of the exciting steel stories from The Steel Wire by subscribing to our blog.</strong></a></p>
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				<title>POSCO’s PosMAC Leads a New Generation of Specialized Steel</title>
				<link>https://newsroom.posco.com/en/poscos-posmac-leads-new-generation-specialized-steel/</link>
				<pubDate>Wed, 02 Nov 2016 13:28:39 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[corrosion]]></category>
		<category><![CDATA[Galvanized steel]]></category>
		<category><![CDATA[global market]]></category>
		<category><![CDATA[iron]]></category>
		<category><![CDATA[magnesium]]></category>
		<category><![CDATA[material]]></category>
		<category><![CDATA[metal]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[PosMAC]]></category>
		<category><![CDATA[Renewable Energy India]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[World Premium Products]]></category>
									<description><![CDATA[For many industries, steel is considered as one of the most important foundational materials. As an alloy of iron, notable properties of the metal include its]]></description>
																<content:encoded><![CDATA[<p>For many industries, steel is considered as one of the most important foundational materials. As an alloy of iron, notable properties of the metal include its strength and durability.</p>
<p>However, like any other material, it has its limits. Corrosion is a common issue that affects iron’s durability, and environmental factors such as salt and pollution can cause further harm to the metal’s overall state.</p>
<p>To combat this, POSCO has created a specialized galvanized steel called <a href="https://newsroom.posco.com/en/posmac-revolutionary-steel/" target="_blank">PosMAC</a> (POSCO Magnesium Alloy Coating Product), which is guaranteed to last five to ten times longer than standard steel due to its newly formulated composition.</p>
<p style="text-align: center;"><iframe src="//www.youtube.com/embed/YZHMRDeuDa0" width="560" height="314" allowfullscreen="allowfullscreen"></iframe></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>PosMAC’s Unique Qualities</strong></p>
<p><img class="aligncenter size-full wp-image-9812" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01.jpg" alt="POSCO’s PosMAC Leads a New Generation of Specialized Steel" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_01-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>Galvanized steel has a special coating created from zinc that protects it from rust over time due to contaminants in the air. Yet, it still remains susceptible to corrosion &#8212; the primary zinc layer can easily be broken down, and potentially create more damage to the iron.</p>
<p>PosMAC, however, has an outer layer made from a combination of zinc, aluminum and magnesium that allows it to outlast galvanized steel’s zinc-only layer.</p>
<p>This mixture creates a protective film layer called simonkolleite when PosMAC’s coating is exposed. Simonkolleite is a stable compound that forms from the presence of magnesium, which then turns into an extra barrier of protection on top of its external layer.</p>
<p>PosMAC’s special coating also has a greater hardness than that of other steels, which reduces contamination during processing and minimizes the incurrence of scratches.</p>
<p>But the most remarkable aspect of simonkolleite is how it “heals” exposed parts of steel. Usually, when a surface is exposed, rust forms. However, with PosMAC, the simonkolleite layer gradually coats the vulnerable portion to prevent it from further corroding.</p>
<p>&nbsp;</p>
<p><strong>The Uses of Specialized Steel</strong></p>
<p><img class="aligncenter size-full wp-image-9808" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02.jpg" alt="POSCO’s PosMAC Leads a New Generation of Specialized Steel" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_02-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>Why is a highly corrosion-resistant steel like PosMAC considered so important? Because of its ability to withstand rust, it is considered a versatile material for painting, welding, construction processes and even raising livestock – all processes that require a lasting and high-strength metal to support prolonged usage.</p>
<p>It is ideal for manufacturing electronics and for automotive uses, and since it can survive high temperatures and environments with high moisture levels, it can be utilized in structures such as marine farms and subways.</p>
<p>&nbsp;</p>
<p><strong>Affordably Effective</strong></p>
<p><img class="aligncenter size-full wp-image-9809" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03.jpg" alt="POSCO’s PosMAC Leads a New Generation of Specialized Steel" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_03-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>PosMAC is considered cost-effective because of its high durability – with less corrosion, less is spent on maintenance and replacement fees. It also does not require a post-coating process like unplated steel, which also shaves costs.</p>
<p><a href="https://newsroom.posco.com/en/solar-energy-development-key-future-energy/" target="_blank">Solar panels</a> have become an important area where the use of specialized steel, such as PosMAC, is necessary. These renewable energy sources require stable structures that can last beyond 20 to 30 years, and as a result, are expensive to build. PosMAC ensures longevity, which saves money in the long run.</p>
<p>&nbsp;</p>
<p><strong>A New Rendition of POSCO Steel</strong></p>
<p><img class="aligncenter size-full wp-image-9810" src="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04.jpg" alt="POSCO’s PosMAC Leads a New Generation of Specialized Steel" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/11/1300x550_04-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>PosMAC is one of the many examples that showcase POSCO’s status as a company creating premium and innovative products for the global market. The company has been named as the <a href="https://newsroom.posco.com/en/posco-named-worlds-competitive-steelmaker-7th-consecutive-year/" target="_blank">“World’s Most Competitive Steel Company”</a> for 7 consecutive years, and continues to supply the world with high-quality steel to run a wide span of industries.</p>
<p>Thanks to PosMAC, POSCO’s reliable and corrosion-resistant steel solution, the standard face of steel has been revolutionized for the overall betterment of infrastructure and commerce.</p>
<p>&nbsp;</p>
<p><img class="aligncenter size-full wp-image-9282" src="https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article.jpg" alt="Related Article" width="1300" height="76" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-800x47.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-768x45.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/08/Related-Article-1024x60.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p><a href="https://newsroom.posco.com/en/posmac-shines-renewable-energy-india-2016-asias-largest-energy-trade-expo/" target="_blank">PosMAC Shines at Renewable Energy India 2016, Asia’s Largest Energy Trade Expo</a></p>
<p><a href="https://newsroom.posco.com/en/posmac-revolutionary-steel/" target="_blank">PosMAC: The Revolutionary Steel</a></p>
<p>&nbsp;</p>
<p><a style="cursor: pointer;" data-target="#subscribeModal" data-toggle="modal"><strong>Be sure you never miss any of the exciting steel stories from The Steel Wire by subscribing to our blog.</strong></a></p>
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				<title>POSCO Global Volunteer Week 2016 Launches in 52 Countries</title>
				<link>https://newsroom.posco.com/en/posco-global-volunteer-week-2016-launches-52-countries/</link>
				<pubDate>Mon, 30 May 2016 17:15:48 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[corporate culture]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[GVW]]></category>
		<category><![CDATA[Indonesia]]></category>
		<category><![CDATA[Mexico]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[reinforce]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[Seoul]]></category>
		<category><![CDATA[steel]]></category>
									<description><![CDATA[POSCO has set the week of May 28 to June 3 as the “POSCO Global Volunteer Week 2016” (POSCO GVW 2016) to hold a variety of volunteering activities. The annual]]></description>
																<content:encoded><![CDATA[<p>POSCO has set the week of May 28 to June 3 as the “POSCO Global Volunteer Week 2016” (POSCO GVW 2016) to hold a variety of volunteering activities.</p>
<p><img class="aligncenter size-full wp-image-8857" src="https://newsroom.posco.com/en//wp-content/uploads/2016/05/1300x550_16년-GVW-MKPC-3_2.jpg" alt="POSCO Global Volunteer Week 2016 Launches in 52 Countries" width="1300" height="590" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_16년-GVW-MKPC-3_2.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_16년-GVW-MKPC-3_2-800x363.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_16년-GVW-MKPC-3_2-768x349.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_16년-GVW-MKPC-3_2-1024x465.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>The annual POSCO Global Volunteer Week was established to not only give back to local communities, but also to reinforce the corporate value of being socially involved.</p>
<p>POSCO has held the GVW around the end of May every year since 2010, commemorating the date of when the POSCO Volunteering Group was initially founded.</p>
<h2><strong>Volunteering Activities Utilizing POSCO’s Business Nature of Steel</strong></h2>
<p>This year, approximately 84,000 POSCO Group employees have volunteered to help people across the world by making the best use of their expertise.</p>
<p><img class="aligncenter size-full wp-image-8859" src="https://newsroom.posco.com/en//wp-content/uploads/2016/05/1300x550_POSCO-CHINA-식목봉사-2.jpg" alt="POSCO Global Volunteer Week 2016 Launches in 52 Countries" width="1300" height="550" srcset="https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_POSCO-CHINA-식목봉사-2.jpg 1300w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_POSCO-CHINA-식목봉사-2-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_POSCO-CHINA-식목봉사-2-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2016/05/1300x550_POSCO-CHINA-식목봉사-2-1024x433.jpg 1024w" sizes="(max-width: 1300px) 100vw, 1300px" /></p>
<p>Employees in Pohang, Gwangyang and Seoul are carrying out activities such as replacing wheelchair batteries for people with disabilities, establishing safe road environments for children, upgrading electrical facilities for senior citizens living alone and planting wildflowers to create a more cheerful environment.</p>
<p>On May 31, CEO Ohjoon Kwon and approximately 40 employees will visit a rehabilitation center for people with disabilities located near the POSCO Center in Seoul. There, they will build a steel garden, paint fences and assemble steel furniture.</p>
<p>The charity week is also simultaneously being held by POSCO branches overseas. With volunteer work tailored to the needs of their local areas, employees in China, Indonesia and Mexico are all taking initiative to benefit their communities. Volunteer activities include distributing basic necessities to local residents, providing rust removal services, painting bridges and installing plumbing systems in welfare centers.</p>
<p>POSCO, through its seventh annual Global Volunteer Week, seeks to actively spread its corporate culture of sharing and communicating with local communities worldwide.</p>
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				<title>POSCO-IDPC’s New Transportation System Paves the Way to Success</title>
				<link>https://newsroom.posco.com/en/posco-idpcs-new-transportation-system-paves-way-success/</link>
				<pubDate>Thu, 21 May 2015 16:15:08 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[accidents]]></category>
		<category><![CDATA[Bawal Industrial Area]]></category>
		<category><![CDATA[component]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Kandla Port]]></category>
		<category><![CDATA[Mundra Port]]></category>
		<category><![CDATA[Northern India]]></category>
		<category><![CDATA[plant]]></category>
		<category><![CDATA[POSCO Maharashtra]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[steel]]></category>
		<category><![CDATA[steel products]]></category>
		<category><![CDATA[traffic]]></category>
									<description><![CDATA[For many companies importing and distributing goods across India, transportation has always been a main issue of concern. Poor road conditions and a disorderly]]></description>
																<content:encoded><![CDATA[<p><span style="font-size: 12pt;">For many companies importing and distributing goods across India, transportation has always been a main issue of concern. Poor road conditions and a disorderly organizational structure are often the root of delivery delays, product damages and profit losses. </span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/05/12.png"><img class="aligncenter size-large wp-image-6238" src="https://newsroom.posco.com/en/wp-content/uploads/2015/05/12-1024x640.png" alt="1" width="640" height="400" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/05/12-1024x640.png 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/12-800x500.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/12-768x480.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/12.png 1164w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p><span style="font-size: 12pt;">Until recently, POSCO-IDPC, a steel processing center in the Bawal Industrial Area near Delhi, India, experienced such setbacks, but thanks to their development of new transportation methods, they have been able to resolve many of these issues.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: 14pt; color: #3366ff;"><strong>Taking care of business</strong></span></p>
<p><span style="font-size: 12pt;">Established in 2007, POSCO-IDPC supplies steel products of POSCO Headquarters, POSCO-Maharashtra and POSCO-ESI to its major customers in Northern India, including carmakers Maruti Suzuki and Honda Cars India.</span></p>
<p><span style="font-size: 12pt;">Originally, the company imported steel coils from POSCO Headquarters through Kandla, a state-managed port, as it imposes the lowest customs fees and transport charges on imports. However, there were often a number of problems with the coils due to careless handling, as well as rust damages caused by chemical products or fertilizers which were placed near the coil yard. Additionally, demurrage charges, fees payable to the owner of a chartered ship on failure to load or discharge the ship within the time agreed, were common.</span></p>
<p><span style="font-size: 12pt;">In an effort to solve these problems, POSCO-IDPC established an office in Kandla Port in 2012, staffed by employees capable of handling the existing issues. As a result of their efforts, the company was able to reduce the losses caused by coil damages and rust, which had amounted to $20,000 annually.</span></p>
<p><span style="font-size: 12pt;">However, there were still roadblocks ahead.</span></p>
<p><span style="font-size: 12pt;"> </span></p>
<p><span style="font-size: 14pt; color: #3366ff;"><strong>A bump in the road</strong></span></p>
<p><span style="font-size: 12pt;">According to <a href="http://indiatoday.intoday.in/story/traffic-jams-toll-plaza-delays-hit-economy-tci-iim-calcutta/1/198495.html">India Today</a>, a report commissioned by the Transport Corporation of India Ltd (TCI) stated that the trucking sector contributes 4.5 to five percent to India’s GDP and is an integral component of the transportation sector. However, poor infrastructure has led to numerous traffic jams on highways, delays at toll plazas and accidents, costing the Indian economy nearly $600 million in lost truck-operating hours annually.</span></p>
<p><span style="font-size: 12pt;">Transporting from Kandla Port, located a lengthy 1,200 kilometers from POSCO-IDPC, by truck gave rise to a number of such problems, resulting in delays and increased carrying charges. During the rainy season, problems escalated as roads worsened and coils kept in the port were damaged by flooding waters.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: 14pt; color: #3366ff;"><strong>Smooth sailing at Mundra Port</strong></span></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/05/21.png"><img class="aligncenter size-large wp-image-6237" src="https://newsroom.posco.com/en/wp-content/uploads/2015/05/21-1024x670.png" alt="2" width="640" height="419" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/05/21-1024x670.png 1024w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/21-800x523.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/21-768x503.png 768w, https://newsroom.posco.com/en/wp-content/uploads/2015/05/21.png 1108w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p><span style="font-size: 12pt;">To avoid these setbacks, POSCO-IDPC searched for another port where railway transportation was possible. Mundra, a privately owned port located 75 kilometers from Kandla, had a complete system in place, managing every aspect from storage to railway transportation. However, compared to Kandla Port, it was costlier, and coils were more likely to be damaged due to more frequent handling.</span></p>
<p><span style="font-size: 12pt;">Through continuous negotiation with Mundra Port, POSCO-IDPC was able to settle on a reduced transportation cost, while securing superior transportation quality.</span></p>
<p><span style="font-size: 12pt;">Nowadays, coils unloaded at Mundra Port are piled in the yard and loaded into containers specifically designed for handling steel coils. The containers are then transported to the station nearest to the POSCO-IDPC plant by railway and then delivered to the customer by truck.</span></p>
<p>&nbsp;</p>
<p><span style="font-size: 14pt; color: #3366ff;"><strong>Steering clear of damages</strong></span></p>
<p><span style="font-size: 12pt;">Furthermore, the company enhanced the transportation method so that clients could receive the product in its original state. To avoid accidents and product damages due to poor road conditions, POSCO-IDPC altered its packing techniques by connecting pallets of loaded products and tying multiple bundles of coils together.</span></p>
<p><span style="font-size: 12pt;">In doing so, the quality of coil transportation was remarkably improved resulting in almost zero claims, and the company was also able to reduce actual expenses on transportation and insurance. After 7 months of operation from June 2014, POSCO-IDPC saved $290,000, excluding insurance merits. If POSCO-IDPC imports 80,000 tons this year, it will save a total of $600,000.</span></p>
<p><span style="font-size: 12pt;">With an annual steel processing capacity of 200,000 tons since the establishment of its second plant in April 2013, POSCO-IDPC expects an increased growth through consistent sales increases, and hopes to expand its annual sales to 220,000 tons in 2015. On top of that, POSCO-IDPC will continuously endeavor to achieve maximum customer satisfaction with the best transportation quality as an admired coil center of one of the world’s leading steelmakers.</span></p>
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				<title>Stainless Steel Speaks Fashion</title>
				<link>https://newsroom.posco.com/en/stainless-steel-speaks-fashion/</link>
				<pubDate>Tue, 03 Mar 2015 18:58:11 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[2015 f/w]]></category>
		<category><![CDATA[2015 F/W steel]]></category>
		<category><![CDATA[2015 fashion]]></category>
		<category><![CDATA[2015 NYFW]]></category>
		<category><![CDATA[alloy]]></category>
		<category><![CDATA[Borgezie Riviera Stiletto]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[Chris Shellis]]></category>
		<category><![CDATA[dress]]></category>
		<category><![CDATA[f/w shoes]]></category>
		<category><![CDATA[fashion model]]></category>
		<category><![CDATA[fashion week]]></category>
		<category><![CDATA[fashion week highlight]]></category>
		<category><![CDATA[fringe]]></category>
		<category><![CDATA[Julien Macdonald]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[London Fashion Week]]></category>
		<category><![CDATA[material]]></category>
		<category><![CDATA[metal]]></category>
		<category><![CDATA[milan fashion week]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[paris fashion week]]></category>
		<category><![CDATA[pebble]]></category>
		<category><![CDATA[pebble steel]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[smartwatch]]></category>
		<category><![CDATA[stainless]]></category>
		<category><![CDATA[stainless steel]]></category>
		<category><![CDATA[stainless steel posco]]></category>
		<category><![CDATA[steel]]></category>
		<category><![CDATA[steel bag]]></category>
		<category><![CDATA[steel fashion]]></category>
		<category><![CDATA[steel fashion item]]></category>
		<category><![CDATA[stiletto]]></category>
		<category><![CDATA[style]]></category>
		<category><![CDATA[Timur Kim]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Wendy Stevens]]></category>
		<category><![CDATA[what is stainless steel]]></category>
									<description><![CDATA[Fashion weeks all around the world are upon us. With runways in full swing, models in silk blouses and patent leather boots have been dominating the feeds of]]></description>
																<content:encoded><![CDATA[<p><span style="font-size: 10pt;">Fashion weeks all around the world are upon us. With runways in full swing, models in silk blouses and patent leather boots have been dominating the feeds of every social media channel. Starting in New York, the latest trends of the season are making their way from the runway to the street. Here are the styles that are trending worldwide.</span></p>
<p><strong><span style="font-size: 10pt;">New York</span></strong></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/Fall-2015-Trends-New-York-Fashion-Week.jpg"><img class="aligncenter size-large wp-image-5884" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/Fall-2015-Trends-New-York-Fashion-Week-1024x1024.jpg" alt="Fall-2015-Trends-New-York-Fashion-Week" width="640" height="640" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">(From left to right: Tibi, Lacoste and Sally LaPointe </span><br />
<span style="font-size: 10pt;">Source: <a href="http://www.imaxtree.com/controller/house">IMAX</a>)</span></p>
<p><span style="font-size: 10pt;">The F/W 2015 collections at New York Fashion Week were all about the return of the ‘70s. Designers brought a softer palette with textual details like fringe and shearling. This fall, glamorous 70s moments are expected to dazzle the fashion streets of New York.</span></p>
<p><strong><span style="font-size: 10pt;">London</span></strong></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/london.jpg"><img class="aligncenter wp-image-5886" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/london.jpg" alt="london" width="640" height="426" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">(From left to right: Pavane, Timur Kim, Julien Macdonald, Burberry Prorsum and Issa, </span><br />
<span style="font-size: 10pt;">Source: <a href="http://fashionista.com/2015/02/lfw-fall-2015-trends">Fashionista</a>)</span></p>
<p><span style="font-size: 10pt;">It’s usually difficult to find a key trend that stands out due to the diversity of British designers at London Fashion Week. But this year was different. Continuing from the fringe details showed on New York’s runways, designers this season did not shy away from the same style.</span></p>
<p><span style="font-size: 10pt;">But fashion is not something that exists in fabrics only. Here’s everything you need to know about fashion brought to you by stainless steel.</span></p>
<p><span style="font-size: 12pt; color: #3366ff;"><strong>Surprising Fashion Items That Are Made of Stainless Steel</strong></span></p>
<p><strong><span style="font-size: 10pt;">Watches</span></strong></p>
<p style="text-align: center;"><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/watches.jpg"><img class="aligncenter wp-image-5887" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/watches.jpg" alt="watches" width="640" height="632" /></a><span style="font-size: 10pt;">(Source: <a href="https://getpebble.com/pebble_steel">Pebble</a>)</span></p>
<p><span style="font-size: 10pt;">Stainless steel watches sound pretty ordinary since we’ve all seen so many from Casio, Timex, Seiko and more. In 2015, you can now check your email, store your music and download compatible apps with a feather-light device sitting on your wrist. Pebble’s new smartwatch is a stainless steel wearable device with an elegant look and cutting-edge technology. The best part is that the official name of the watch is “Steel.”</span></p>
<p><strong><span style="font-size: 10pt;">Bags</span></strong></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/bags1.jpg"><img class="aligncenter wp-image-5893" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/bags1.jpg" alt="bags" width="640" height="327" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/bags1.jpg 846w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/bags1-800x409.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/bags1-768x392.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">(Source: <a href="http://www.wendystevens.com/">Wendy Stevens Website</a>)</span></p>
<p><span style="font-size: 10pt;">Using stainless steel as the key material, Wendy Stevens creates whimsical yet classic bags of various sizes and shapes. From a tiny purse to a big tote bag, her steel bags are certainly state-of-art fashion items that suggest a new approach to this edgy material.</span></p>
<p><strong><span style="font-size: 10pt;">Shoes</span></strong></p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2015/03/shoes.jpg"><img class="aligncenter wp-image-5896" src="https://newsroom.posco.com/en/wp-content/uploads/2015/03/shoes.jpg" alt="shoes" width="640" height="295" srcset="https://newsroom.posco.com/en/wp-content/uploads/2015/03/shoes.jpg 873w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/shoes-800x368.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2015/03/shoes-768x354.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a></p>
<p style="text-align: center;"><span style="font-size: 10pt;">(Source: <a href="http://www.dailymail.co.uk/femail/article-2614956/Worlds-everlasting-stilettos-come-THOUSAND-year-guarantee.html">Caters News Agency</a>)</span></p>
<p><span style="font-size: 10pt;">There are shoes made of stainless steel, the same metal as your knives and forks. British shoe designer Chris Shellis revealed the “Borgezie Riviera Stiletto,” world&#8217;s first everlasting high heels. According to press releases, these shiny heels are surprisingly comfortable because there are silicone linings and removable soles that flex with your feet. If you are looking for a lifetime supply of a single pair, these heels are the perfect investment for your shoe shelf.</span></p>
<p><span style="color: #3366ff; font-size: 12pt;"> <strong>What is Stainless Steel?</strong></span><br />
<span style="font-size: 10pt;">According to the <a href="http://worldstainless.org/what_is_stainless_steel/introduction_to_stainless_steel">International Stainless Steel Forum</a>, stainless steel is an alloy of iron and a small amount of carbon. It was invented in the early 20th century when it was found that adding a certain amount of the metal chromium to ordinary steel results in a glossy and rust-resisting property. This “corrosion resistance” aspect is what makes stainless steel unique.</span></p>
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				<title>PosMAC: The Revolutionary Steel</title>
				<link>https://newsroom.posco.com/en/posmac-revolutionary-steel/</link>
				<pubDate>Tue, 08 Jul 2014 18:46:10 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[ABS]]></category>
		<category><![CDATA[automobile]]></category>
		<category><![CDATA[automobile steel]]></category>
		<category><![CDATA[corrosion]]></category>
		<category><![CDATA[Corrosion Resistant Steel]]></category>
		<category><![CDATA[cut edges corrosion]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[durability]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[material]]></category>
		<category><![CDATA[motor case]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[posco technology]]></category>
		<category><![CDATA[PosMAC]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[resistance]]></category>
		<category><![CDATA[rolled steel]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[solar panel]]></category>
		<category><![CDATA[solar panel industry]]></category>
		<category><![CDATA[stainless steel]]></category>
		<category><![CDATA[steel]]></category>
		<category><![CDATA[steel industry]]></category>
		<category><![CDATA[steel material]]></category>
		<category><![CDATA[strength]]></category>
		<category><![CDATA[World Premium Products]]></category>
									<description><![CDATA[Growing Need for Rust-free, Corrosion-Resistant Steel Steel is an essential industrial material, but exposure to water, salt, or oxidation can cause it to]]></description>
																<content:encoded><![CDATA[<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/07/2_fix.jpg"><img class="aligncenter size-full wp-image-4500" src="https://newsroom.posco.com/en/wp-content/uploads/2014/07/2_fix.jpg" alt="2_fix" width="640" height="314" /></a></p>
<h2><span style="font-size: medium;"><strong>Growing Need for Rust-free, Corrosion-Resistant Steel</strong></span></h2>
<p>Steel is an essential industrial material, but exposure to water, salt, or oxidation can cause it to rust. Rust and corrosion can drastically reduce the safety of buildings by posing a constant potential threat to their structural stability. Additionally, rust has a negative effect on the aesthetics of a structure and its surrounding environment. There has been a jump in interest and demand for corrosion-resistant steel to avoid the high costs of frequent maintenance and replacements.</p>
<h2><span style="font-size: medium;"><strong>POSCO Presents Ultra Corrosion-Resistant PosMAC Steel</strong></span></h2>
<p>POSCO’s undying focus on the research and development of steel material products has produced PosMAC, a revolutionary plated steel sheet that is five to ten times more resistant to rust and corrosion than existing versions. The product is an upgrade of existing generic plated steel imbued with resistance to the corrosion of the cut edges that is superior to competing products in strength and resilience. This innovative product, PosMAC represents over 30years of technological progress in the field of steel plate production, as well as POSCO’s commitment to the research and development of ultra-resistant steel plates for the past six years.</p>
<p><span style="font-size: 12pt;"><span style="font-size: 12pt;"><span style="font-size: 12pt;"><i><span style="font-weight: 400;">PosMAC, or POSCO Magnesium Alloy Coating Product, is an ultra-corrosion resistant alloyed steel plate developed with unique POSCO technology. One of the world’s highest quality steel surface treatment products, PosMAC is five to ten times more resistant to rust and corrosion than existing alloyed steel plate products. Being less expensive than other corrosion-resistant material such as stainless steel, the revolutionary PosMAC steel is highly sought after not only for its strength and resistance but also for its affordability</span></i><i style="font-family: inherit; font-size: inherit;">.</i></span></span></span></p>
<h2><span style="font-size: medium;"><strong>PosMAC: Resistant to scratches and steel cut edges corrosion</strong></span></h2>
<div id="attachment_4486" style="width: 680px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/07/61.jpg" target="_blank"><img class="wp-image-4486 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2014/07/61.jpg" alt="6" width="670" height="429" /></a><p class="wp-caption-text">Existing rolled steel is vulnerable to steel cut edge corrosion</p></div>
<p style="text-align: left;">PosMAC is highly resistant not only to rust in general, but also to alkali, scratches and steel section corrosion, thanks to PosMAC’s superior steel plating technology. The magnesium in PosMAC’s plating accelerates the formation of highly stable corrosion products, which in turn forms a layer on the surface of the steel plating, preventing the steel plate from corrosion. While existing rolled steel are vulnerable to steel cut edge corrosion, PosMAC’s steel edges form a protective layer from corrosion products after six months, preventing steel cut edges from forming corrosion. This makes PosMAC five to ten times more resistant to corrosion compared to existing products, as well as giving it resistance to steel cut edges corrosion, a unique advantage not found in other general plated metal products.  Furthermore, PosMAC is highly resistant to alkali and ammonia, which makes it highly suitable for use in livestock handling facilities or in situations where components are in contact with concrete tar.</p>
<h2><span style="font-size: medium;"><b>Let’s have a look at the various applications of PosMAC technology</b></span></h2>
<h3><b>Reducing production costs of solar panels</b></h3>
<div id="attachment_4487" style="width: 680px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/07/81.jpg" target="_blank"><img class="wp-image-4487 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2014/07/81.jpg" alt="8" width="670" height="218" /></a><p class="wp-caption-text">PosMAC is being highly sought after in the solar panel market for its high resistance and affordability</p></div>
<p><span style="font-size: 12pt;">The demand for highly durable PosMAC is on the rise in the solar panel industry where solar panel structures are expected to be fully functional for up to 20 to 30 years from their installment. We expect PosMAC to become highly popular in the solar panel market: the plated steel used in the manufacture of supporting fixtures of solar panel structures are extremely </span>costly, <span style="font-size: 12pt;">and using highly durable and resistant PosMAC steel will significantly lower costs by removing the need for frequent replacement.</span></p>
<h3><b>Manufacturing automobile motor cases with PosMAC</b></h3>
<div id="attachment_4488" style="width: 680px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/07/91.jpg" target="_blank"><img class="wp-image-4488 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2014/07/91.jpg" alt="9" width="670" height="429" /></a><p class="wp-caption-text">PosMAC is used for motor cases which require extra-high resistance and durability</p></div>
<p style="text-align: left;">POSCO is also offering PosMAC as a solution for automobile components that require extra-high resistance and durability such as ABS, power windows and motor cases. PosMAC will take the lead in a new era of more durable and long-lasting automobiles!</p>
<h3 style="text-align: left;">The PosMAC Initiative: Expand PosMAC’s applications</h3>
<p>PosMAC has been expanding its market presence mainly in agriculture/livestock/fishing, solar panels, motor cases, and road facilities. Now it’s time for the next phase of the PosMAC Initiative: plans to expand PosMAC’s applications to home electronics and automobile steel plates are under way!</p>
<p>POSCO takes the lead in a new era in the steel industry with PosMAC, the revolutionary product developed through years of research and development. POSCO will continue its commitment to leading the global steel market with the highly resistant and durable PosMAC.</p>
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				<title>Korea and Mexico join hands in celebration as massive steel plant opens</title>
				<link>https://newsroom.posco.com/en/korea-mexico-join-hands-celebration-massive-steel-plant-opens/</link>
				<pubDate>Wed, 19 Feb 2014 11:46:26 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[2CGL]]></category>
		<category><![CDATA[Altamira]]></category>
		<category><![CDATA[automobile steel]]></category>
		<category><![CDATA[CGL]]></category>
		<category><![CDATA[Continuous Galvanizing Line]]></category>
		<category><![CDATA[Korea]]></category>
		<category><![CDATA[Mexico]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[Renault Nissan]]></category>
		<category><![CDATA[rust]]></category>
		<category><![CDATA[steel]]></category>
		<category><![CDATA[steel industry]]></category>
		<category><![CDATA[steel plant]]></category>
		<category><![CDATA[Tamaulipas]]></category>
		<category><![CDATA[Volkswagen]]></category>
									<description><![CDATA[In Tamaulipas, steel and auto reps gather to mark completion of POSCO’s new Continuous Galvanizing Line The busy Mexican automobile industry has ushered in a]]></description>
																<content:encoded><![CDATA[<p align="left"><i>In </i><i>Tamaulipas, </i><i>steel and auto reps </i><i>gather to mark completion of POSCO’s new Continuous Galvanizing Line</i></p>
<p align="left"><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9684-2.jpg"><img class="aligncenter size-large wp-image-2927" src="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9684-2-1024x740.jpg" alt="HSH_9684 2" width="640" height="462" /></a></p>
<p align="left">The busy Mexican automobile industry has ushered in a valuable new asset—a steel galvanizing plant from Korea.</p>
<p align="left">On January 28<sup>th</sup> in Altamira, Tamaulipas, POSCO completed construction on its second Continuous Galvanizing Line (CGL) in Mexico. The plant has added 500,000 tons of steel added to POSCO’s yearly capacity in the region. With its completion, POSCO has become Mexico’s largest producer of plated steel sheets for automobiles.</p>
<p>[box] <strong>What’s a Continuous Galvanizing Line?</strong> Almost nothing is stronger than steel—but without protection from water and weather, the backbone of the world’s industries will rust. Galvanization is the process of applying zinc coating to bare steel in order to prevent rust and make steel more durable. Steel can be protected from rust by paint or powder, too. But coating steel with zinc is more permanent. Galvanization means that even if steel’s painted surface is scratched off, it won’t corrode. Galvanized steel is therefore used for products that need to be extra durable—like cars. In a continuous galvanizing line (CGL), ribbons of fresh, newly-pressed steel are treated with zinc as they roll down a factory in a never-ending line. It’s kind of like a cafeteria line… if zinc were your lunch! Efficient, right? [/box]</p>
<p><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9123.jpg"><img class="aligncenter size-large wp-image-2925" src="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9123-1024x680.jpg" alt="HSH_9123" width="640" height="425" /></a></p>
<p align="left">In a ceremony commemorating the factory’s opening, POSCO welcomed more than 300 people, including Mexican government officials and employees from client companies like Toyota, Honda, Nissan, and Volkswagen. The ceremony was led by key figures like Egidio Torre Cantú, governor of Tamaulipas, Seonghoa Hong, Korean ambassador to Mexico, and POSCO’s own CEO, Joonyang Chung.</p>
<p align="left">Chung addressed close partnership between Mexico and Korea as a major factor in the new plant’s success. “The 2CGL factory is an extension of the road to friendship that POSCO and Mexico have been developing since our Mexico office was established in 1981,” he said. “I would like to give my deepest thanks to the many government officials, client companies, and suppliers who made successful completion of this factory possible. POSCO will continue in its efforts to supply premium quality automobile steel plates.”</p>
<p align="left">In recent years, Mexico’s role in the world’s automobile industry has jumped by leaps and bounds. Companies like Volkswagen, Chrysler, GM, and Renault Nissan entered Mexico chasing the country’s low labor costs as well as its proximity to the USA, which is the world’s second-largest automobile market.</p>
<p align="left">Nearly 1,000 global parts companies followed, including Autotech and Benteler Automotive, giving Mexico’s production market some of the high growth potential in existence.</p>
<p align="left">Now, the country is the world’s 5<sup>th</sup>-largest automobile export country. Last year, it exported 2.4 million automobiles. Honda, Mazda, and Nissan are all upping their Mexican production lines for new steel plates as a result.</p>
<p align="left"><b>POSCO’s Role</b></p>
<p align="left">2CGL, as the new galvanizing line is called, is POSCO’s second plant in Altamira. The company opened its first Mexican CGL in 2009. Combined, the two plants have 900,000 tons of automobile steel plate production capacity.</p>
<p align="left">The main product of 2CGL will be a type of galvanized steel plate used in the exterior panels of high-end automobiles. The most in-demand products are the “GI Ace,” which has improved coating and processing capabilities, and the “780㎫ class AHSS steel”, a premium-grade steel plate that is lighter but more resistant to external impacts. The plates’ high quality and demand from the world’s leading automobile manufacturers is expected to add even more value to Mexico’s industry as a result.</p>
<p align="left">In addition to its automobile steel plate factories, POSCO also has four steel processing centers in Mexico: POSCO-MPPC Plants 1, 2, and 3; plus POSCO-MAPC.</p>
<p align="left">Contribution to the local economy and promotion of the automobile market are among POSCO’s major goals in Mexico. It also strives for sustainable growth in the local community.</p>
<p align="left"><a href="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9010.jpg"><img class="aligncenter size-large wp-image-2923" src="https://newsroom.posco.com/en/wp-content/uploads/2014/02/HSH_9010-1024x680.jpg" alt="HSH_9010" width="640" height="425" /></a></p>
<p align="left"><em>A 500,000 ton annual capacity 2CGL factory in Mexico, completed by POSCO on January 28<sup>th</sup>, 2014. With the establishment of 900,000 tons of production capacity in the country, POSCO hopes to secure a foundation from which they can lead in the local industry’s production of high added-value products.</em></p>
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