CEO Kwon explores CES 2018

As such, CEO Kwon made his first official visit to the 2018 Consumer Electronics Show (CES) in Las Vegas earlier this month to stay on top of the latest trends in connectivity and smart solutions that can be applied to the manufacturing process in smart factories.

SEE ALSO: POSCO CEO Ohjoon Kwon Visits CES 2018

Ultimately, a smart factory for POSCO would entail using smart sensors to pick up data, smart analysis through AI and automated production processes. Moreover, the smart factory would store and analyze its big data and apply it to make future improvements and prevent malfunctions. Aligned with many of POSCO’s business growth engines, major topics and themes at CES 2018 included smart homes, smart cities, autonomous cars and AI, and more than 3,900 companies put forth their best innovations.

Smart Connectivity

As more and more cities undergo smart transformations, the next big trend will be data collection and analysis through 5G connectivity. It was no surprise to see numerous innovations in smart transportation, smart grid, public safety, healthcare, data analytics and more at CES 2018. Moreover, city officials from early-adapting cities such as Kansas City, Miami and Las Vegas took to the stage to discuss their cities’ smartization plans. Some of the topics discussed included using GIS mapping software, smart construction, inclusive technology and autonomous transportation to enhance citizens’ productivity, efficiency, safety and well-being.

CES 2018 was a platform for smart city discussion. (Source: Bosch)

CEO Kwon visited related booths to learn about new technologies POSCO could apply to its businesses. Currently, POSCO’s smart factories are run by POSCO ICT’s smart platform called PosFrame, which allows the factory to apply a digital genome map to operations via data collection, instantly convert smart factory initiatives in domains, act as a common platform for new technologies and apply the same, standardize smart factory model to other facilities through reusable software.

Also at this year’s CES, POSCO ICT signed an MOU with DPR Construction, a leading smart construction company to apply PosFrame to construction sites for more efficient, cost-effective and smarter construction processes.

Smart Transportation

Another major theme at this year’s CES was mobility. Namely, autonomous and electric mobility. Companies from all across the board from traditional car manufacturers and software companies to gaming companies lined up to showcase their new innovations.

Even as the market for sustainable EVs and autonomous EVs look to expand in 2018 and beyond, EVs only make up about 1 percent of the global fleet of cars and there’s still a ways to go before EVs become the norm. Drivers need to feel safe in their EVs or autonomous EVs, want greater range on a single charge and need to see more charging infrastructure in their communities before making the switch.

SEE ALSO: Ask an Expert: Electric Vehicles and the Future of the Automotive Market

What’s more is that just because a vehicle runs on electric batteries, it doesn’t automatically mean the vehicle is eco-friendly or transmits less harmful emissions. Manufacturers and consumers alike have to take a lifecycle approach to assess the car’s impact on the environment from production to end of life recycling.

POSCO works with numerous partners to develop leading solutions for electric vehicles.

That’s why POSCO is working with automakers to come up with vital solutions in the auto industry for a greener future. It supplies partners with an advanced high-strength steel (AHSS) called POSCO GIGA STEEL that is both lightweight and super strong, allowing cars to travel with less energy without compromising passenger safety.

POSCO is also a lithium provider and has developed an innovative technology to speed up the extraction process, saving time, costs and damage to the environment. It also works with car makers to apply premium electric steel to partners’ electric motors to increase efficiency and cut costs.

With so many exciting new innovations and technologies surrounding EVs, POSCO will undoubtedly play a significant role in ensuring automakers have the tools they need to realize a green future.  POSCO will work to stay ahead of newly emerging technologies to enhance the efficiency, sustainability and performance of all of its solutions.

It’s a common theme, and the images that pop into mind may be of early humans during the Iron Age.

But according to Professor Seohyung Kim of Inha University, the history of iron precedes the history of life, and so historians need to look back to the beginning of the universe to fully understand the way iron has shaped humankind and its environment. She gave a special lecture called “History of Iron: Universe, Life and Human,” as part of the exhibition on October 13. Professor Kim studies history from a Big History perspective, or a multi-disciplinary approach to the study of the past that combines science, geology, human history and more to get a better, bigger picture of the past, present and future.

So here’s a look back, way back, into history to see what iron has to do with the history of man.

Stars Exploded and then Iron Existed

Where did iron come from? The stars. To be exact, large, dying stars. In the beginning of the universe, there were only 2 elements in existence- helium and hydrogen. New elements are only created when protons and neutrons fuse together and this requires a lot of heat.

The temperature of a star rises when it uses up all of its hydrogen atoms, and when it uses up all of its helium atoms, it collapses, emitting even more heat. This cycle repeats itself, creating new elements in the process until finally, iron in created. Elements with greater mass than iron are created in a supernova, or the death of a really, really big star.

A piece of meteoric iron formed by the heating and collapsing of a star sits on display at the National Museum of Korea.

So, why is this important?

The variety of elements created by exploding stars are what planets are made of, including earth, and iron makes up 35 percent of the earth’s entire mass.

Humans and their Complex Brains

After the formation of the earth, simple life forms appeared, and then eventually primates and homo sapiens. Humans are the most powerful species on earth, largely due to their complex brains that allowed for the development of language and through it, collective learning.

Iron-rich red meat was an important factor in human-brain development. (Source: Omicrono)

What’s interesting is that around 2.5 million years ago, humans started eating meat rich in iron and calories. Before this change in diet, early humans spent most of their scarce energy on chewing and digesting large amounts of vegetation. With the introduction of meat, their brains got larger as it is a muscle that requires 20 times more energy than muscles in other parts of the body. When humans started cooking meat with fire around 500,000 years ago, they consumed even greater amounts of meat, meaning humans could meet their dietary iron needs, and put their larger brains to use for things like agriculture.

Agriculture and Civilization

Collective learning led to some of the most critical developments is history, including agriculture, which developed after the end of the last ice age about 11,700 years ago, as human populations increased due to the fact that they were able to cook and consume meat. Further advancements in farming tools during the Iron Age led to an abundance of food and massive civilizations.

Some iron tools that made farming easier are on display at the National Museum of Korea.

Weapons Made Stronger with Iron

However, farming tools were not the only places where iron was applied. As communities developed around abundant agricultural centers, people decided they wanted more land, labor and power. So, cities waged war on one another with iron tools and armor that were fatally strong.

The Iron Age brought forth improvements in soldiers’ armor, and can be seen at the National Museum of Korea.

One vital invention in the evolution of weapons and tools alike was the wheel. The oldest artifact of the wheel is a potter’s wheel found in Mesopotamia and dates back to about 3500 BC. Then came the wooden wheel that were attached to chariots for effective warfare. Then finally, the Celtics applied iron rims on their chariots for added strength, durability and speed. Paired with iron swords and armor, wars became vastly efficient.

Iron wheels, like this one on display at the National Museum of Korea, enhanced existing wooden wheels.

After many years, the Chinese invented gunpowder triggering a new era of warfare. Iron was used to make rifles, cannons and other gunpowder machines to wipe out massive amounts of people at a time.

The invention of gunpowder led to new weapons such as these Iron rifles on display at the National Museum of Korea.

From Iron to Steel

After centuries of iron spearheading the development of new technologies and civilizations alike, a man named Henry Bessemer introduced a process to produce pure iron with a converter in 1856, known as the Bessemer Process. This invention would lead the way to the commercialization of steel and then eventually the industrial revolution near the end of the 18th century.

The steel industry was met with a rampant rise in steel demand during the second industrial revolution nearly a century later, with the introduction of electricity, gas and oil. Steel consumption continued to thrive into the third industrial revolution as it served the foundations for electronics, computers and automated production systems. As the world enters the fourth industrial revolution, steel will continue to be the bedrock of leading innovation and technology including electric vehicles, sustainable energy facilities and smart manufacturing factories.

Automated robots are part of what workplaces will look like in the fourth industrial revolution. (Source: Business Insider)

Looking back on history, the role and value of iron and steel in human development is indisputable. And to think, it all started with the death of a star.

Cover photo courtesy of BBC.

The Steelmaking Process

So, what does a blast furnace do in the steelmaking process? There are 4 main parts to the process of making steel, and in each process, the accompanying production equipment is as vital as the materials that make steel. Each batch of steel starts off with iron, molten iron to be exact, and the blast furnace is what transforms raw materials into molten iron.

Molten iron leaves through the bottom of a blast furnace

Molten iron comes from two raw materials; iron ore and coal. First, iron ore is converted into sinter ore in a sintering plant and coal is converted into raw coke using a coke oven. The processed materials are then poured into a blast furnace through the top opening. Hot air reaching 1200℃ is blown in from the bottom through tuyeres and chemically reacts with the materials as they fall to the bottom of the blast furnace. This process oxidizes the coke and reduces the sintered ore, creating molten iron. The molten iron is then further processed to make steel.

The Importance of the Blast Furnace

The Blast furnace is one of the oldest and most significant equipment in the steelmaking process. The average lifespan of a blast furnace is about 15 years before it needs to be replaced or refurbished.

The Pohang No.1 blast furnace

POSCO is a few months shy of its 50th anniversary, and the Pohang No.1 blast furnace has been in operation for 45 of those years. Interestingly, the blast furnace has never broken down or gone out of service. With an annual capacity of 1.3 million tons, it helped establish Korea as the top-5 steelmaker in the world and was even named Korea’s Economic National Treasure No.1.

A New Technology from an Old Furnace        

In the beginning of 2017, POSCO decided to shut down the Pohang No.1 blast furnace for good in response to the slowing steel market and put the national treasure in a museum instead. It seemed the oldest operating blast furnace in Korea would finally retire.

However, just before pulling the plug, engineers used the Pohang No.1 blast furnace in a pilot operation program using low-grade raw materials such as soft coke and low-cost iron ore to produce molten iron. To everyone’s astonishment, it succeeded, and with lower charter costs than the larger blast furnaces that have 3 times the production capacity.

As it turns out, because of its smaller size, the blast furnace can operate with low-grade raw materials such as soft coke and low-cost iron ore, and can flexibly adapt to fluctuations in operations. Employees further developed the technology and as a result, Pohang No.1 blast furnace recorded the lowest charter costs of all POSCO blast furnaces in April this year.

Thanks to the new-found technology, the legacy of the Pohang No.1 blast furnace will continue.

What’s the Secret to Longevity?

Usually, a blast furnace needs to be sprayed down every 6 months so that it does not get damaged from temperatures that can reach up to 2000℃. The bottom of the blast furnace is where the heat is concentrated, thus most susceptible to damage. Furthermore, fluctuations of the internal gas composition can lead to explosions. To solve this problem, POSCO’s technicians developed a technique to lower the coke to below the tuyere and repair the bottom of the blast furnace. This technology was applied to other furnaces and maintenance systems and is still in use today.

The Pohang No.1 blast furnace’s TFT during maintenance

To add, the Pohang No.1 blast furnace even has its own voluntary task force team (TFT) to care for and maintain the blast furnace called “Love for the blast furnace, love for POSCO.” The team of 15 not only makes sure the blast furnace is operating smoothly, they also continually research new technologies to prevent malfunctions and enhance the blast furnace.          

In a matter of months, the furnace went from almost becoming an artifact to a central part of POSCO’s competitiveness. This blast furnace’s long history in itself is impressive, but with its recent transformation, there is no telling what greater innovations and technology POSCO will achieve.

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POSCO’s smart safety features

As a steelmaking company, POSCO has been working towards becoming a “Smart POSCO”, or incorporating the implementation of AI into their production practices. In 2016, POSCO established a Smart Solution Council to research AI, big data and IoT applications. To date, the company has achieved a cost reduction of USD 14 million with the new technology. Even as one of the first steel producers in the world to implement a smart factory for production, the road ahead is a long one. Members of the discussion panel at the 2017 Smart POSCO Forum offered their expert opinions on how companies should move forward with AI research and applications.

Problem Mining

“One of the biggest difficulties in applying AI to manufacturing companies is problem mining. The only way to solve a problem is to find it and define it.” Kim Byung-In, a professor at the POSTECH Department of Industrial and Management Engineering, started off discussions and added, “Along with problem mining, people can learn from the past with reinforcement learning. Reinforcement learning means learning through similar tasks from the past to apply to new assignments. Defining problems and solutions more precisely and systematically managing related keywords can be useful for future tasks.”

Professor Zhang Byoung Tak, an AI professor at Seoul National University and a distinguished professor for POSCO added, “Traditionally, people solve problems, but in the generation of AI, AI will be able to solve problems for us… People now have to focus on defining problems, implementing systems and getting the right kind of data.”

Cooperative Research and Investment

Along with defining the exact problems that AI can provide solutions for, the implementation of AI will also call for a new working culture for companies and industries.

Tech company VUNO CTO Jung Gyuhwan stated, “Each company has its own production or operation method, and different data formats and protocols, but product inspection and screen UI (User Interface) are common areas. If we can find such common areas that can be commercialized and continue to research ways to expand AI applications to different sectors, we can achieve meaningful results together.”

Researchers developing programming and coding technologies

Jung went on to highlight that most AI personnel are unfamiliar with manufacturing. In particular, steel production terms are so difficult that it takes a considerable amount of time to share and understand information. There are also numerous obstacles and obligations for startups entering an unfamiliar development environment full of regulations and restrictions on things like the use of codes.

“In other words, task efficiency is a trade off with information security. I believe that if there is such a process in POSCO where the risk of technology leakage is not high, it will speed up results through collaboration with start-ups. POSCO ICT in Pangyo is a good place for startup employees to work. If we can take advantage of the POSCO ICT databases, collaboration with start-up companies will be easier. As of now, there are not many AI companies in Korea that specialize in manufacturing. Most people don’t even know that there is a lot of data available in the manufacturing industry. That’s why fostering start-up companies specializing in manufacturing now, is a good idea.”

Google’s Fei-Fei Li announces Google’s acquisition of Kaggle. (Source: Venture Beat)

According to CB Insights, M&A (mergers and acquisitions) of AI startups have increased 700 percent since 2011, because they are more efficient and often more insightful when it comes to AI research. Besides investing in existing startups, members of the panel agreed that collaborative competitions such as Kaggle, a contest platform where data scientists from around the world participate in solving problems in industry and society, are a great place to find talent and foster them as start-up companies.

Tackling New Challenges

The flurry of activity around AI research shows just how new the sector really is. People are still finding ways to apply AI across different sectors and industries. In such a volatile environment, how do companies and researchers navigate their way forward?

According to Choi Heeyoul, a professor of computer science at Handong Global University, companies need to “start where the people, problem definition and data are ready. Whether it is in production, sales, distribution, etc., if there is the will to solve problems, then results will follow. Especially when collecting data, you need the help of data analysts. For example, classification data for different types of steel can only be analyzed if the history of the classification criteria is recorded. Speech recognition is not any better for AI application than other fields, yet the most active and productive research has been completed in this sector. This is attributable to the will to apply AI, the abundance of accurate data and close cooperation with data analysts.”

Obtaining accurate data is vital for AI research

Professor Zhang Byung-Tak had another approach to offer. “I hope people will boldly take on challenges. The dramatic increase in computing power can now enable attempts that were previously considered reckless…No matter how much data we gather, it will never be enough. We need to approach problems as experiments and just start. One way to go about it is to work in reverse instead of waiting for data to be accumulated. You can start the task to define the data that is needed and determine the coherence of the data to the task.”

Lee Jong-Seok, a Professor at Sungkyunkwan University added, “When we are defining problems, we need to separate them into ones that can be solved in the short term and ones that require long term solutions. Some problems can be solved with minor improvements, while other problems will persist. For the latter, it is important to have patience and invest in a solution over a long term.”

That’s exactly what manufacturing companies are doing. They are collecting data every stage of production all the way to sales and administration. Big data is now available to study and apply to boost companies’ efficiency, sustainability and performance. Those who come up with the optimal software and modeling systems for data analytics will win the competitive edge early on.

UNIST professor Choi Jaesik echoed the panel’s sentiment, in closing, saying, “It’s very uncommon for a manufacturing company to hold AI courses for all their employees. I think POSCO can take pride that…POSCO is a great place to apply AI and achieve results. There is already plenty of data on site and employees are continuously working to obtain more accurate data. I look forward to seeing what POSCO will bring to the advancement of AI.”

POSCO CEO Kwon Ohjoon plans on doing exactly that, by increasing investment in research and implementing AI technology where applicable. Read more on POSCO’s smartization efforts here.

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