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		<title>aluminum &#8211; Official POSCO Group Newsroom</title>
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            <title>aluminum &#8211; Official POSCO Group Newsroom</title>
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				<title>“Steel”ing the Spotlight at the North American International Auto Show</title>
				<link>https://newsroom.posco.com/en/steeling-spotlight-north-american-international-auto-show/</link>
				<pubDate>Wed, 31 Jan 2018 18:59:31 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
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									<description><![CDATA[This year’s North American International Auto Show (NAIAS) held in Detroit from January 13-28 was buzzing with the latest car models fresh off the assembly]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">This year’s <a href="https://naias.com/" target="_blank" rel="noopener">North American International Auto Show</a> (NAIAS) held in Detroit from January 13-28 was buzzing with the latest car models fresh off the assembly line. As the event immediately follows the<a href="https://www.ces.tech/" target="_blank" rel="noopener"> Consumer Electronics Show</a> (CES), people were expecting more autonomous, electric or at least hybrid vehicles in the spotlight, but the majority of automakers focused on what’s in store for everyone’s nearer future. </span></p>
<div id="attachment_13679" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/2019-Dodge-Ram-1500.jpg" target="_blank" rel="noopener"><img class="wp-image-13679 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/2019-Dodge-Ram-1500.jpg" alt="The 2019 Dodge Ram 1500 on display at the 2018 North American International Auto Show." width="1000" height="665" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/2019-Dodge-Ram-1500.jpg 1000w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/2019-Dodge-Ram-1500-800x532.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/2019-Dodge-Ram-1500-768x511.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">The 2018 North American International Auto Show brought the biggest names in the auto industry together for a show and tell. (Source: <a href="https://newatlas.com/trucks-suvs-detroit-auto-show-2018/53016/" target="_blank" rel="noopener">News Atlas</a>)</p></div>
<p><span style="font-weight: 400;">Continuing on what we saw during the past few years, the focus this year again was on improving safety, performance and design, all at the lightest weight possible for fuel economy. While there have been debates in the past about the best lightweight material, there was a clear winner at this year’s NAIAS. Almost every car, including the 2018 Car of the Year, was clad in advanced high-strength steel (AHHS) and significantly lighter than their predecessors. </span></p>
<p><span style="font-weight: 400;">Take a look at some of this year’s steel-clad cars.</span></p>
<p><b>SEE ALSO: </b><a href="https://newsroom.posco.com/en/5-reasons-ahss-tops-market-lightweight-auto-materials/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><b>5 Reasons Why AHSS Tops the Market for Lightweight Auto Materials</b></a></p>
<h2><b>2018 Car of the Year: Honda Accord</b></h2>
<p><span style="font-weight: 400;">The 2018 Honda Accord took home the prestigious title of Car of the Year due to its lightweight and improved strength and performance. </span><a href="http://www.worldautosteel.org/steelyourworld/steel-muscle-in-new-vehicles/2018-honda-accord-highest-uhss-content-to-date/" target="_blank" rel="noopener"><span style="font-weight: 400;">The 2018 model</span></a><span style="font-weight: 400;"> contains 29 percent ultra-high-strength steel (UHSS) in its chassis and 54.2 percent high strength steel (HSS). With these applications, the Honda Accord achieved a weight reduction of 110 to 176 pounds while improving its body torsional rigidity by 32 percent and its bending rigidity by 24 percent. </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/fu-5bR5mKgg?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p>&nbsp;</p>
<h2><b>2019 Chevy Silverado</b></h2>
<p><span style="font-weight: 400;">The all-new Chevy Silverado comes armed with plenty of steel. One of the features that contribute to its improved safety is the bed floor made of roll-formed HSS. Also, 80 percent of its fully-boxed steel frame is made of HSS and AHSS forms the Silverado’s safety cage. Overall, the new model is taller and 7 inches wider than before. Nevertheless, the all-new Silverado is 450 pounds lighter with a 10 percent increase in torsional rigidity than the previous model.</span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/lY7XYqYx9fA?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p>&nbsp;</p>
<h2><b>2019 Dodge Ram 1500</b></h2>
<p><span style="font-weight: 400;">The 2019 Dodge Ram 1500 is another steel-intensive vehicle revealed at NAIAS. About 98 percent of this year’s model is made from HSS, and is the </span><a href="http://www.worldautosteel.org/steelyourworld/steel-muscle-in-new-vehicles/2019-dodge-ram-redesign-25-fuel-economy-225-lbs-lighter-with-ahss/" target="_blank" rel="noopener"><span style="font-weight: 400;">lightest, longest and most efficient frame</span></a><span style="font-weight: 400;"> in the half-ton truck segment. The wheelbase and crew cab is 4 inches longer than the previous model. The Dodge Ram 1500 also has several new safety features. The unique front-splayed frame rail technology, frame-mounted HSS tire blockers and fully-boxed side rails allow the car to absorb more energy in case of impact and minimize structural damage. </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/XycH-FRXIgQ?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p>&nbsp;</p>
<h2><b>2019 Kia Forte</b></h2>
<p><span style="font-weight: 400;">The 2019 Kia Forte is taller, wider and longer than before with 54 percent of its chassis made of AHSS. It also has a 16 percent stiffer body-in-white and the new seat frames are lighter yet stronger as Kia has its eyes on top ratings from the Insurance Institute for Highway Safety (IIHS) for the second consecutive year. The lighter and stronger vehicle will consume about 9 to 20 percent less fuel as well as drop noise levels by </span><a href="https://www.centennialautogroup.ca/en-CA/this-is-the-all-new-2019-kia-forte" target="_blank" rel="noopener"><span style="font-weight: 400;">5 decibels</span></a><span style="font-weight: 400;">. </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/X6YOp2zqbbQ?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p>&nbsp;</p>
<h2><b>Why the Steel Overload? </b></h2>
<p><span style="font-weight: 400;">As mentioned above, the latest cars are steel-intensive and automakers increasing the amount of HSS, UHSS and AHSS in their mix of materials. Of course, the main reason for this is steel’s innate properties that make it the ideal solution for automakers looking to cut back on weight and still satisfy safety standards. However, automakers also learned a good lesson from automakers who chose another popular lightweight material &#8211; aluminum. </span></p>
<p><b>SEE ALSO: </b><a href="https://newsroom.posco.com/en/materials-matter-steel-beats-aluminum-sustainability-debate/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><b>Materials Matter: Why Steel Beats Aluminum in the Sustainability Debate</b></a></p>
<p><span style="font-weight: 400;">Back in 2014, Ford released its F-150 with an all-aluminum body. The move was bold and the cars sold fast as it was a whole 700 pounds lighter than previous models. Consumers got to drive away with a drastically improved fuel economy, but it didn’t take long for them to realize the big, expensive problem with aluminum bodies: repairs. </span></p>
<div id="attachment_13680" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Ford-F-150.jpg" target="_blank" rel="noopener"><img class="wp-image-13680 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Ford-F-150.jpg" alt="The 2015 Ford F-150." width="800" height="532" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Ford-F-150.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Ford-F-150-768x511.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">The 2015 Ford F-150 has an all-aluminum body. (Source: <a href="http://hennesseyperformance.com/vehicles/ford/f-150-raptor/" target="_blank" rel="noopener">Hennessey Performance</a>)</p></div>
<p><span style="font-weight: 400;">Although steel and aluminum are similar in terms of its lightweight properties, </span><a href="http://www.pricescollision.com/ford-f-150-auto-body-repair-one-problem-aluminum-f-150-model-owners-not-considered/" target="_blank" rel="noopener"><span style="font-weight: 400;">aluminum reacts differently than steel under heat</span></a><span style="font-weight: 400;">. Aluminum does not have metal memory, while steel does, making it hard to reshape and repair following an accident. Welding aluminum also takes much more skill and precision than steel, and there are few repair shops that are equipped to handle aluminum. As a result, drivers not only have a hard time finding repair shops for their aluminum cars, they have to pay a hefty price for repairs compared to repairs for steel cars. For example, </span><a href="https://jalopnik.com/how-a-2015-ford-f-150-aluminum-repair-cost-17-000-and-1719664610" target="_blank" rel="noopener"><span style="font-weight: 400;">Jalopnik </span></a><span style="font-weight: 400;">reported one of the first cases of the F-150 repairs back in 2015 cost USD 17,000 and a month-long repair time. </span></p>
<p><span style="font-weight: 400;">Of course, this was a rare case highlighting the steep learning curve of repairing aluminum vehicles, but it also highlights the fact that steel is still the norm when it comes to automotive materials, and judging from the 2018 NAIAS, it’s going to stay that way for quite some time. </span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of <a href="https://www.hondaoflincoln.com/2018-honda-accord-named-2018-north-american-car-of-the-year/" target="_blank" rel="noopener"><span style="font-weight: 400;">Honda of Lincoln</span></a><span style="font-weight: 400;">.</span></span></p>
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				<title>Steel Standing: Building Greater Fire Resistance</title>
				<link>https://newsroom.posco.com/en/steel-standing-building-greater-fire-resistance/</link>
				<pubDate>Wed, 24 Jan 2018 22:37:03 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
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		<category><![CDATA[California]]></category>
		<category><![CDATA[california wildfire]]></category>
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		<category><![CDATA[cost-effective]]></category>
		<category><![CDATA[Darchem Engineering]]></category>
		<category><![CDATA[death toll]]></category>
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		<category><![CDATA[fire resistance]]></category>
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									<description><![CDATA[Last year, California experienced the worst wildfire season in recent history. The death toll of 43 was higher than the previous 10 years combined, and more]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">Last year, California experienced the worst wildfire season in recent history. The </span><a href="http://www.sacbee.com/news/state/california/fires/article192402749.html" target="_blank" rel="noopener"><span style="font-weight: 400;">death toll of 43</span></a><span style="font-weight: 400;"> was higher than the previous 10 years combined, and more than 10,000 buildings and structures were damaged or destroyed. Total damages including insurance and recovery expenditures cost the state an estimated </span><a href="https://www.courthousenews.com/costs-to-fight-2017-california-wildfires-shatters-records/" target="_blank" rel="noopener"><span style="font-weight: 400;">USD 180 billion</span></a><span style="font-weight: 400;">. Already, California has spent USD 700 million for fire suppression during the fiscal year, far exceeding the USD 426 million budget. </span></p>
<div id="attachment_13634" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire.jpg" target="_blank" rel="noopener"><img class="wp-image-13634" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire-1024x680.jpg" alt="Wildfires engulf forests in California." width="1000" height="664" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire-1024x680.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire-800x531.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire-768x510.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/California-Wildfire.jpg 1451w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">Last year, California experienced the worst wildfires to date. (Source: <a href="https://www.livescience.com/61118-why-ventura-wildfire-is-so-explosive.html" target="_blank" rel="noopener">Live Science</a>)</p></div>
<p><span style="font-weight: 400;">It wasn’t just wildfires. The fire that broke out in Grenfell Tower in West London last June claimed </span><a href="http://www.bbc.com/news/uk-40301289" target="_blank" rel="noopener"><span style="font-weight: 400;">71 lives</span></a><span style="font-weight: 400;"> and sparked a public outcry for stricter building regulations around fire safety. The </span><a href="http://www.bbc.com/news/uk-england-london-40272168" target="_blank" rel="noopener"><span style="font-weight: 400;">material used as cladding</span></a><span style="font-weight: 400;"> to wrap the outer part of the building came under scrutiny as it was extremely flammable and contributed to the rapid spread of the flames. </span></p>
<p><span style="font-weight: 400;">To prevent further disasters, architects, builders and policymakers need to reexamine the materials that go into building people’s homes, workplaces and public facilities. </span></p>
<h2><b>Materials Matter</b></h2>
<p><span style="font-weight: 400;">Steel is one of the most popular materials for construction as it is 100 percent recyclable, cost-effective and easy to work with. Moreover, </span><a href="https://www.worldsteel.org/" target="_blank" rel="noopener"><span style="font-weight: 400;">World Steel Association</span></a><span style="font-weight: 400;">’s </span><a href="https://constructsteel.org/news/worldsteel-commissions-fact-sheets-series" target="_blank" rel="noopener"><i><span style="font-weight: 400;">Steel Construction Fact Sheet</span></i></a><span style="font-weight: 400;"> shows that steel is the most-researched and best-understood construction material available today. Its inherent characteristics and widely-available reinforcement options make steel the safest construction material for fire resistance. </span></p>
<div id="attachment_13637" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Steel-Fire-Resistance.jpg" target="_blank" rel="noopener"><img class="wp-image-13637" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Steel-Fire-Resistance-1024x409.jpg" alt="A steel structure under construction." width="1000" height="400" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Steel-Fire-Resistance-1024x409.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Steel-Fire-Resistance-800x320.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Steel-Fire-Resistance-768x307.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">eel is one of the strongest construction materials under high heat. (Source: <a href="http://cic-cbc.com/" target="_blank" rel="noopener">CIC</a>)</p></div>
<p><span style="font-weight: 400;">Fire resistance refers to the duration of time a building can withstand the load of the building, limit the passage of flames and gases and insulate the building against rising temperatures during a fire. </span></p>
<p><span style="font-weight: 400;">Steel is considered to be a </span><a href="http://www.imoa.info/molybdenum-uses/molybdenum-grade-stainless-steels/architecture/fire-resistance.php" target="_blank" rel="noopener"><span style="font-weight: 400;">fire-resistant material</span></a><span style="font-weight: 400;"> because it can retain all of its strength in temperatures up to 370ºC (700ºF). At 500ºC (930ºF), it loses 30 percent of its strength and at temperatures above 538ºC (1000ºF), unprotected steel loses close to half of its strength. </span></p>
<p><span style="font-weight: 400;">To put things into perspective, aluminum starts to decrease in strength when temperatures rise above 100ºC (212ºF), and at 204ºC (400ºF), aluminum loses 60 percent of its strength. Copper also loses 25 percent of its strength at 204ºC (400ºF).</span></p>
<h2><b>Putting Materials to the Test</b></h2>
<p><a href="https://www.nickelinstitute.org/TechnicalLibrary/Technical%20Series/StainlessSteelforDurability_Fire_ResistanceandSafety_10042_.aspx" target="_blank" rel="noopener"><span style="font-weight: 400;">Darchem Engineering </span></a><span style="font-weight: 400;">conducted the first-ever fire-resistance test in 1990 comparing galvanized steel, stainless steel, aluminum and fiberglass. Each material was exposed to temperatures from 1000 to 1050ºC (1832 to 1922ºF) for a period of 5 minutes. Both types of steel passed with minimal damage, while aluminum collapsed after 26 seconds, and fiberglass collapsed almost immediately. </span></p>
<div id="attachment_13636" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test.jpg" target="_blank" rel="noopener"><img class="wp-image-13636" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test-1024x576.jpg" alt="Four different materials undergoing a fire resistance test." width="1000" height="563" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test-1024x576.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test-800x450.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test-768x432.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Resistance-Test.jpg 1500w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">Fire-resistance tests show that stainless steel is one of the most fire-resistant materials available. (Source: <a href="http://blog.applus.com/extended-application-of-fire-resistance-test/" target="_blank" rel="noopener">Applus</a>)</p></div>
<p><span style="font-weight: 400;">They also conducted a </span><a href="http://www.imoa.info/molybdenum-uses/molybdenum-grade-stainless-steels/architecture/fire-resistance.php" target="_blank" rel="noopener"><span style="font-weight: 400;">2-hour test</span></a><span style="font-weight: 400;"> with the same materials exposed to temperatures from 552 to 555ºC (1026 to 1032ºF). For stainless steel, the testing time was extended to 3 hours and it still had the least amount of damage out of all the materials. Galvanized steel passed the 2-hour mark, but did produce some molten zinc. Aluminum failed after 12 minutes, while fiberglass gave out in 6 minutes. </span></p>
<p><span style="font-weight: 400;">The results showed that steel, especially stainless steel, is the most fire-resistant material. However, one can never be safe enough when it comes to fire safety, and there are several ways to increase the fire resistance of steel that fall into 3 major categories. </span></p>
<h2><b>Passive Fire Protection</b></h2>
<p><span style="font-weight: 400;">Passive fire protection methods include boards, sprays and films that insulate the steel surface or structure against high temperatures. Fire protection boards are the most common type of passive fire protection as they can be customized and designed to fit the interior of the building. However, they are quite labor-intensive and costly compared to other options. </span></p>
<div id="attachment_13635" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Protection-Boards.jpg" target="_blank" rel="noopener"><img class="wp-image-13635" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Protection-Boards-1024x320.jpg" alt="Blue boards cover the inside of a steel building." width="1000" height="313" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Protection-Boards-1024x320.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Protection-Boards-800x250.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fire-Protection-Boards-768x240.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">Boards are the most common types of passive fire protection. (Source: <a href="http://www.ipcom.be/activities/passive-fire-protection" target="_blank" rel="noopener">IPCOM</a>)</p></div>
<h2><b>Active Fire Protection </b></h2>
<p><span style="font-weight: 400;">Active fire protection refers to any automatic or manual measure that can be taken to detect or fight fires. These include water sprinkler systems, alarms, smoke detectors, first responders and more. With advancements in AI and smart sensors, active fire protection will see vast improvements in the years to come and software systems will likely play a great role in fire prevention and protection. </span></p>
<div id="attachment_13638" style="width: 1010px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System.jpg" target="_blank" rel="noopener"><img class="wp-image-13638" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System-1024x640.jpg" alt="A sprinkler on the ceiling for fire protection." width="1000" height="625" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System-1024x640.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System-800x500.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System-768x480.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Sprinkler-System.jpg 1080w" sizes="(max-width: 1000px) 100vw, 1000px" /></a><p class="wp-caption-text">The majority of active fire protection measures will become automated. (Source: <a href="https://www.frontierfireprotection.com/fire-sprinkler-system-deficiencies/" target="_blank" rel="noopener">Frontier Fire</a>)</p></div>
<h2><b>Intumescent fire protection</b></h2>
<p><span style="font-weight: 400;">Intumescent fire protection includes paint-like substances that swell up in high temperatures and act as insulation against the heat. Typically, the intumescent substance will become </span><a href="https://constructsteel.org/uploads/files/Steel-Fact-Sheet-Fire.pdf" target="_blank" rel="noopener"><span style="font-weight: 400;">50 times thicker</span></a><span style="font-weight: 400;"> than its original state at about 200-250°C, well before steel undergoes any structural damage. Recently, intumescent paints have become much more prominent than passive types of fire protection as they are cost-effective, and can be applied on and off-site saving builders time and money.</span></p>
<p><iframe width="500" height="281" src="https://www.youtube.com/embed/SOZJzGOsfBA?feature=oembed" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe></p>
<p><span style="font-weight: 400;">Most recently, scientists and engineers from </span><a href="http://www.ntu.edu.sg/Pages/home.aspx" target="_blank" rel="noopener"><span style="font-weight: 400;">Nanyang Technological University</span></a><span style="font-weight: 400;"> (NTU) and national industrial developer </span><a href="http://www.jtc.gov.sg/Pages/default.aspx" target="_blank" rel="noopener"><span style="font-weight: 400;">JTC Corporation</span></a><span style="font-weight: 400;"> came up with a new intumescent fire protection paint called Firoshield. It is much cheaper than other types of intumescent paint and takes half the time to apply. The innovation will allow steel buildings to maintain its structural integrity for </span><a href="http://www.straitstimes.com/singapore/singapore-developed-fire-resistant-coating-firoshield-cuts-costs-application-time-by-half" target="_blank" rel="noopener"><span style="font-weight: 400;">2 hours with only 5 layers of paint</span></a><span style="font-weight: 400;">, compared to the 15 layers required by other paints. </span></p>
<p><span style="font-weight: 400;">Such innovations are expected to reinforce the safety of steel buildings, giving people more time for evacuation and limiting the spread of smoke and flames. On a final note, the fire-resistant qualities of steel should be taken into consideration not only for building frames and exteriors, but also for staircases, doors and other parts of a building that must stay intact for safe evacuations as well as for the safety of first responders. </span></p>
<p>&nbsp;</p>
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				<title>POSCO Steel Shines at the 2018 PyeongChang Winter Olympics</title>
				<link>https://newsroom.posco.com/en/posco-steel-shines-2018-pyeongchang-winter-olympics/</link>
				<pubDate>Wed, 17 Jan 2018 20:25:47 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
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									<description><![CDATA[POSCO’s World Premium Products (WPP) and solutions were used in the main facilities of the 2018 PyeongChang Winter Olympics. POSCO’s products can be found in]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">POSCO’s World Premium Products (WPP) and solutions were used in the main facilities of the 2018 PyeongChang Winter Olympics. POSCO’s products can be found in the recently-completed International Broadcasting Center, Media Residence and Kwandong Hockey Centre that boasts increased durability, stability, surface quality and sustainability.</span></p>
<p><span style="font-weight: 400;">For the International Broadcasting Center (IBC) completed last April, builders used POSCO’s Pos-H steel. Building parts were made by precisely cutting and welding the hot-rolled steel plates and thick plates. Pos-H is custom-made for structures and does not produce any waste unlike existing hot-rolled shape steel with fixed dimensions. In addition, POSCO’s dry fire-resistant cladding technique was applied to all the pillars of the IBC. The dry fire-resistant cladding technique eliminates the process of applying fire-resistant paint to pillars for fire prevention, and instead, fire-resistant materials are wrapped around the pillars. </span></p>
<p><span style="font-weight: 400;">The Media Residence that will house reporters during the PyeongChang Winter Olympics resembles a steel showroom due to its impressive design. PosMAC, which is over 5 times more corrosion-resistant than general galvanized steel sheets as it is coated with zinc, magnesium and aluminum, was specially printed to bring to life the fiber texture. PosMAC was used for the exterior of the bathrooms and walls for durability as well as artistic value. The surface steel plates plated with aluminum and zinc, called ALZASTA was treated to achieve a glittering spangle pattern texture and applied to the residence fire doors, valve enclosures and hallways. PossSD, stainless steel with a level of reflectivity equal to that of a mirror, was used inside the bathrooms. </span></p>
<p><span style="font-weight: 400;">The Media Residence was completed on December 15, after 8 months of construction. All of the 300 rooms were prefabricated in a factory and assembled at the site. This is known as modular construction. It reduced the construction period by 18 months compared to building with general concrete. More than anything else, modular construction makes it possible to move the structure to another location and reuse it. In this respect, modular construction is regarded as the best choice for the facilities that will be removed after the Winter Olympics. The Media Residence will be reused as a hotel or dormitory. </span></p>
<p><span style="font-weight: 400;">Finally, the Kwandong Hockey Center’s exterior walls are made of 329LD POSCO stainless steel, which is highly corrosion-resistant and robust. POSCO provided the structural analysis by calculating the optimal thickness for the walls and reduced the thickness by 25 percent.  </span></p>
<p><span style="font-weight: 400;">After the PyeongChang Winter Olympics and Paralympics, POSCO will continue to provide construction solutions through is WPP and technologies for its partners.  </span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of </span><a href="http://www.heerim.com/project/view?id=1066&amp;lang=en" target="_blank"><span style="font-weight: 400;">Heerim</span></a><span style="font-weight: 400;">.</span></p>
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				<title>Building on a Year of Success: POSCO’s Top 9 News of 2017</title>
				<link>https://newsroom.posco.com/en/building-year-success-poscos-top-9-news-2017/</link>
				<pubDate>Thu, 04 Jan 2018 16:51:33 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
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									<description><![CDATA[Happy new year from the Steel Wire! It’s a new year and new chance to accomplish those new year’s resolutions, but success is often built on past achievements.]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">Happy new year from the Steel Wire! It’s a new year and new chance to accomplish those new year’s resolutions, but success is often built on past achievements. POSCO plans to build on all of its achievements in the past year to continue growing in 2018. Check out some of the most successful moments of 2017. </span></p>
<h2><b>1. #Winning &#8211; competitiveness and sustainability</b></h2>
<p><span style="font-weight: 400;">POSCO was recently named the world&#8217;s</span><a href="https://newsroom.posco.com/en/named-worlds-competitive-steelmaker-wsd/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;"> most competitive steelmaker</span></a><span style="font-weight: 400;"> for the eighth consecutive year by </span><a href="http://www.worldsteeldynamics.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">World Steel Dynamics</span></a><span style="font-weight: 400;"> (WSD). POSCO again took home the gold with the highest scores in five categories including innovative technology, cost reduction, skill level of labor, restructuring and investment environment. </span></p>
<div id="attachment_13502" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks.jpg" target="_blank" rel="noopener"><img class="wp-image-13502" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks-1024x433.jpg" alt="Fireworks light up the night sky." width="600" height="254" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Fireworks.jpg 1300w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">POSCO is the world’s most competitive steelmaker.</p></div>
<p><span style="font-weight: 400;">Not only did POSCO come out on top for competitiveness, the company was ranked 35th among the “Global 100 Most Sustainable Corporations in the World in 2017,” by Toronto-based magazine and research firm </span><a href="http://www.corporateknights.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Corporate Knights</span></a><span style="font-weight: 400;">. The list was announced in early 2017 at the World Economic Forum in Davos, Switzerland. This is the third consecutive year POSCO made the list with outstanding scores in safety, environment and the salary levels of employees. </span></p>
<h2><b>2. Joining the trillion club</b></h2>
<p><span style="font-weight: 400;">POSCO entered the trillion club twice in 2017 as it recorded USD 1.283 billion (KRW 1.365 trillion) of operating profits in the first quarter, and USD 1.0581 billion (KRW 1.1257 trillion) in the third quarter based on its consolidated operating profit. Even in the midst of global oversupply and governments opting for protectionist policies, POSCO’s profits were unscathed. Much of the credit is owed to the company’s steel and non-steel affiliates overseas with strong sales performances. The consolidated debt-to-equity ratio was the lowest since 2010 and the non-consolidated debt-to-equity ratio was at its lowest ever. </span></p>
<div id="attachment_13503" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit.jpg" target="_blank" rel="noopener"><img class="wp-image-13503" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit-1024x433.jpg" alt="Image representative of graphs and stock prices." width="600" height="254" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Operating-Profit.jpg 1300w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">POSCO recorded an operating profit over KRW 1 trillion in the first and third quarter of 2017.</p></div>
<p><span style="font-weight: 400;">To add, international credit rating agency </span><a href="https://www.standardandpoors.com/en_US/web/guest/home" target="_blank" rel="noopener"><span style="font-weight: 400;">S&amp;P</span></a><span style="font-weight: 400;"> upgraded </span><a href="https://newsroom.posco.com/en/sp-upgrades-poscos-outlook-stable/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO&#8217;s BBB-plus credit rating outlook to “stable” </span></a><span style="font-weight: 400;">last February, and </span><a href="https://www.moodys.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Moody&#8217;s</span></a><span style="font-weight: 400;"> also upgraded POSCO’s long-term corporate credit rating outlook to </span><a href="https://newsroom.posco.com/en/moodys-upgrades-poscos-credit-rating-outlook-positive/ ?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">“positive” on October 26</span></a><span style="font-weight: 400;">. </span></p>
<h2><b>3. Everything’s bigger in&#8230;POSCO</b></h2>
<p><span style="font-weight: 400;">Last June, after 102 days of repair, <a href="https://newsroom.posco.com/en/posco-gets-smart-pohang-blast-furnace-no-3/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">Pohang Blast Furnace No.3</a> became the world’s fifth-largest blast furnace. Its internal volume expanded from 4350㎥ to 5600㎥, allowing the super-sized blast furnace to put out 15,000 tons of molten metal daily. POSCO currently operates five super-sized blast furnaces, or blast furnaces sized 5500㎥ or larger. </span></p>
<div id="attachment_13504" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3.jpg" target="_blank" rel="noopener"><img class="wp-image-13504" src="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3-1024x433.jpg" alt="Pohang Blast Furnace No. 3 under construction." width="600" height="254" srcset="https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2018/01/Pohang-Blast-Furnace-No.-3.jpg 1300w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">Pohang Blast Furnace No. 3 under construction.</p></div>
<p><span style="font-weight: 400;">POSCO further upgraded Pohang Blast Furnace No.3 by adding in AI capabilities. It is now equipped with smart technology that can control the internal state of the blast furnace automatically, and smart sensors can now predict accidents before they happen, extending the lifespan of the furnace. Furthermore, POSCO plans to collect big data from the blast furnace and use it to develop fully smart blast furnaces in the future. </span></p>
<h2><b>4. The smarter the better</b></h2>
<p><span style="font-weight: 400;">Since his taking up the CEO position in 2014, POSCO CEO Ohjoon Kwon has repeatedly expressed his vision for securing future competitiveness through smart solutions. The company even started a smartization training course for employees and held the <a href="https://newsroom.posco.com/en/posco-expands-smartization-clients-affiliates/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">Smart POSCO Forum 2017</a> last July to share its insights and progress with clients and affiliates.</span></p>
<div id="attachment_13498" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Smart-Manufacturing.jpg" target="_blank" rel="noopener"><img class="wp-image-13498" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Smart-Manufacturing.jpg" alt="A worker in a smart factory controlling robots with a smart tablet." width="600" height="244" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Smart-Manufacturing.jpg 970w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Smart-Manufacturing-800x326.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Smart-Manufacturing-768x313.jpg 768w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">POSCO is gaining a competitive edge through smart solutions. (Source: <a href="http://www.globaltrademag.com/global-trade-daily/policymakers-need-bolster-smart-manufacturing" target="_blank" rel="noopener">Global Trade Magazine</a>)</p></div>
<p><span style="font-weight: 400;">Moreover, POSCO also supported a smart talent training project customized for SMEs. The program included job training for AI and big data application technologies. Going forward, POSCO plans to build a “Smart Industry” to increase steel competitiveness and create new business opportunities with new, smart technologies.</span></p>
<p><strong>SEE ALSO: <a href="https://newsroom.posco.com/en/factories-produce-steel-smart-way/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">How Factories Produce Steel- the Smart Way</a></strong></p>
<h2><b>5. Getting in on electric vehicles</b></h2>
<p><span style="font-weight: 400;">The market for electric vehicles (EVs) is an exciting one with so many companies investing in new technologies. POSCO also hopes to extend its customized material and technology solutions to EV manufacturers. Last October, the company held the </span><a href="https://newsroom.posco.com/en/posco-automakers-solution-partner-age-electric-vehicles/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">Global EV Materials Forum</span></a><span style="font-weight: 400;"> to showcase four of its core business areas: lightweight bodies, batteries, motors and charging infrastructure. More than 380 clients took part in the forum to learn about emerging trends and POSCO’s products and services including POSCO GIGA STEEL and commercially produced lithium batteries for EVs. </span></p>
<div id="attachment_13492" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicle.jpg" target="_blank" rel="noopener"><img class="wp-image-13492" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicle.jpg" alt="An electric vehicle being charged." width="600" height="387" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicle.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicle-768x495.jpg 768w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">POSCO is a solutions provider for EV manufacturers. (Source: <a href="https://www.bloomberg.com/gadfly/articles/2017-07-13/electric-vehicle-takeover-think-different" target="_blank" rel="noopener">Bloomberg</a>)</p></div>
<p>&nbsp;</p>
<h2><b>6. POSCO’s new marketing approach</b></h2>
<p><span style="font-weight: 400;">For the first time ever, POSCO created and aired a TV commercial highlighting a specific product, instead of its corporate brand. This marks POSCO’s first B2C marketing effort and features the company’s innovative auto steel, POSCO GIGA STEEL. The commercial compares POSCO GIGA STEEL to aluminum, another widely-used lightweight material in a visual demonstration so that everyday drivers can better understand the benefits of a stronger yet lighter material. </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/AuibHcF8Jjs?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">﻿</span></span></iframe></div>
<p>&nbsp;</p>
<h2><b>7. Going for 10 million tons of automotive steel</b></h2>
<p><span style="font-weight: 400;">On April 26, </span><a href="https://newsroom.posco.com/en/posco-completes-automotive-steel-plant-exclusively-posco-giga-steel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO completed 7CGL</span></a><span style="font-weight: 400;">, a new steel production facility in Gwangyang, Korea, designed exclusively for the production of POSCO GIGA STEEL. 7CGL has an annual capacity of 500,000 tons and is the world&#8217;s first plant capable of producing both 1.5 giga-level galva-annealed (GA) and galvanized (GI) steel sheets. </span></p>
<div id="attachment_13491" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/7CGL.jpg" target="_blank" rel="noopener"><img class="wp-image-13491" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/7CGL.jpg" alt="Groundbreaking ceremony for POSCO’s 7CGL." width="600" height="363" /></a><p class="wp-caption-text">POSCO Completed 7CGL on April 26, 2017. (Source: <a href="http://businesskorea.co.kr/english/news/industry/11932-car-steel-posco-expand-high-end-auto-steel-production" target="_blank" rel="noopener">Business Korea</a>)</p></div>
<p><span style="font-weight: 400;">In addition, POSCO managed to reduce investment funds and secure cost competitiveness by designing and constructing 7CGL’s core facilities based on accumulated facility technologies and operating know-how. The 7CGL is POSCO&#8217;s 12th plant exclusively for automotive steel sheets, and POSCO aims to sell 10 million tons of automotive steel in 2018 globally.  </span></p>
<h2><b>8. Setting new records with high manganese</b></h2>
<p><span style="font-weight: 400;">POSCO became the first company in the world to commercialize the technology for producing high manganese using fusible ferroalloys. The technology took KRW 5.5 billion of research and development costs and four years to complete.</span></p>
<div id="attachment_13493" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/High-Manganese.jpg" target="_blank" rel="noopener"><img class="wp-image-13493" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/High-Manganese.jpg" alt="Manganese. " width="600" height="291" /></a><p class="wp-caption-text">POSCO is the first company in the world to commercialize its high manganese production technology. (Source: <a href="http://www.eramet.com/en/our-activities/extracting-generating-value/manganese/our-products/mma-high-manganese-lumpy-ore" target="_blank" rel="noopener">Eramet</a>)</p></div>
<p><span style="font-weight: 400;">The core part of POSCO&#8217;s high manganese production process is PosLM (POSCO Liquid Manganese), a special holding furnace that stores manganese ferroalloys in a fusible state. POSCO’s technology <a href="https://newsroom.posco.com/en/posco-cuts-production-time-half-manganese-steel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">reduces the production time</a> for high manganese steel by more than 50 percent as well as increases slab production efficiency. PosLM was jointly researched and developed by the Institute of Technology and POSCO M-tech. </span></p>
<h2><b>9. Bringing home the lithium </b></h2>
<p><span style="font-weight: 400;">On February 7, POSCO opened its <a href="https://newsroom.posco.com/en/steel-company-changing-rechargeable-battery-industry/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener">PosLX</a> (POSCO Lithium Extraction) plant with an annual capacity of 2,500 tons. The plant is the first plant in Korea capable of commercial lithium production. The technology took 7 years to perfect, but it was well worth it. The production process for high purity lithium now takes just 3 months, compared to the previous 12 to 18 months. </span></p>
<div id="attachment_13494" style="width: 610px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Lithium.jpg" target="_blank" rel="noopener"><img class="wp-image-13494" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Lithium.jpg" alt="Mounds of lithium salts." width="600" height="400" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Lithium.jpg 900w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Lithium-800x533.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Lithium-768x512.jpg 768w" sizes="(max-width: 600px) 100vw, 600px" /></a><p class="wp-caption-text">POSCO is making lithium extraction more efficient and sustainable. (Source: <a href="http://www.mining.com/web/is-the-lithium-bubble-about-to-burst/" target="_blank" rel="noopener">Mining</a>)</p></div>
<p><span style="font-weight: 400;">In the past, Korean manufacturers imported the entire quantity of lithium they needed. With POSCO’s PosLX plant, partners now have access to a local supply of lithium. Moreover, POSCO plans to use lithium phosphate extracted from wasted secondary batteries as raw materials, in keeping with the company’s sustainability standards. </span></p>
<p><span style="font-weight: 400;">POSCO will continue building on a successful 2017 in the new year, by tackling new challenges and continuing to provide its partners with customized and optimal solutions in all business areas. </span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of </span><a href="http://hitechbuildingsolution.com/construction-materials/new-materials-for-building-construction/" target="_blank" rel="noopener"><span style="font-weight: 400;">Hitech Building Solutions</span></a><span style="font-weight: 400;">.</span><b></b></p>
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				<title>Materials Matter: Why Steel Beats Aluminum in the Sustainability Debate</title>
				<link>https://newsroom.posco.com/en/materials-matter-steel-beats-aluminum-sustainability-debate/</link>
				<pubDate>Fri, 22 Dec 2017 17:54:21 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[POSCO Reports]]></category>
		<category><![CDATA[advanced high strength steel]]></category>
		<category><![CDATA[AHSS]]></category>
		<category><![CDATA[alternative fuel]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[asphalt sustainability]]></category>
		<category><![CDATA[auto industry]]></category>
		<category><![CDATA[automakers]]></category>
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		<category><![CDATA[cars]]></category>
		<category><![CDATA[dow jones sustainability indicies]]></category>
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		<category><![CDATA[electric vehicle forum]]></category>
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		<category><![CDATA[vehicle]]></category>
		<category><![CDATA[World Auto Steel]]></category>
									<description><![CDATA[There is a general consensus within the automotive industry that favors electric vehicles (EVs) as the most feasible solution to decreasing greenhouse gas]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">There is a general consensus within the automotive industry that favors electric vehicles (EVs) as the most feasible solution to decreasing greenhouse gas (GHG) emissions. For the integration of EVs into the existing fleet of cars to happen fast and in significant numbers, automakers have to optimize the range of their EVs. With the current technological limitations in electric motors and batteries, carmakers are collectively seeking lighter materials for maximum range.</span></p>
<div id="attachment_13419" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicles.jpg" target="_blank" rel="noopener"><img class="wp-image-13419 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Electric-Vehicles.jpg" alt="Electric vehicles charging at a charging station." width="640" height="480" /></a><p class="wp-caption-text">More and more automakers are adding EVs to their fleet. (Source: Engineering and Technology)</p></div>
<p><span style="font-weight: 400;">While all this sounds promising for the environment, EVs don’t automatically translate into lower GHG emissions. </span><a href="http://www.worldautosteel.org/" target="_blank" rel="noopener"><span style="font-weight: 400;">According to World Auto Steel</span></a><span style="font-weight: 400;"> (WAS), the emissions from vehicle production will be greater than the amount of emissions from driving. As such, it is becoming increasingly important for manufacturers, policymakers and consumers alike to view material options by considering its </span><a href="https://newsroom.posco.com/en/taking-life-cycle-approach-automotive-environmental-policy/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">life cycle assessment</span></a><span style="font-weight: 400;"> (LCA). </span></p>
<h2><b>World Auto Steel Case Study</b></h2>
<p><span style="font-weight: 400;">WAS conducted a </span><a href="http://www.worldautosteel.org/life-cycle-thinking/case-studies/battery-electric-vehicle-life-cycle-energy-aluminium-vs-ahss/" target="_blank" rel="noopener"><span style="font-weight: 400;">case study</span></a><span style="font-weight: 400;"> in which they compared two popular lightweight materials for EVS; aluminum and </span><a href="https://newsroom.posco.com/en/5-reasons-ahss-tops-market-lightweight-auto-materials/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">Advanced High-Strength Steel</span></a><span style="font-weight: 400;"> (AHSS). The study followed the University of California Santa Barbara Automotive Energy &amp; GHG Model (UCSB Model) for a comprehensive analysis of each material’s total energy use throughout its entire life cycle, from production to end of life recycling. For the study, WAS examined 1,000,000 BEVs of equal range that were made up of either entirely aluminum or AHSS.</span></p>
<div id="attachment_13420" style="width: 778px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Energy-Savings.png" target="_blank" rel="noopener"><img class="wp-image-13420 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Energy-Savings.png" alt="World Auto Steel’s analysis of energy requirements for aluminum and AHSS BEVs." width="768" height="213" /></a><p class="wp-caption-text">BEVs made of AHSS require over 15 percent less energy than aluminum cars. (Source: World Auto Steel)</p></div>
<p><span style="font-weight: 400;">The study found that automakers can make over 17 percent more BEVs made of AHSS than aluminum BEVs with the same amount of energy. In other words, with the energy it takes to make 1 million aluminum BEVs, automakers can make 1.17 million AHSS BEVs. </span></p>
<h2><b>Why is AHSS More Energy Efficient? </b></h2>
<p><span style="font-weight: 400;">Aluminum production requires 8 times more energy per kilogram than steel production because the production process of aluminum is much more complicated and involves more steps than steel production. The aluminum BEVs in the study used up 30 percent more energy than those made from AHSS throughout its entire life cycle. Plus steel is 100 percent recyclable and can be reused almost indefinitely.</span></p>
<p>&nbsp;</p>
<div id="attachment_13421" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Life-Cycle-Assessment.png" target="_blank" rel="noopener"><img class="wp-image-13421 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Life-Cycle-Assessment-1024x728.png" alt="A chart shows the various points of emissions output in the life cycle of a vehicle." width="640" height="455" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Life-Cycle-Assessment.png 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Life-Cycle-Assessment-800x569.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Life-Cycle-Assessment-768x546.png 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">There are many sources of emissions output involved in the entire life cycle of a vehicle. (Source: World Auto Steel)</p></div>
<p><span style="font-weight: 400;">This poses a serious need to reexamine existing policies and regulations that only seek to reduce tailpipe emissions. By also taking into account emissions from the production of materials all the way to how a car is disposed at the end of its life cycle, automakers can grasp a better picture of the real impact of their choices on the environment. </span></p>
<h2><b>A Sustainable Choice </b></h2>
<p><span style="font-weight: 400;">As a solution-providing partner for automakers, steelmaker POSCO designed the perfect AHSS for cars that is lightweight, extremely strong, highly formable and environmentally friendly. POSCO GIGA STEEL belongs to the highest category for tensile strength of </span><a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/" target="_blank" rel="noopener"><span style="font-weight: 400;">greater than 1GPa</span></a><span style="font-weight: 400;"> (Gigapascal). It can withstand more than 100 kg of force per square millimeter, making it </span><a href="https://newsroom.posco.com/en/3-reasons-posco-giga-steel-ideal-automakers/" target="_blank" rel="noopener"><span style="font-weight: 400;">3 times stronger</span></a><span style="font-weight: 400;"> than aluminum. It is also 3.5 times cheaper than aluminum and 2.1 times cheaper to manufacture. </span></p>
<p><strong>SEE ALSO: <a href="https://newsroom.posco.com/en/infographic-driving-future-posco-giga-steel/" target="_blank" rel="noopener">Infographic: Driving the Future with POSCO GIGA STEEL</a></strong></p>
<div id="attachment_13423" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL.jpg" target="_blank" rel="noopener"><img class="wp-image-13423 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-1024x433.jpg" alt="Rolls of POSCO GIGA STEEL in a steel mill." width="640" height="271" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL.jpg 1300w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">POSCO GIGA STEEL is three times stronger than aluminum.</p></div>
<p><span style="font-weight: 400;">In 2016, POSCO sold </span><a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">9 million tons</span></a><span style="font-weight: 400;"> of steel sheets for cars, making up 10 percent of the entire global automotive market for steel sheets. POSCO GIGA STEEL was designed to further improve the performance and efficiency of POSCO’s auto partners around the world. As the auto industry heads towards a future where environmentally-friendly EVs become the norm, POSCO will strive to equip its auto partners with the materials and tools necessary to stay ahead and competitive.</span></p>
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				<title>Top 5 Holiday Gifts that will WOW Manufacturers</title>
				<link>https://newsroom.posco.com/en/top-5-holiday-gifts-will-wow-manufacturers/</link>
				<pubDate>Tue, 19 Dec 2017 18:41:00 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
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		<category><![CDATA[steel products]]></category>
		<category><![CDATA[steel sculpture]]></category>
		<category><![CDATA[steel surgical tools]]></category>
		<category><![CDATA[steel watch]]></category>
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		<category><![CDATA[vehicle chassis]]></category>
		<category><![CDATA[watch]]></category>
									<description><![CDATA[There’s less than a week to go to get everyone’s presents ready for the holidays. While everyone seems to be thinking up the perfect gifts for family and]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">There’s less than a week to go to get everyone’s presents ready for the holidays. While everyone seems to be thinking up the perfect gifts for family and friends, the Steel Wire presents the top 5 gifts… for manufacturers! We’ll be looking back on 2017 to pick the hottest gifts for manufacturers to start the new year equipped and ready. </span></p>
<h2><b>POSCO GIGA STEEL &#8211;  For Automakers</b></h2>
<p><a href="https://newsroom.posco.com/en/posco-giga-steel-increases-strength-improves-safety-autos/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">POSCO GIGA STEEL</span></a><span style="font-weight: 400;"> is like the iPhone X or the latest Xbox or PlayStation for automakers. It’s the newest, hottest must-have item for any type of car. Automakers are constantly working to lightweight their vehicles without compromising strength to meet increasingly stringent safety and environmental regulations. In order to offer its auto partners the ultimate solution, POSCO developed POSCO GIGA STEEL, an advanced high-strength steel (AHSS) that comes in </span><a href="https://newsroom.posco.com/en/posco-giga-steel-opens-door-future-auto-industry/%20%20%20?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">6 different types</span></a><span style="font-weight: 400;"> for a variety of applications in vehicles. </span></p>
<div id="attachment_13401" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL.png" target="_blank" rel="noopener"><img class="wp-image-13401" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL.png" alt="A car chassis made of different types of POSCO GIGA STEEL" width="640" height="384" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL.png 1000w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-800x480.png 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/POSCO-GIGA-STEEL-768x461.png 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">POSCO GIGA STEEL can be applied to different parts of a vehicle chassis. (Source: <a href="https://media.group.renault.com/global/en-gb" target="_blank" rel="noopener">Renault Samsung</a>)</p></div>
<p><span style="font-weight: 400;">Applying AHSS, including POSCO GIGA STEEL, resulted in a </span><a href="http://www.poscopac.com/eng/sub02/05_01.php" target="_blank" rel="noopener"><span style="font-weight: 400;">26 percent</span></a><span style="font-weight: 400;"> reduction in the total weight of a vehicle. Not only that, POSCO GIGA STEEL </span><a href="https://newsroom.posco.com/en/posco-giga-steel-offers-solutions-evolving-auto-industry/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">emits about 10 kg less carbon emissions</span></a><span style="font-weight: 400;"> than aluminum from a </span><a href="https://newsroom.posco.com/en/taking-life-cycle-approach-automotive-environmental-policy/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">life cycle analysis</span></a><span style="font-weight: 400;"> (LCA) viewpoint. Plus, POSCO GIGA STEEL is about 2.1 to 3.5 times less expensive than alternative options like aluminum. It’s no surprise that leading automakers like </span><a href="https://newsroom.posco.com/en/posco-giga-steel-goes-beyond-limits-traditional-lightweight-materials/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">Renault Samsung</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/ask-expert-posco-giga-steel-frames-g4-rexton/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">Ssangyong Motors</span></a><span style="font-weight: 400;"> and </span><a href="https://newsroom.posco.com/en/gm-korea-posco-partnership-innovation/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">GM Korea</span></a><span style="font-weight: 400;"> use POSCO GIGA STEEL, proving it to be the all-time favorite gift for automakers. </span></p>
<h2><b>PosMAC- For Photovoltaic Structure Manufacturers</b></h2>
<p><span style="font-weight: 400;">Solar energy is the fastest growing source of renewable energy in the world, according to the <a href="https://www.iea.org/publications/renewables2017/" target="_blank" rel="noopener">International Energy Agency (IEA)</a>. </span><span style="font-weight: 400;">In India, solar electricity generation capacity quadrupled from 2014 to 2017 as it is the cheapest form of alternative fuel in the country. The government also plans to back the industry with USD 100 billion in investments. India is one of many countries looking to solar energy to meet their country’s environmental goals and stimulate the economy.</span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/YZHMRDeuDa0?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">As a result, photovoltaic (PV) structure manufacturers around the world are working to keep up with the growing demand and gain a competitive edge with high-quality products. </span><a href="https://newsroom.posco.com/en/poscos-posmac-leads-new-generation-specialized-steel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">PosMAC</span></a><span style="font-weight: 400;"> is ideal for PV structures because it is highly corrosion resistant and cost-effective. Not only is the material itself lower in costs compared to other materials, PosMAC ensures a long lifecycle, decreasing maintenance costs to give manufacturers an added competitive edge. For such manufacturers, POSCO PosMAC steel is the perfect gift. </span></p>
<h2><b>Magnesium- For Electronics Manufacturers</b></h2>
<p><span style="font-weight: 400;">Magnesium is a common material in electronic devices such as laptops and smartphones. Magnesium is the perfect gift for electronics manufacturers such as </span><a href="https://newsroom.posco.com/en/lg-gram-magnesium-alloy/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">LG </span></a><span style="font-weight: 400;">and </span><a href="https://newsroom.posco.com/en/posco-develops-magnesium-sheets-samsungs-ultra-light-notebook-9-series/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">Sa</span></a><a href="https://newsroom.posco.com/en/posco-develops-magnesium-sheets-samsungs-ultra-light-notebook-9-series/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">msung</span></a><span style="font-weight: 400;">, as their competitiveness lies in delivering the most versatile, lightweight and convenient devices to their customers. </span></p>
<div id="attachment_13403" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Samsung-Notebook-9.jpg" target="_blank" rel="noopener"><img class="wp-image-13403" src="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Samsung-Notebook-9.jpg" alt="A hand is shown holding the Samsung Notebook 9, a possible holiday gift" width="640" height="427" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/12/Samsung-Notebook-9.jpg 970w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Samsung-Notebook-9-800x534.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/12/Samsung-Notebook-9-768x512.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">The Samsung Notebook 9 is one of the lightest laptops available. (Source: <a href="https://www.cnet.com/products/samsung-notebook-9-15-inch-2017/review/" target="_blank" rel="noopener">CNET</a>)</p></div>
<p><span style="font-weight: 400;">Magnesium is also increasingly finding its way into the automotive industry, especially for electric vehicles (EVs), as magnesium plates and other parts allow automakers to further reduce the weight of the car. Magnesium will likely be the perfect gift for that manufacturer who is thinking ahead and always experimenting new ways to improve future models of their cars. </span></p>
<h2><b>Hyper NO- EV Manufacturers</b></h2>
<p><span style="font-weight: 400;">The market for EVs is one of the fastest growing, expected to expand from </span><a href="https://newsroom.posco.com/en/electrical-steel-make-ev-motors/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">USD 27.84 billion in 2016 to USD 38.98 billion by 2021</span></a><span style="font-weight: 400;">, at a compound annual growth rate (CAGR) of 7 percent. Much of the success of EVs lies in its motors that will determine the EV’s efficiency, performance and feasibility for wide-spread use. As such, POSCO came up with the perfect gift for EV manufacturers &#8211; the Hyper NO.</span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/h5iMGle5fPc?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">Hyper NO is a type of electrical steel used to make electric motors. POSCO’s new technology increases the magnetic flux density and reduces core loss of electric motors, making it the perfect gift for electric motor manufacturers looking for ultimate efficiency. </span></p>
<h2><b>Stainless Steel Products- For Everyone</b></h2>
<p><span style="font-weight: 400;">There are some gifts that satisfy just about everyone, like a gift card for the movies or the nearest cafe. It’s not super special, but it’s a safe and sure choice for anyone as it is practical and functional. </span></p>
<p><span style="font-weight: 400;">Stainless steel is the ultimate gift for manufacturers as it’s one of the most widely-used materials in the world for a variety of products including </span><a href="https://newsroom.posco.com/en/saving-lives-surgical-stainless-steel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">surgical tools</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/need-know-stainless-steel-wristwatch/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">watches</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/many-stainless-steels-food-industrys-many-needs/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">kitchenware</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/stainless-steel-adds-strength-beauty/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">buildings</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/time-clean-pipes-stainless-steel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">pipes</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.posco.com/en/capturing-fluidity-life-ribbons-steel-interview-gil-bruvel/?utm_source=blog&amp;utm_medium=social" target="_blank" rel="noopener"><span style="font-weight: 400;">artistic sculptures</span></a><span style="font-weight: 400;"> and plenty more. It’s literally the foundation of cities and communities all over the world, and without it, the world would not have the most basic systems in place today. Moreover, stainless steel’s non-corrosive and 100 percent recyclable characteristics make it one of the best gifts for every kind of manufacturer. </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/wVZwj-s7M7o?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">No matter the type, there is a perfect gift for every manufacturer with steel. POSCO will make sure to provide even more customized and innovative solutions for its partners and continue to “keep on giving” in the new year. </span></p>
<p>&nbsp;</p>
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				<title>How POSCO’s Magnesium Plates Give a Lightweight Advantage</title>
				<link>https://newsroom.posco.com/en/poscos-magnesium-plates-give-lightweight-advantage/</link>
				<pubDate>Fri, 29 Sep 2017 14:04:29 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Business]]></category>
		<category><![CDATA[achievement]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[automakers]]></category>
		<category><![CDATA[cars]]></category>
		<category><![CDATA[Electric Vehicle]]></category>
		<category><![CDATA[fuel efficiency]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[magnesium]]></category>
		<category><![CDATA[magnesium plate]]></category>
		<category><![CDATA[POSCO]]></category>
		<category><![CDATA[weight reduction]]></category>
									<description><![CDATA[The Korean Society of Automotive Engineers (KSAE) held its 2017 KSAE Baja/Formula/EV tournament for university students on August 10~12. From all over Korea,]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">The </span><a href="http://jajak.ksae.org/eng/intro.php" target="_blank" rel="noopener"><span style="font-weight: 400;">Korean Society of Automotive Engineers</span></a><span style="font-weight: 400;"> (KSAE) held its 2017 KSAE Baja/Formula/EV tournament for university students on August 10~12. From all over Korea, 180 teams took part in 4 major categories of competition: Baja (off-road racing), Formula (on-road racing), Electric Vehicle and Technology. Take a look at the video below for highlights from this year’s event. </span></p>
<p><iframe width="500" height="281" src="https://www.youtube.com/embed/x_vYEKGGjKM?feature=oembed" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe></p>
<p><span style="font-weight: 400;">As major automakers around the globe are investing in and developing electric vehicles (EV), there was much anticipation and attention focused on the EV category and its top winners the Tuning X team of Soeyeong University. A major factor in the team’s achievement was the application of POSCO’s magnesium plates for the car body instead of aluminum, something the team had never done before. </span></p>
<div id="attachment_12931" style="width: 690px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team.jpg" target="_blank" rel="noopener"><img class="wp-image-12931" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team.jpg" alt="The Tuning X Team take home the Excellence Award for the electric vehicle category" width="680" height="383" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team.jpg 960w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team-800x450.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Tuning-X-Team-768x432.jpg 768w" sizes="(max-width: 680px) 100vw, 680px" /></a><p class="wp-caption-text">The Tuning X Team take home the Excellence Award for the electric vehicle category</p></div>
<p><span style="font-weight: 400;">The Steel Wire talked to Professor Yoon Jae-Gon, who led 10 members of the Tuning X to victory, to get an in-depth look into the winning electric vehicle. </span></p>
<h2><b>The Secret to Tuning X’s Success</b></h2>
<p><span style="font-weight: 400;">Like all other major automakers in the world, the biggest obstacle for the Tuning X team was lightweighting their electric vehicle, without compromising the performance of its battery. </span></p>
<p><span style="font-weight: 400;">Yoon said, “Electric cars are the future of the auto industry, but batteries have a short driving distance, so manufacturers are making batteries bigger and heavier (about 200 ~ 500kg). Despite these efforts, current electric vehicles weigh hundreds of kilograms and cannot go over several hundred kilometers on one charge.”</span></p>
<p><span style="font-weight: 400;">The motor engine is central to any electric vehicle. For the Tuning X team, they used an AC electric motor which requires a controller, adding more weight to the car. Thus, weight reduction from other sources was absolutely necessary. </span></p>
<p><span style="font-weight: 400;">How did the team make up for the extra weight?</span></p>
<p><span style="font-weight: 400;">“We applied magnesium plates for weight reduction to the floor, side, and rear panel of the EV cabin. POSCO’s technical seminars and the production skill training played a vital role. Through this preliminary training, we were able to reduce the number of trials and errors, produce the car in time and end up with the best results possible,” explained Yoon. </span></p>
<div id="attachment_12929" style="width: 690px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en//wp-content/uploads/2017/09/POSCO’s-Manganese-Plate.jpg" target="_blank" rel="noopener"><img class="wp-image-12929" src="https://newsroom.posco.com/en//wp-content/uploads/2017/09/POSCO’s-Manganese-Plate-1024x575.jpg" alt="POSCO’s magnesium plate applied to the internal, driver side of the vehicle" width="680" height="382" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/POSCO’s-Manganese-Plate-1024x575.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/POSCO’s-Manganese-Plate-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/POSCO’s-Manganese-Plate-800x449.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/POSCO’s-Manganese-Plate-768x431.jpg 768w" sizes="(max-width: 680px) 100vw, 680px" /></a><p class="wp-caption-text">POSCO’s magnesium plate applied to the internal, driver side of the vehicle</p></div>
<p><span style="font-weight: 400;">The team had previously used aluminum, another popular lightweight material, but with the new magnesium plates, they achieved a 5 kilogram weight reduction, from 177 kilograms to 172 kilograms. Yoon added, “Magnesium also showed the same processability as aluminum, and did not require professional processing methods.”</span></p>
<p><span style="font-weight: 400;">Even as the champions, the team will work on improvements for next year, as defending champions. Their plans include increasing the use of magnesium. Yoon remarked, “If we have a chance, I would like to increase the use of magnesium by using the plates as a base and applying it to the mainframe, knuckle and road wheel in the future.”</span></p>
<h2><b>The Significance of Magnesium Applications In the Auto Industry</b></h2>
<p><span style="font-weight: 400;">According to Professor Yoon, lightweighting is a trend that is here to stay, especially with the rise of electric vehicles as the next-generation cars. The automotive industry accounts for nearly 25 percent of all greenhouse gas (GHG) emissions in the transportation sector and will face increasing emission reduction policies as countries try to battle climate change. </span></p>
<p><span style="font-weight: 400;">Lightweighting has numerous benefits in this regard, including increased fuel efficiency, reduced CO2 emissions, improved braking performance, increased acceleration, road protection, increased comfort, increased mileage and environmental sustainability. </span></p>
<p><span style="font-weight: 400;">Companies started off working to improve internal combustion engines, and the goal was to improve fuel efficiency through downsizing and the use of high-strength steels. Now, they are going further and pairing lightweight materials with electric batteries-the next-generation power source. </span></p>
<div id="attachment_12932" style="width: 690px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Charging-Station.jpg" target="_blank" rel="noopener"><img class="wp-image-12932" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Charging-Station-1024x669.jpg" alt="An electric vehicle charges at a newly-opened charging station in downtown Michigan" width="680" height="444" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Charging-Station-1024x669.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Charging-Station-800x523.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Charging-Station-768x502.jpg 768w" sizes="(max-width: 680px) 100vw, 680px" /></a><p class="wp-caption-text">An electric vehicle charges at a newly-opened charging station in downtown Michigan (Source: <a href="http://www.mlive.com/news/kalamazoo/index.ssf/2011/04/electric_vehicle_charging_stat.html" target="_blank" rel="noopener">Michigan Live</a>)</p></div>
<p><span style="font-weight: 400;">“The weight of the vehicle has the most direct effect on fuel consumption. The way to reduce the weight of the vehicle is to reduce the thickness of each part and to modularize the parts, but the most effective way is to lighten the parts through innovative materials. Aluminum, magnesium, and composites are important lightweight materials, and double magnesium alloys and composite materials can be positioned as future lightweight technology materials by improving the reliability of collapse characteristics, achieving economic manufacturing and assembly costs.”</span></p>
<p><span style="font-weight: 400;">“In addition, the magnesium alloy has been widely used in various fields such as transportation, aerospace, medical care and leisure with its wide marketability. With its light weight, it is possible to install additional safety devices that protect the safety of the driver and will be able to reduce social costs at the same time.” Added Yoon. </span></p>
<p><span style="font-weight: 400;">“I think that the most important advantage among the various advantages is the environmental contribution. This is because it is possible to reduce gas emissions during the manufacturing process of magnesium alloys and through improved fuel efficiency by lightweighting vehicles.”</span></p>
<p><span style="font-weight: 400;">Professor Yoon and the Tuning X Team have high expectations for magnesium as a lightweight material of the future. The team will incorporate more magnesium into their upcoming model, and Yoon believes magnesium has the potential to provide effective lightweighting solutions to more and more automakers in the near future. </span></p>
<p><span style="font-weight: 400;">POSCO will continue to support future automakers as well. Since 2016, POSCO has been supplying magnesium plates and extruded materials free of charge to the winners of the Formula and EV categories. Besides materials, POSCO provides training to make it easier for students to work with and magnesium materials to their cars. POSCO will continue to support student teams to build industry-academia collaborations and provide even more opportunities for students who are the car makers of tomorrow.</span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of </span><a href="http://www.fstotal.com/the-stuttgart-approach-two-teams-two-winners/#prettyPhoto" target="_blank" rel="noopener"><span style="font-weight: 400;">FS Total</span></a><span style="font-weight: 400;">.</span></p>
<p>&nbsp;</p>
<p><strong><a href="https://newsroom.posco.com/en/subscribe/" target="_blank" rel="noopener"><b>Don</b><b><span lang="EN-US">’</span></b><b>t miss any of the exciting stories from The Steel Wire </b><b><span lang="EN-US">–</span></b><b> subscribe via email today</b></a>.</strong></p>
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				<title>POSCO Participates in the 2017 China International Auto Products Expo</title>
				<link>https://newsroom.posco.com/en/posco-participates-2017-china-international-auto-products-expo/</link>
				<pubDate>Tue, 26 Sep 2017 15:47:45 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[automakers]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[automotive steel]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[CIAPE]]></category>
		<category><![CDATA[electric]]></category>
		<category><![CDATA[Lee Jeong-hae]]></category>
		<category><![CDATA[lightweight]]></category>
		<category><![CDATA[manufacturing]]></category>
		<category><![CDATA[POSCO GIGA STEEL]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[stainless steel]]></category>
		<category><![CDATA[Sungwoo Hitech Yancheng]]></category>
									<description><![CDATA[POSCO took part in the China International Auto Products Expo (CIAPE), which was held at the National Exhibition and Conference Center in Shanghai from]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">POSCO took part in the China International Auto Products Expo (CIAPE), which was held at the National Exhibition and Conference Center in Shanghai from September 21st to the 23rd. </span></p>
<p><span style="font-weight: 400;">CIAPE is the largest automotive parts expo in China, and has been sponsored by China’s Ministry of Commerce since 2008. As many as 200,000 people participate in the event, including over 2100 companies around the world to exhibit various automotive products. On display this year were various electric vehicles, components, electronics and automotive parts and manufacturing facilities.</span></p>
<p><span style="font-weight: 400;">POSCO actively promoted POSCO GIGA STEEL at its exhibition booth where visitors browsed various automotive parts made of GIGA STEEL. Visitors were especially impressed with POSCO GIGA STEEL’s lightweight, cost-efficient and high-performance qualities, as well as POSCO’s production technologies.</span></p>
<p><span style="font-weight: 400;">Throughout the expo, POSCO introduced practical applications of its products including wire rods for automobiles, electrical steel sheets, stainless steel for various uses as well. Various automakers and parts makers could also experience POSCO’s steel mills and production processes through VR technology.</span></p>
<p>A total of 1,583 people visited POSCO’s booth over the 3-day period to browse the electrical sheets, wire rods and stainless steel products as well as automotive steel plates. In particular, as many as 1,020 people flocked to the GIGA STEEL Experience Zone where they could compare the hardness, weight and thickness of aluminum and GIGA STEEL.</p>
<p>POSCO also held 71 meetings with 188 potential customers from various sectors, including automakers and parts makers in China and promoted its GIGA STEEL and automotive World Premium Products (WPP) to potential business partners.</p>
<p>One of the visitors was Lee Jeong-hae, CEO of Sungwoo Hitech Yancheng. He said, &#8220;I was able to learn that GIGA STEEL is more effective in reducing weight than aluminum. I am truly looking forward to seeing more automakers use GIGA STEEL instead of aluminum.&#8221;</p>
<p><span style="font-weight: 400;">This was the first time POSCO attended the event, and hopes to use it to create momentum for increasing the sales of its World Premium steel products and automotive materials, and to expand its network of partners in China. </span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of </span><a href="http://cme-shanghai.com/cme-2017" target="_blank"><span style="font-weight: 400;">CME Shanghai</span></a><span style="font-weight: 400;">.</span></p>
<p>&nbsp;</p>
<p><strong><a href="https://newsroom.posco.com/en/subscribe/" target="_blank"><b>Don</b><b><span lang="EN-US">’</span></b><b>t miss any of the exciting stories from The Steel Wire </b><b><span lang="EN-US">–</span></b><b> subscribe via email today</b></a>.</strong></p>
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				<title>Transforming Lives with Exoskeletons</title>
				<link>https://newsroom.posco.com/en/transforming-lives-exoskeletons/</link>
				<pubDate>Fri, 15 Sep 2017 18:18:20 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[Bionic Power Inc]]></category>
		<category><![CDATA[carbon]]></category>
		<category><![CDATA[durability]]></category>
		<category><![CDATA[exoskeleton]]></category>
		<category><![CDATA[futuristic]]></category>
		<category><![CDATA[injuries]]></category>
		<category><![CDATA[lightweight]]></category>
		<category><![CDATA[New Atlas]]></category>
		<category><![CDATA[steel technology]]></category>
		<category><![CDATA[strength]]></category>
									<description><![CDATA[New robotic exoskeletons are helping people with disabilities, paralysis and injuries, allowing them to walk again and stave off secondary injuries from]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">New robotic exoskeletons are helping people with disabilities, paralysis and injuries, allowing them to walk again and stave off secondary injuries from prolonged sitting. </span></p>
<p><span style="font-weight: 400;">Imagine, people with disabilities, after being told they may never walk again, find they can not only walk, but also cover a mile in an hour. </span></p>
<p><span style="font-weight: 400;">Or, a worker with a physically demanding job who lifts and carries loads of weight every day can wear a suit that does the bulk of the lifting for them. Consider the corresponding change in productivity and morale!</span></p>
<p><span style="font-weight: 400;">With AI, these scenarios are a reality.</span></p>
<h2><b>Human Exoskeletons and Where They are Applicable</b></h2>
<p><span style="font-weight: 400;">One robotic exoskeleton, </span><a href="http://www.suitx.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">SuitX</span></a><span style="font-weight: 400;">, has the technology that allows users with lower-body disabilities to cover a mile in an hour. This suit is lightweight, controlled by motors at the hips and knees that move the foot supports. The user wears a backpack battery that will last up to eight hours, and controls the suit with buttons placed on crutches.</span></p>
<div id="attachment_12843" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Phoenix-Exoskeleton.jpg" target="_blank" rel="noopener"><img class="wp-image-12843" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Phoenix-Exoskeleton-1024x677.jpg" alt="A man walks with the help of the the Phoenix exoskeleton developed by SuitX" width="800" height="529" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Phoenix-Exoskeleton.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Phoenix-Exoskeleton-800x529.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/The-Phoenix-Exoskeleton-768x508.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">A man walks with the help of the Phoenix exoskeleton developed by SuitX. (Source: <a href="https://www.instagram.com/p/BIGmmJpA-L_/?hl=en" target="_blank" rel="noopener">Instagram</a>)</p></div>
<p><span style="font-weight: 400;">Another exoskeleton, the </span><a href="http://rewalk.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">ReWalk</span></a><span style="font-weight: 400;">, is commercially available in the United States. It is strapped onto the user’s body over his or her clothing, again using electric motors for power. Sensors assist in movement, which the user controls through a wrist-worn communicator.</span></p>
<div id="attachment_12841" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton.jpg" target="_blank" rel="noopener"><img class="wp-image-12841" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton-1024x556.jpg" alt="Claire L. uses a ReWalk exoskeleton to complete a race" width="800" height="435" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton-1024x556.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton-800x435.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton-768x417.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Claire-L.-Using-a-ReWalk-Exoskeleton.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">Claire L.uses a ReWalk exoskeleton to complete a race (Source: <a href="http://rewalk.com/gallery-2/" target="_blank" rel="noopener">ReWalk</a>)</p></div>
<p><span style="font-weight: 400;">Similar technology can be used for exoskeletons in an industrial or military application. Workers and soldiers can wear human exoskeletons to gain an instant boost in strength and stamina, lifting far more than they could heft without the robotic help.</span></p>
<h2><b>The Application of AI</b></h2>
<p><span style="font-weight: 400;">Alexa, Amazon’s artificial intelligence (AI), is practically a member of the family in many households, especially across the U.S. Alexa stocks up on pantry essentials, shares the latest news, gives weather updates and even plays games. But now, she’s stepping into an all-new role that will truly transform people’s lives, beyond household assistance.</span></p>
<p><a href="http://www.bioniklabs.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Bionik Laboratories</span></a><span style="font-weight: 400;"> has integrated Alexa to its lower-body exoskeleton. This means that to move, users can simply issue a voice command like, “Alexa, take a step.”</span></p>
<div id="attachment_12840" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/ARKE-Exoskeleton.jpg" target="_blank" rel="noopener"><img class="wp-image-12840" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/ARKE-Exoskeleton.jpg" alt="The ARKE&#x2122; Exoskeleton by Bionik Laboratories is now in the clinical stage of development." width="800" height="600" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/ARKE-Exoskeleton.jpg 900w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/ARKE-Exoskeleton-800x600.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/ARKE-Exoskeleton-768x576.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">ARKE<img src="https://s.w.org/images/core/emoji/11/72x72/2122.png" alt="™" class="wp-smiley" style="height: 1em; max-height: 1em;" /> Exoskeleton by Bionik Laboratories (Source: <a href="http://www.bioniklabs.com/research-development/arke" target="_blank" rel="noopener">Bionik Laboratories</a>)</p></div>
<p><span style="font-weight: 400;">Adding AI to exoskeleton controls can potentially help users become familiar with the device. Users may face a steep learning curve with sensors, communicators, and putting it all together to move with an exoskeleton. With the application of AI, however, voice commands get the process started more seamlessly, until users are confident to take over control without Alexa’s help.</span></p>
<p><span style="font-weight: 400;">While AI-controlled exoskeletons are still in the early stages of testing, the concept holds a lot of promise for enabling greater independence for people who need mobility assistance.</span></p>
<h2><b>Comparing Exoskeleton Materials</b></h2>
<p><span style="font-weight: 400;">While exoskeletons might seem futuristic, it does not mean that they are made from futuristic alloys and newly invented materials. </span></p>
<p><span style="font-weight: 400;">Manufacturers are looking for several things from an exoskeleton material: strength, durability and cost effectiveness. Whether AI-assisted or not, exoskeletons are made from a variety of traditionally used materials; typically, carbon, aluminum, or steel.</span></p>
<p><span style="font-weight: 400;">Some manufacturers may choose carbon for lightweight parts, as this material is not as hefty as steel or aluminum. Steel is the heaviest of all of those materials, but with a powered exoskeleton, the weight may not matter as much, as the machine will be lifting itself.</span></p>
<p><span style="font-weight: 400;">Aluminum is durable, but not as resistant to damage as steel. Being an inexpensive material, aluminum might seem attractive to manufacturers at first, but that lower price tag comes with a diminished lifetime in comparison to steel.</span></p>
<p><span style="font-weight: 400;">Carbon is about as damage-resistant as aluminum, but holds less stiffness against weight. Carbon is also generally brittle, so if it faces damage, it may crack and completely break, rather than denting (or being unaffected). High-end carbon can be expensive, potentially driving up the cost of an exoskeleton made with this material.</span></p>
<div id="attachment_12842" style="width: 810px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Exoskeletons-for-Different-Uses.jpg" target="_blank" rel="noopener"><img class="wp-image-12842" src="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Exoskeletons-for-Different-Uses-1024x683.jpg" alt="Four different types of exoskeletons for workers and military personnel hang on display." width="800" height="533" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/09/Exoskeletons-for-Different-Uses-1024x683.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Exoskeletons-for-Different-Uses-800x533.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/09/Exoskeletons-for-Different-Uses-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p class="wp-caption-text">Different types of exoskeletons (Source: <a href="https://www.wired.com/2015/04/try-new-exoskeleton-construction-workers/" target="_blank" rel="noopener">Wired</a>)</p></div>
<p><span style="font-weight: 400;">Steel, therefore, is very popular for creating exoskeletons and their parts. It provides <a href="https://newsroom.posco.com/en/formability-crashworthiness-durability-critical-auto-design/" target="_blank" rel="noopener">raw strength and durability</a>. It stands up to many kinds of damage with ease. It bends or dents instead of breaking, and can typically be repaired, even numerous times, without reaching the full point of failure.</span></p>
<p><span style="font-weight: 400;">Steel lasts, despite wear and tear. This robust material is ideal for limb elements like arms and legs, which will be doing a lot of moving and lifting. Steel will enable extremely heavy lifting of objects many times the weight that an unpowered human could lift.</span></p>
<p><span style="font-weight: 400;">Like exoskeleton technology, steel technology is evolving. <a href="https://newsroom.posco.com/en/ask-expert-steel-achieved-peak-lightweighting-2/" target="_blank" rel="noopener">Lighter weight steel materials </a>are coming onto the market, offering all of the benefits that steel has traditionally offered, with less heft. </span></p>
<p><span style="font-weight: 400;">Whether manufacturers choose steel for every part of an exoskeleton, or select this high-quality material for some important elements of the technology, it is clear that steel has a role in exoskeletons, now and in the future.</span></p>
<p><span style="font-weight: 400;">Cover photo courtesy of <a href="http://newatlas.com/wearable-battery-trial-us-army-marines/43576/" target="_blank" rel="noopener">New Atlas</a></span><a href="http://mashable.com/2013/02/25/exoskeletons-future/#vGiFHamR7ZqU" target="_blank" rel="noopener"><span style="font-weight: 400;">.</span></a></p>
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				<title>What it Takes to BYOB (Brew Your Own Beer)</title>
				<link>https://newsroom.posco.com/en/takes-byob-brew-beer/</link>
				<pubDate>Fri, 04 Aug 2017 13:18:17 +0000</pubDate>
				<dc:creator><![CDATA[posconews]]></dc:creator>
						<category><![CDATA[Steel Matters]]></category>
		<category><![CDATA[aluminum]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[beer brewer]]></category>
		<category><![CDATA[Beer day]]></category>
		<category><![CDATA[beer diy]]></category>
		<category><![CDATA[beer kettle]]></category>
		<category><![CDATA[beer pairing]]></category>
		<category><![CDATA[Brandon Fenner]]></category>
		<category><![CDATA[brew your own beer]]></category>
		<category><![CDATA[brewing company]]></category>
		<category><![CDATA[byob]]></category>
		<category><![CDATA[chocolate beer]]></category>
		<category><![CDATA[corrosion]]></category>
		<category><![CDATA[craft beer]]></category>
		<category><![CDATA[equipment]]></category>
		<category><![CDATA[formability]]></category>
		<category><![CDATA[future]]></category>
		<category><![CDATA[Gordon Ramsay beer]]></category>
		<category><![CDATA[gordon ramsay home made beer]]></category>
		<category><![CDATA[hand and malt brewing company]]></category>
		<category><![CDATA[home made beer]]></category>
		<category><![CDATA[homebrewing]]></category>
		<category><![CDATA[homebrewing equipment]]></category>
		<category><![CDATA[international beer day]]></category>
		<category><![CDATA[metal]]></category>
		<category><![CDATA[Northern Brewer]]></category>
		<category><![CDATA[obama beer]]></category>
		<category><![CDATA[Obama beer brewing]]></category>
		<category><![CDATA[Source Berries]]></category>
		<category><![CDATA[stainless steel]]></category>
		<category><![CDATA[steel beer]]></category>
		<category><![CDATA[steel brewing]]></category>
		<category><![CDATA[steel kettle]]></category>
		<category><![CDATA[white house beer]]></category>
		<category><![CDATA[White House beer brewing]]></category>
		<category><![CDATA[Wil Wheaton beer]]></category>
									<description><![CDATA[Beer is as old as time. The earliest historical record of beer dates back to ancient civilizations that drank beer and wine over water, because fermented]]></description>
																<content:encoded><![CDATA[<p><span style="font-weight: 400;">Beer is as old as time. The earliest historical record of beer dates back to ancient civilizations that drank beer and wine over water, because fermented alcohol was safer to drink than unsanitized water. Even Louis Pasteur found a method to pasteurize beer 22 years before it was applied to milk, thus triggering the modern era of beer. In addition, the development of home </span><a href="http://www.beerhistory.com/library/holdings/raley_timetable.shtml" target="_blank" rel="noopener"><span style="font-weight: 400;">refrigerators, double-walled railcars, automatic bottling</span></a><span style="font-weight: 400;"> as well as stainless steel kettles commercialized the beverage and placed it in the pints and hearts of beer lovers around the world. </span></p>
<div id="attachment_12604" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers.jpg" target="_blank" rel="noopener"><img class="wp-image-12604 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers-1024x576.jpg" alt="Seven different types of craft beers lined up for tasting" width="640" height="360" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers-1024x576.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers-640x360.jpg 640w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers-800x450.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers-768x432.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Craft-Beers.jpg 1080w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Craft beers (Source: <a href="http://tvo.org/article/current-affairs/the-food-chain/heres-whats-behind-ontarios-craft-beer-renaissance" target="_blank" rel="noopener">tvo</a>)</p></div>
<p><span style="font-weight: 400;">In recent years, there has been a mass movement away from mass-produced, commercial beer to </span><a href="https://www.pastemagazine.com/articles/2015/01/the-beginners-guide-to-craft-beer.html" target="_blank" rel="noopener"><span style="font-weight: 400;">craft beers</span></a><span style="font-weight: 400;">. Craft beers are usually made in smaller batches, have customized flavors and are generally more expensive. The new generation of beer drinkers are willing to shell out the the extra buck or two for a good, quality brew. This trend is apparent in all different parts of the world including Europe, the U.S. and Asia. In response to the popularity of craft beers, </span><span style="font-weight: 400;">large distributors are <a href="https://www.forbes.com/sites/taranurin/2016/11/29/how-merger-mania-restricts-choice-in-more-ways-than-you-realize/#59fe09572f30" target="_blank" rel="noopener">buying up independent craft brands</a></span><span style="font-weight: 400;"> at an alarming rate, leaving consumers wary of the number of craft choices they will be left with. </span></p>
<p><span style="font-weight: 400;">Most craft beer devotees prefer their local breweries for high quality beer, but others have started to experiment on their own. Even </span><span style="font-weight: 400;">10-time NBA All-Star <a href="https://www.youtube.com/watch?v=ODeipTxsELc" target="_blank" rel="noopener">Chris Bosh</a> is an avid home brewer</span><span style="font-weight: 400;">. Whether it is to save money on unique brews or to experiment for the love of flavor, </span><span style="font-weight: 400;">homebrewing is taking off <a href="http://mentalfloss.com/article/79453/13-things-you-might-not-know-about-homebrewing" target="_blank" rel="noopener">around the world</a></span><span style="font-weight: 400;">. </span></p>
<h2><b>BYOB (Brew Your Own Beer)</b></h2>
<p><span style="font-weight: 400;">Homebrewing is what </span><span style="font-weight: 400;"><a href="http://draftmag.com/hand-and-malt/" target="_blank" rel="noopener">Brandon Fenner</a>, head brewer</span><span style="font-weight: 400;"> of the </span><a href="https://thehandandmalt.com/eng" target="_blank" rel="noopener"><span style="font-weight: 400;">Hand and Malt Brewing Company</span></a><span style="font-weight: 400;"> in Korea, started doing in his 20s after developing a taste for craft beer. He started with a homebrew kit and experimented with different flavors, ultimately making a career out of his passion. He has worked as the head brewer in various breweries in the U.S., including Magic Hat Brewing in Vermont and Maui Brewing Company in Hawaii. </span></p>
<div id="attachment_12603" style="width: 510px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Brandon-Fenner-Head-Brewer-at-the-Hand-and-Malt-Brewing-Company.jpg" target="_blank" rel="noopener"><img class="wp-image-12603 size-full" src="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Brandon-Fenner-Head-Brewer-at-the-Hand-and-Malt-Brewing-Company.jpg" alt="Brandon Fenner, Head Brewer at the Hand and Malt Brewing Company, holds up a glass of beer" width="500" height="500" /></a><p class="wp-caption-text">Brandon Fenner, Head Brewer at the Hand and Malt Brewing Company (Source: <a href="https://thehandandmalt.com/eng" target="_blank" rel="noopener">The Hand and Malt Brewery</a>)</p></div>
<p><span style="font-weight: 400;">When asked about the single most important advice for homebrewers, his answer was: “cleanliness above all else.” </span></p>
<p><span style="font-weight: 400;">“You can get lucky and make a good beer even if you don’t know what you’re doing, but if you’re not clean it’s very unlikely you will make good beer.” </span></p>
<p><span style="font-weight: 400;">Cleanliness is crucial for local breweries and commercial breweries alike, because unsanitary equipment can lead to corrosion. Because the corroded metals of beer kettles or vessels come into direct contact with beer, it will lead to a metallic taste and ruin the taste. For Brandon and his team, the choice of steel was an easy one.</span></p>
<p>[clickToTweet tweet=&#8221;&#8216;(Our equipment) starts with good quality steel and the appropriate grade of stainless, and our knowledge on how to treat and maintain it is also very important.&#8217; &#8211; Brandon Fenner&#8221; quote=&#8221;&#8216;(Our equipment) starts with good quality steel and the appropriate grade of stainless, and our knowledge on how to treat and maintain it is also very important.&#8217; &#8211; Brandon Fenner&#8221; theme=&#8221;style6&#8243;]</p>
<div id="attachment_12617" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels.jpg" target="_blank" rel="noopener"><img class="wp-image-12617 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels-1024x433.jpg" alt="Three large stainless steel vessels for beer in a brewery" width="640" height="271" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-Steel-Beer-Vessels.jpg 1300w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Stainless steel vessels for beer</p></div>
<p><span style="font-weight: 400;"><a href="https://byo.com/malt/item/1144-metallurgy-for-homebrewers" target="_blank" rel="noopener">All metals differ</a> from one another on an electrochemical scale</span><span style="font-weight: 400;"> of passive to active. The more active the metal, the more it will rust. Corrosion happens between two types of metals when there is an electrolyte present. In this case, beer is the electrolyte through which electric current can flow. This will trigger the more active metal to ionize, thus react with oxygen to form oxide and or other corrosive materials. Many metals used for beer kettles naturally have a passive layer of oxide film that can inhibit corrosion. The trick is to clean and maintain the kettle without compromising this oxide layer.</span></p>
<p><span style="font-weight: 400;">Brandon and his team custom-built a lot of their equipment out of stainless steel, and make adjustments to it when necessary with a sanitary welder. Between Brandon and his engineer, they have 35 years of experience handling such equipment, but for those who are just starting out, finding and maintaining the right equipment can be tricky. </span></p>
<h2><b>Choosing the Right Kettle </b></h2>
<p><span style="font-weight: 400;">Traditionally, the most common materials for beer kettles were copper, stainless steel and aluminum, but today, most kettles are made out of stainless steel. Copper was an ideal material because of its high heat conductivity, formability and ease of maintenance. The biggest downfall is it can form an oxide called verdigris, composed of several chemical compounds that can react with beer and lead to </span><a href="https://www.labmate-online.com/article/chromatography/1/shimadzu-europa-gmbh/phow-safe-is-safe-analytical-tools-for-tracing-contaminants-in-foodppnbspp/2231" target="_blank" rel="noopener"><span style="font-weight: 400;">copper poisoning</span></a><span style="font-weight: 400;">. Aluminum is a cheaper choice, but the hardest to maintain because it requires special care to </span><a href="https://learn.kegerator.com/brew-kettles/" target="_blank" rel="noopener"><span style="font-weight: 400;">build and maintain an oxide layer</span></a><span style="font-weight: 400;">. For homebrewers, this is a hassle and mistreatment can lead to a foul tasting beer. </span></p>
<div id="attachment_12616" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots.jpg" target="_blank" rel="noopener"><img class="wp-image-12616 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots-1024x433.jpg" alt="Three stainless steel pots on a stove top" width="640" height="271" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots-1024x433.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots-800x338.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots-768x325.jpg 768w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/Stainless-steel-pots.jpg 1300w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">Stainless steel pots</p></div>
<p><span style="font-weight: 400;">The most common stainless steels used for beer kettles are the</span><a href="https://www.thebalance.com/type-304-and-304l-stainless-steel-2340261" target="_blank" rel="noopener"><span style="font-weight: 400;"> 304 and 316 types</span></a><span style="font-weight: 400;">. They form a chromium oxide layer that protects the stainless steel from corrosion. Compared to other metals, stainless steel is highly formable, easy to maintain and available just about anywhere. </span><span style="font-weight: 400;"><br />
</span></p>
<h2><b>Crafting Customized Creations </b></h2>
<p><span style="font-weight: 400;">Along with the right-sized stainless steel kettle, here are some other </span><a href="https://www.homebrewersassociation.org/how-to-brew/beginner/homebrew-equipment/" target="_blank" rel="noopener"><span style="font-weight: 400;">basic equipment homebrewers need</span></a><span style="font-weight: 400;">: either plastic or glass fermentation buckets (also known as carboys), airlock, hydrometer, syphoning tube, cloth bag for the malt and bottles and caps for packaging. </span></p>
<p><span style="font-weight: 400;">Once the equipment is all set, the fun part begins; crafting the beer. </span></p>
<div id="attachment_12605" style="width: 650px" class="wp-caption aligncenter"><a href="https://newsroom.posco.com/en/wp-content/uploads/2017/08/The-Perfect-Pairing-Chocolate-and-Beer.jpg" target="_blank" rel="noopener"><img class="wp-image-12605 size-large" src="https://newsroom.posco.com/en/wp-content/uploads/2017/08/The-Perfect-Pairing-Chocolate-and-Beer-1024x527.jpg" alt="Chocolates placed on top of six bottles of beer" width="640" height="329" srcset="https://newsroom.posco.com/en/wp-content/uploads/2017/08/The-Perfect-Pairing-Chocolate-and-Beer-1024x527.jpg 1024w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/The-Perfect-Pairing-Chocolate-and-Beer-800x411.jpg 800w, https://newsroom.posco.com/en/wp-content/uploads/2017/08/The-Perfect-Pairing-Chocolate-and-Beer-768x395.jpg 768w" sizes="(max-width: 640px) 100vw, 640px" /></a><p class="wp-caption-text">The perfect pairing: chocolate and beer (Source: <a href="http://www.berries.com/blog/oktoberfest-chocolate-beer" target="_blank" rel="noopener">Berries.com</a>)</p></div>
<p><span style="font-weight: 400;">The </span><a href="http://www.brewscruisecharlotte.com/4-ingredients-needed-to-brew-beer/" target="_blank" rel="noopener"><span style="font-weight: 400;">main ingredients</span></a><span style="font-weight: 400;"> for beer are malt, hops, yeast and water, but lately, professional and home brewers are experimenting with </span><a href="http://www.bonappetit.com/drinks/beer/article/beers-trends-2017" target="_blank" rel="noopener"><span style="font-weight: 400;">additional ingredients</span></a><span style="font-weight: 400;"> such as coffee, chocolate, lactose, fruit and dry hops for sour beers. Others are aging their beer in wooden barrels and adding high-quality art to their packaging labels. Even with the emergence of new trends, classic brews and IPAs still remain the most popular. For those just starting out on the brewer’s journey, it may be best to start by following an existing recipe. Here are a couple of tutorials for inspiration:</span></p>
<p><span style="font-weight: 400;">Chefs at the White House brewed their own beer as requested by former U.S. President Barack Obama, using honey harvested on the grounds. The chefs were willing to work in their spare time to perfect the White House Honey Ale and Honey Porter.</span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/dygQrX8FI3Q?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">Another home brewing enthusiast is Wil Wheaton, the actor who starred in Star Trek: The Next Generation and The Big Bang Theory. Not only does he experiment with craft beers at home, he was on the team of brewers who came out with a beer called “</span><a href="http://www.stonebrewing.com/beer/stone-collaborations/drew-curtis-wil-wheaton-greg-koch-stone-farking-wheaton-w00tstout-1#ageGatePassed" target="_blank" rel="noopener"><span style="font-weight: 400;">Stone Farking Wheaton W00tstout.</span></a><span style="font-weight: 400;">”  He also partnered with </span><a href="https://www.northernbrewer.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Northern Brewer</span></a><span style="font-weight: 400;"> to make his very own </span><a href="https://www.amazon.com/Wheaton-Making-Starter-Vandaleyes-Recipe/dp/B00W3PXBYC/ref=cm_cr_arp_d_product_top?ie=UTF8" target="_blank" rel="noopener"><span style="font-weight: 400;">home brewing kit</span></a><span style="font-weight: 400;">. </span></p>
<p><span style="font-weight: 400;">Here he is with brewers from Northern Brewer making a batch of his craft beer at home. When explaining his equipment, Wheaton says he prefers stainless steel equipment because “it looks like it came from the future.” </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/C4YQqIMeS14?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">Finally, for a more unique brew that can be paired with delicate dishes such as veal, watch Gordon Ramsay and Dougal Sharp brew a craft beer in Ramsay’s own backyard. This recipe requires the brew to ferment in an oak barrel formerly used to hold bourbon for a smooth flavor.  </span></p>
<div class="video_wrap"><iframe src="https://www.youtube.com/embed/jAZBr3SbTKI?rel=0" width="300" height="150" allowfullscreen="allowfullscreen"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start">?</span></span></iframe></div>
<p><span style="font-weight: 400;">Beer is a staple beverage in many cultures around the globe. Thanks to the rise in popularity of craft beers, beer is now a trendy, hip beverage that has a young following. More and more beer lovers are testing out their own creations at home and even making a career out of it. All they need is reliable equipment, the basic ingredients and whatever additions that will make their beer unique. Not everyone can agree on which beer is best, but then again, that is the beauty of craft beers. Cheers to beer and happy International Beer Day! </span></p>
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